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Financial literacy and self employment – The moderating effect of gender and race

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  • Struckell, Elisabeth M.
  • Patel, Pankaj C.
  • Ojha, Divesh
  • Oghazi, Pejvak

Abstract

Within the next decade, the number of self-employed workers, now 40% of the workforce, is predicted to surpass that of traditional employees. Managing finances (financial literacy) is an important skill set for self-employment. We bring attention to the growing prevalence of self-employment at a time when financial literacy is in decline in the United States. Using a sample of 15,069 participants in the 2015 and 2018 National Financial Capability Study, we find support for a positive association between financial literacy and self-employment in a U.S. context and extend prior research by focusing on two widely studied and important U.S. demographic segments in self-employment and entrepreneurship literature – gender and race. Contrary to other U.S.-based studies, we find that women with higher financial literacy scores are more likely to be self-employed than men; yet surprisingly, there is no significant difference in the association between higher financial literacy scores and self-employment between non-white and white U.S. respondents. We discuss the implications of the findings for researchers, policymakers, educators, and those considering self-employment.

Suggested Citation

  • Struckell, Elisabeth M. & Patel, Pankaj C. & Ojha, Divesh & Oghazi, Pejvak, 2022. "Financial literacy and self employment – The moderating effect of gender and race," Journal of Business Research, Elsevier, vol. 139(C), pages 639-653.
  • Handle: RePEc:eee:jbrese:v:139:y:2022:i:c:p:639-653
    DOI: 10.1016/j.jbusres.2021.10.003
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    4. Li, Bin & Zhang, Shoufu, 2025. "The effect of financial literacy on agricultural entrepreneurship," Finance Research Letters, Elsevier, vol. 74(C).
    5. Manuel Salas-Velasco, 2023. "Propensity for Self-Employment in a Model of Occupational Choice: Evidence from a Cohort of Recent University Graduates in Spain," Sustainability, MDPI, vol. 15(4), pages 1-13, February.
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    7. Xie, Panlin & Fu, Ke, 2024. "Financial literacy and digital product consumption - An analysis based on CFPS data," Finance Research Letters, Elsevier, vol. 68(C).
    8. Eva Kicova & Jakub Michulek & Olga Ponisciakova & Juraj Fabus, 2025. "When Financial Awareness Meets Reality: Financial Literacy and Gen Z’s Entrepreneurship Interest," IJFS, MDPI, vol. 13(3), pages 1-36, September.
    9. Silvia Mariela Méndez-Prado & Vanessa Rodriguez & Kevin Peralta-Rizzo & Patricia Everaert & Martin Valcke, 2023. "An Assessment Tool to Identify the Financial Literacy Level of Financial Education Programs Participants’ Executed by Ecuadorian Financial Institutions," Sustainability, MDPI, vol. 15(2), pages 1-24, January.

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