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Choices in CDO appointment and firm performance: Moving towards a Stakeholder-based approach

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  • Mehta, Nikhil
  • Mehta, Anju
  • Hassan, Yusuf
  • Buttner, Holly
  • RoyChowdhury, Sanchita

Abstract

The choices associated with a chief diversity officer (CDO) appointment can significantly impact firm performance. However, research examining this link is scarce. To bridge this gap, we draw uponstakeholder,upper echelons,and institutional theoriesto examine howchoices related to CDO appointments, namely, gender, type of hire, and type of position, impact firm performance. Using data from Fortune 1000 and S&P 500 U.S. firms on 101 CDO appointments,we investigate howCDO appointment choicesinfluence firm performance. Our results indicate that appointment of a female CDO is not associated with a significantly better firm performance than hiring a male CDO. However, consistent with our hypotheses, we found evidence that both - the type of CDO position and the type of hire are important to firm performance. Notably, a firm's performance gains are substantially increased when the firm hires a CDO externally to fill a newly created CDO position.

Suggested Citation

  • Mehta, Nikhil & Mehta, Anju & Hassan, Yusuf & Buttner, Holly & RoyChowdhury, Sanchita, 2021. "Choices in CDO appointment and firm performance: Moving towards a Stakeholder-based approach," Journal of Business Research, Elsevier, vol. 134(C), pages 233-251.
  • Handle: RePEc:eee:jbrese:v:134:y:2021:i:c:p:233-251
    DOI: 10.1016/j.jbusres.2021.05.016
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