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What drives stock market participation? The role of institutional, traditional, and behavioral factors

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  • Kaustia, Markku
  • Conlin, Andrew
  • Luotonen, Niilo

Abstract

We analyze stock market participation in 19 European countries, providing a composite view of the interplay and relative importance of established participation drivers. We jointly control for nearly all relevant drivers found in prior studies, which tend to introduce one novel variable at a time and often omit risk-aversion. Excellent full model predictive power decomposes into institutional (country) fixed effects (about 30% of total), traditional individual-level variables (50%), and more recently identified behavioral variables (20%). We sketch a hierarchical framework where factors’ effects vary by agents’ proneness to participate. We also challenge and complement existing interpretations given to sociability, IQ, trust, and life experiences.

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  • Kaustia, Markku & Conlin, Andrew & Luotonen, Niilo, 2023. "What drives stock market participation? The role of institutional, traditional, and behavioral factors," Journal of Banking & Finance, Elsevier, vol. 148(C).
  • Handle: RePEc:eee:jbfina:v:148:y:2023:i:c:s0378426622003235
    DOI: 10.1016/j.jbankfin.2022.106743
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    Cited by:

    1. Gan, Hongwu & Lu, Shengfeng & Lu, Weijie & Niu, Geng & Zhou, Yang, 2023. "Beauty and stock market participation," Journal of Banking & Finance, Elsevier, vol. 155(C).

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    More about this item

    Keywords

    Household finance; Stock market participation; Investor behavior; Financial decision-making;
    All these keywords.

    JEL classification:

    • G5 - Financial Economics - - Household Finance
    • G4 - Financial Economics - - Behavioral Finance
    • G15 - Financial Economics - - General Financial Markets - - - International Financial Markets

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