An empirical comparison of the validity of a neural net based multinomial logit choice model to alternative model specifications
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- Harald Hruschka, 2007. "Using a heterogeneous multinomial probit model with a neural net extension to model brand choice," Journal of Forecasting, John Wiley & Sons, Ltd., vol. 26(2), pages 113-127.
- Lang, Stefan & Steiner, Winfried J. & Weber, Anett & Wechselberger, Peter, 2015. "Accommodating heterogeneity and nonlinearity in price effects for predicting brand sales and profits," European Journal of Operational Research, Elsevier, vol. 246(1), pages 232-241.
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