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Market entry, phased rollout or abandonment? A real option approach

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  • Pennings, Enrico
  • Lint, Onno

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  • Pennings, Enrico & Lint, Onno, 2000. "Market entry, phased rollout or abandonment? A real option approach," European Journal of Operational Research, Elsevier, vol. 124(1), pages 125-138, July.
  • Handle: RePEc:eee:ejores:v:124:y:2000:i:1:p:125-138
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    8. Black, Fischer & Scholes, Myron S, 1973. "The Pricing of Options and Corporate Liabilities," Journal of Political Economy, University of Chicago Press, vol. 81(3), pages 637-654, May-June.
    9. Pennings, Enrico & Lint, Onno, 1997. "The option value of advanced R & D," European Journal of Operational Research, Elsevier, vol. 103(1), pages 83-94, November.
    10. Margrabe, William, 1978. "The Value of an Option to Exchange One Asset for Another," Journal of Finance, American Finance Association, vol. 33(1), pages 177-186, March.
    11. Olsen, Trond E. & Stensland, Gunnar, 1989. "Optimal sequencing of resource pools under uncertainty," Journal of Environmental Economics and Management, Elsevier, vol. 17(1), pages 83-92, July.
    12. Smith, Clifford Jr., 1976. "Option pricing : A review," Journal of Financial Economics, Elsevier, vol. 3(1-2), pages 3-51.
    13. McDonald, Robert L & Siegel, Daniel R, 1985. "Investment and the Valuation of Firms When There Is an Option to Shut Down," International Economic Review, Department of Economics, University of Pennsylvania and Osaka University Institute of Social and Economic Research Association, vol. 26(2), pages 331-349, June.
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    Cited by:

    1. Jorge Tarifa-Fernández & Ana María Sánchez-Pérez & Salvador Cruz-Rambaud, 2019. "Internet of Things and Their Coming Perspectives: A Real Options Approach," Sustainability, MDPI, vol. 11(11), pages 1-15, June.
    2. Gilroy, Bernard Michael & Lukas, Elmar, 2006. "The choice between greenfield investment and cross-border acquisition: A real option approach," The Quarterly Review of Economics and Finance, Elsevier, vol. 46(3), pages 447-465, July.
    3. Levesque, Moren & Shepherd, Dean A., 2002. "A new venture's optimal entry time," European Journal of Operational Research, Elsevier, vol. 139(3), pages 626-642, June.
    4. Charlotte Krychowski & Bertrand Quelin & Bulat Sanditov, 2017. "Experimenting business models with network effects : a real options perspective," Post-Print hal-01582498, HAL.
    5. Ioannidis, Christos & Pym, David & Williams, Julian, 2012. "Information security trade-offs and optimal patching policies," European Journal of Operational Research, Elsevier, vol. 216(2), pages 434-444.
    6. Charlotte Krychowski & Bertrand Quelin & Bulat Sanditov, 2017. "Experimenting business models with network effects : a real options perspective," Grenoble Ecole de Management (Post-Print) hal-01582498, HAL.
    7. Favato, Giampiero & Vecchiato, Riccardo, 2017. "Embedding real options in scenario planning: A new methodological approach," Technological Forecasting and Social Change, Elsevier, vol. 124(C), pages 135-149.
    8. Collan, Mikael, 2004. "Giga-Investments: Modelling the Valuation of Very Large Industrial Real Investments," MPRA Paper 4328, University Library of Munich, Germany.
    9. Sbuelz, Alessandro & Caliari, Marco, 2012. "Revisiting corporate growth options in the presence of state-dependent cashflow risk," European Journal of Operational Research, Elsevier, vol. 220(1), pages 286-294.
    10. Herui Cui & Tian Zhao & Ruirui Wu, 2018. "An Investment Feasibility Analysis of CCS Retrofit Based on a Two-Stage Compound Real Options Model," Energies, MDPI, vol. 11(7), pages 1-19, July.
    11. Khansa, Lara & Liginlal, Divakaran, 2009. "Valuing the flexibility of investing in security process innovations," European Journal of Operational Research, Elsevier, vol. 192(1), pages 216-235, January.
    12. Lukas, Elmar & Reuer, Jeffrey J. & Welling, Andreas, 2012. "Earnouts in mergers and acquisitions: A game-theoretic option pricing approach," European Journal of Operational Research, Elsevier, vol. 223(1), pages 256-263.
    13. Chengru Hu & Wei Jiang & Cheng-few Lee, 2013. "Managerial flexibility and the wealth effect of new product introductions," Review of Quantitative Finance and Accounting, Springer, vol. 41(2), pages 273-294, August.
    14. Dulluri, Sandeep & Raghavan, N.R. Srinivasa, 2008. "Collaboration in tool development and capacity investments in high technology manufacturing networks," European Journal of Operational Research, Elsevier, vol. 187(3), pages 962-977, June.
    15. Kettunen, Janne & Grushka-Cockayne, Yael & Degraeve, Zeger & De Reyck, Bert, 2015. "New product development flexibility in a competitive environment," European Journal of Operational Research, Elsevier, vol. 244(3), pages 892-904.

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