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Critical Mass and Discontinued Use of Social Media

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  • Thomas Chesney
  • Shaun Lawson

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  • Thomas Chesney & Shaun Lawson, 2015. "Critical Mass and Discontinued Use of Social Media," Systems Research and Behavioral Science, Wiley Blackwell, vol. 32(3), pages 376-387, May.
    • Handle: RePEc:bla:srbeha:v:32:y:2015:i:3:p:376-387
    DOI: 10.1002/sres.2231
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    References listed on IDEAS

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    1. Ajzen, Icek, 1991. "The theory of planned behavior," Organizational Behavior and Human Decision Processes, Elsevier, vol. 50(2), pages 179-211, December.
    2. Duncan J. Watts & Peter Sheridan Dodds, 2007. "Influentials, Networks, and Public Opinion Formation," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 34(4), pages 441-458, May.
    3. Prins, Remco & Verhoef, Peter C. & Franses, Philip Hans, 2009. "The impact of adoption timing on new service usage and early disadoption," International Journal of Research in Marketing, Elsevier, vol. 26(4), pages 304-313.
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