IDEAS home Printed from https://ideas.repec.org/a/bla/bstrat/v28y2019i8p1534-1547.html
   My bibliography  Save this article

Proactive environmental strategy, innovation capability, and stakeholder integration capability: A mediation analysis

Author

Listed:
  • Defeng Yang
  • Wei Jiang
  • Weihong Zhao

Abstract

This study investigates the underlying mechanisms through which proactive environmental strategy develops organizational capabilities. The results of a survey of publicly listed companies in China reveal that proactive environmental strategy has a more positive influence on stakeholder integration capability than on innovation capability. Moreover, organizational learning plays a greater role in mediating the effect of proactive environmental strategy on innovation capability than on stakeholder integration capability, whereas cross‐functional coordination plays a greater role in mediating its effect on stakeholder integration capability than on innovation capability. These findings provide important implications on organizational capability building via proactive environmental strategy.

Suggested Citation

  • Defeng Yang & Wei Jiang & Weihong Zhao, 2019. "Proactive environmental strategy, innovation capability, and stakeholder integration capability: A mediation analysis," Business Strategy and the Environment, Wiley Blackwell, vol. 28(8), pages 1534-1547, December.
    • Handle: RePEc:bla:bstrat:v:28:y:2019:i:8:p:1534-1547
    DOI: 10.1002/bse.2329
    as

    Download full text from publisher

    File URL: https://doi.org/10.1002/bse.2329
    Download Restriction: no
    File URL: https://libkey.io/10.1002/bse.2329?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    References listed on IDEAS

    as
    1. Erwin Danneels, 2008. "Organizational antecedents of second‐order competences," Strategic Management Journal, Wiley Blackwell, vol. 29(5), pages 519-543, May.
    2. Lisa Melander, 2017. "Achieving Sustainable Development by Collaborating in Green Product Innovation," Business Strategy and the Environment, Wiley Blackwell, vol. 26(8), pages 1095-1109, December.
    3. Eric (Er) Fang & Shaoming Zou, 2009. "Antecedents and consequences of marketing dynamic capabilities in international joint ventures," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 40(5), pages 742-761, June.
    4. Andy Lockett & Jeremy Moon & Wayne Visser, 2006. "Corporate Social Responsibility in Management Research: Focus, Nature, Salience and Sources of Influence," Journal of Management Studies, Wiley Blackwell, vol. 43(1), pages 115-136, January.
    5. Sidney G. Winter, 2000. "The Satisficing Principle in Capability Learning," Strategic Management Journal, Wiley Blackwell, vol. 21(10‐11), pages 981-996, October.
    6. Julie Juan Li & Laura Poppo & Kevin Zheng Zhou, 2010. "Relational mechanisms, formal contracts, and local knowledge acquisition by international subsidiaries," Strategic Management Journal, Wiley Blackwell, vol. 31(4), pages 349-370, April.
    7. Sanjay Sharma & Irene Henriques, 2005. "Stakeholder influences on sustainability practices in the Canadian forest products industry," Strategic Management Journal, Wiley Blackwell, vol. 26(2), pages 159-180, February.
    8. Kevin Zheng Zhou & Julie Juan Li & Nan Zhou & Chenting Su, 2008. "Market orientation, job satisfaction, product quality, and firm performance: evidence from China," Strategic Management Journal, Wiley Blackwell, vol. 29(9), pages 985-1000, September.
    9. Armstrong, J. Scott & Overton, Terry S., 1977. "Estimating Nonresponse Bias in Mail Surveys," MPRA Paper 81694, University Library of Munich, Germany.
    10. Birger Wernerfelt, 1984. "A resource‐based view of the firm," Strategic Management Journal, Wiley Blackwell, vol. 5(2), pages 171-180, April.
    11. Yu-Shu Peng & Shing-Shiuan Lin, 2008. "Local Responsiveness Pressure, Subsidiary Resources, Green Management Adoption and Subsidiary’s Performance: Evidence from Taiwanese Manufactures," Journal of Business Ethics, Springer, vol. 79(1), pages 199-212, April.
    12. Bo Bernhard Nielsen & Sabina Nielsen, 2009. "Learning and Innovation in International Strategic Alliances: An Empirical Test of the Role of Trust and Tacitness," Journal of Management Studies, Wiley Blackwell, vol. 46(6), pages 1031-1056, September.
    13. Benn Lawson & Danny Samson, 2001. "Developing Innovation Capability In Organisations: A Dynamic Capabilities Approach," International Journal of Innovation Management (ijim), World Scientific Publishing Co. Pte. Ltd., vol. 5(03), pages 377-400.
    14. Nicole Darnall & Irene Henriques & Perry Sadorsky, 2010. "Adopting Proactive Environmental Strategy: The Influence of Stakeholders and Firm Size," Journal of Management Studies, Wiley Blackwell, vol. 47(6), pages 1072-1094, September.
    15. Josefina L. Murillo‐Luna & Concepción Garcés‐Ayerbe & Pilar Rivera‐Torres, 2008. "Why do patterns of environmental response differ? A stakeholders' pressure approach," Strategic Management Journal, Wiley Blackwell, vol. 29(11), pages 1225-1240, November.
    16. Chengli Shu & Kevin Z. Zhou & Yazhen Xiao & Shanxing Gao, 2016. "How Green Management Influences Product Innovation in China: The Role of Institutional Benefits," Journal of Business Ethics, Springer, vol. 133(3), pages 471-485, February.
    17. Jordi Surroca & Josep A. Tribó & Sandra Waddock, 2010. "Corporate responsibility and financial performance: the role of intangible resources," Strategic Management Journal, Wiley Blackwell, vol. 31(5), pages 463-490, May.
    18. Frank T. Rothaermel & Maria Tereza Alexandre, 2009. "Ambidexterity in Technology Sourcing: The Moderating Role of Absorptive Capacity," Organization Science, INFORMS, vol. 20(4), pages 759-780, August.
    19. Amy J. Hillman & Gerald D. Keim, 2001. "Shareholder value, stakeholder management, and social issues: what's the bottom line?," Strategic Management Journal, Wiley Blackwell, vol. 22(2), pages 125-139, February.
    20. Frank T. Rothaermel & Andrew M. Hess, 2007. "Building Dynamic Capabilities: Innovation Driven by Individual-, Firm-, and Network-Level Effects," Organization Science, INFORMS, vol. 18(6), pages 898-921, December.
    21. Im, Subin & Nakata, Cheryl, 2008. "Crafting an environment to foster integration in new product teams," International Journal of Research in Marketing, Elsevier, vol. 25(3), pages 164-172.
    22. Rosa Maria Dangelico & Devashish Pujari & Pierpaolo Pontrandolfo, 2017. "Green Product Innovation in Manufacturing Firms: A Sustainability‐Oriented Dynamic Capability Perspective," Business Strategy and the Environment, Wiley Blackwell, vol. 26(4), pages 490-506, May.
    23. James J. Cordeiro & Joseph Sarkis, 1997. "Environmental proactivism and firm performance: evidence from security analyst earnings forecasts," Business Strategy and the Environment, Wiley Blackwell, vol. 6(2), pages 104-114, May.
    24. Karen Palmer & Wallace E. Oates & Paul R. Portney & Karen Palmer & Wallace E. Oates & Paul R. Portney, 2004. "Tightening Environmental Standards: The Benefit-Cost or the No-Cost Paradigm?," Chapters, in: Environmental Policy and Fiscal Federalism, chapter 3, pages 53-66, Edward Elgar Publishing.
    25. Elisa Alt & Emilio Díez-de-Castro & Francisco Lloréns-Montes, 2015. "Linking Employee Stakeholders to Environmental Performance: The Role of Proactive Environmental Strategies and Shared Vision," Journal of Business Ethics, Springer, vol. 128(1), pages 167-181, April.
    26. Magali A. Delmas & Michael W. Toffel, 2008. "Organizational responses to environmental demands: opening the black box," Strategic Management Journal, Wiley Blackwell, vol. 29(10), pages 1027-1055, October.
    27. James B. Thomas & Stephanie Watts Sussman & John C. Henderson, 2001. "Understanding “Strategic Learning”: Linking Organizational Learning, Knowledge Management, and Sensemaking," Organization Science, INFORMS, vol. 12(3), pages 331-345, June.
    28. Robert Gibbons & Rebecca Henderson, 2012. "Relational Contracts and Organizational Capabilities," Organization Science, INFORMS, vol. 23(5), pages 1350-1364, October.
    29. Bulent Menguc & Seigyoung Auh & Lucie Ozanne, 2010. "The Interactive Effect of Internal and External Factors on a Proactive Environmental Strategy and its Influence on a Firm's Performance," Journal of Business Ethics, Springer, vol. 94(2), pages 279-298, June.
    30. Shibin Sheng & Kevin Zheng Zhou & L. Lessassy, 2013. "NPD speed vs. innovativeness: The contingent impact of institutional and market environments," Post-Print halshs-00862665, HAL.
    31. Kevin Zheng Zhou & David K Tse & Julie Juan Li, 2006. "Organizational changes in emerging economies: drivers and consequences," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 37(2), pages 248-263, March.
    32. Kent Walker & Na Ni & Weidong Huo, 2014. "Is the Red Dragon Green? An Examination of the Antecedents and Consequences of Environmental Proactivity in China," Journal of Business Ethics, Springer, vol. 125(1), pages 27-43, November.
    33. Marianne Fay & Jin-zhao Wang & Gailius Draugelis & Uwe Deichmann, 2014. "Role of Green Governance in Achieving Sustainable Urbanization in China," China & World Economy, Institute of World Economics and Politics, Chinese Academy of Social Sciences, vol. 22(5), pages 19-36, September.
    34. Chan, Ricky Y.K., 2010. "Corporate environmentalism pursuit by foreign firms competing in China," Journal of World Business, Elsevier, vol. 45(1), pages 80-92, January.
    35. David Gadenne & Jessica Kennedy & Catherine McKeiver, 2009. "An Empirical Study of Environmental Awareness and Practices in SMEs," Journal of Business Ethics, Springer, vol. 84(1), pages 45-63, January.
    36. Sendil K. Ethiraj & Prashant Kale & M. S. Krishnan & Jitendra V. Singh, 2005. "Where do capabilities come from and how do they matter? A study in the software services industry," Strategic Management Journal, Wiley Blackwell, vol. 26(1), pages 25-45, January.
    37. G. Tomas M. Hult & David J. Ketchen & Stanley F. Slater, 2005. "Market orientation and performance: an integration of disparate approaches," Strategic Management Journal, Wiley Blackwell, vol. 26(12), pages 1173-1181, December.
    38. Sheng, Shibin & Zhou, Kevin Zheng & Lessassy, Leopold, 2013. "NPD speed vs. innovativeness: The contingent impact of institutional and market environments," Journal of Business Research, Elsevier, vol. 66(11), pages 2355-2362.
    39. Yi Quan & Huiying Wu & Sihai Li & Sammy Xiaoyan Ying, 2018. "Firm sustainable development and stakeholder engagement: The role of government support," Business Strategy and the Environment, Wiley Blackwell, vol. 27(8), pages 1145-1158, December.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Adomako, Samuel & Tran, Mai Dong, 2022. "Sustainable environmental strategy, firm competitiveness, and financial performance: Evidence from the mining industry," Resources Policy, Elsevier, vol. 75(C).
    2. Samuel Adomako & Ernestine Ning & Emmanuel Adu‐Ameyaw, 2021. "Proactive environmental strategy and firm performance at the bottom of the pyramid," Business Strategy and the Environment, Wiley Blackwell, vol. 30(1), pages 422-431, January.
    3. Zakaria Elkhwesky, 2022. "A systematic and major review of proactive environmental strategies in hospitality and tourism: Looking back for moving forward," Business Strategy and the Environment, Wiley Blackwell, vol. 31(7), pages 3274-3301, November.
    4. Sultan Sikandar Mirza & Tanveer Ahsan, 2020. "Corporates' strategic responses to economic policy uncertainty in China," Business Strategy and the Environment, Wiley Blackwell, vol. 29(2), pages 375-389, February.
    5. Manjot Singh Bhatia, 2021. "Green process innovation and operational performance: The role of proactive environment strategy, technological capabilities, and organizational learning," Business Strategy and the Environment, Wiley Blackwell, vol. 30(7), pages 2845-2857, November.
    6. Ricky Y. K. Chan & Jennifer W. M. Lai & Namwoon Kim, 2022. "Strategic motives and performance implications of proactive versus reactive environmental strategies in corporate sustainable development," Business Strategy and the Environment, Wiley Blackwell, vol. 31(5), pages 2127-2142, July.
    7. Naimatullah Shah & Bahadur Ali Soomro, 2021. "Internal green integration and environmental performance: The predictive power of proactive environmental strategy, greening the supplier, and environmental collaboration with the supplier," Business Strategy and the Environment, Wiley Blackwell, vol. 30(2), pages 1333-1344, February.
    8. Zhiyong Niu & Xiaoyan Zhou & Hongzhou Pei, 2020. "Social determinants of sustainability: The imprinting effect of social class background on corporate environmental responsibility," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 27(6), pages 2849-2866, November.
    9. Banjo Roxas, 2022. "Eco‐innovations of firms: A longitudinal analysis of the roles of industry norms and proactive environmental strategy," Business Strategy and the Environment, Wiley Blackwell, vol. 31(1), pages 515-531, January.
    10. Nguyen Phong Nguyen & Samuel Adomako, 2021. "Environmental proactivity, competitive strategy, and market performance: The mediating role of environmental reputation," Business Strategy and the Environment, Wiley Blackwell, vol. 30(4), pages 2008-2020, May.
    11. Haddoud, Mohamed Yacine & Onjewu, Adah-Kole Emmanuel & Nowiński, Witold, 2021. "Environmental commitment and innovation as catalysts for export performance in family firms," Technological Forecasting and Social Change, Elsevier, vol. 173(C).
    12. Suicheng Li & Jianqi Qiao & Hecheng Cui & Shuang Wang, 2020. "Realizing the Environmental Benefits of Proactive Environmental Strategy: The Roles of Green Supply Chain Integration and Relational Capability," Sustainability, MDPI, vol. 12(7), pages 1-18, April.
    13. Paulius Šūmakaris & Kristina Kovaitė & Renata Korsakienė, 2023. "An Integrated Approach to Evaluating Eco-Innovation Strategies from the Perspective of Strategic Green Transformation: A Case of the Lithuanian Furniture Industry," Sustainability, MDPI, vol. 15(11), pages 1-33, June.
    14. Qiang Zhang & Xiumei Zhu & Min-Jae Lee, 2024. "Exploring Institutional Pressures, Green Innovation, and Sustainable Performance: Examining the Mediated Moderation Role of Entrepreneurial Orientation," Sustainability, MDPI, vol. 16(5), pages 1-20, March.
    15. Qian Yang & Ruoqi Geng & Taiwen Feng, 2020. "Does the configuration of macro‐ and micro‐institutional environments affect the effectiveness of green supply chain integration?," Business Strategy and the Environment, Wiley Blackwell, vol. 29(4), pages 1695-1713, May.
    16. Usama Awan & Shazia Nauman & Robert Sroufe, 2021. "Exploring the effect of buyer engagement on green product innovation: Empirical evidence from manufacturers," Business Strategy and the Environment, Wiley Blackwell, vol. 30(1), pages 463-477, January.
    17. Naveedullah Mulaessa & Lefen Lin, 2021. "How Do Proactive Environmental Strategies Affect Green Innovation? The Moderating Role of Environmental Regulations and Firm Performance," IJERPH, MDPI, vol. 18(17), pages 1-19, August.
    18. Cheng, Ru & Tao, Lei & Wang, Qiang & Zhao, Xiande, 2023. "The impact of value co-creation orientation on radical service innovation: Exploring a serial mediation mechanism," International Journal of Production Economics, Elsevier, vol. 262(C).
    19. Khine Kyaw & Mojisola Olugbode & Barbara Petracci, 2022. "Stakeholder engagement: Investors' environmental risk aversion and corporate earnings," Business Strategy and the Environment, Wiley Blackwell, vol. 31(3), pages 1220-1231, March.
    20. Lahcene Makhloufi & Abderrazak Ahmed Laghouag & Tang Meirun & Fateh Belaid, 2022. "Impact of green entrepreneurship orientation on environmental performance: The natural resource‐based view and environmental policy perspective," Business Strategy and the Environment, Wiley Blackwell, vol. 31(1), pages 425-444, January.
    21. Sangita Choudhary & Anil Kumar & Sunil Luthra & Jose Arturo Garza‐Reyes & Simon Peter Nadeem, 2020. "The adoption of environmentally sustainable supply chain management: Measuring the relative effectiveness of hard dimensions," Business Strategy and the Environment, Wiley Blackwell, vol. 29(8), pages 3104-3122, December.
    22. Sohail Ahmad Javeed & Boon Heng Teh & Tze San Ong & Lee Lee Chong & Mohd Fairuz Bin Abd Rahim & Rashid Latief, 2022. "How Does Green Innovation Strategy Influence Corporate Financing? Corporate Social Responsibility and Gender Diversity Play a Moderating Role," IJERPH, MDPI, vol. 19(14), pages 1-22, July.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Defeng Yang & Aric Xu Wang & Kevin Zheng Zhou & Wei Jiang, 2019. "Environmental Strategy, Institutional Force, and Innovation Capability: A Managerial Cognition Perspective," Journal of Business Ethics, Springer, vol. 159(4), pages 1147-1161, November.
    2. Oksana Seroka‐Stolka & Kamil Fijorek, 2020. "Enhancing corporate sustainable development: Proactive environmental strategy, stakeholder pressure and the moderating effect of firm size," Business Strategy and the Environment, Wiley Blackwell, vol. 29(6), pages 2338-2354, September.
    3. Haddoud, Mohamed Yacine & Onjewu, Adah-Kole Emmanuel & Nowiński, Witold, 2021. "Environmental commitment and innovation as catalysts for export performance in family firms," Technological Forecasting and Social Change, Elsevier, vol. 173(C).
    4. Nguyen Phong Nguyen & Samuel Adomako, 2021. "Environmental proactivity, competitive strategy, and market performance: The mediating role of environmental reputation," Business Strategy and the Environment, Wiley Blackwell, vol. 30(4), pages 2008-2020, May.
    5. Yunyue Zhou & Chengli Shu & Wei Jiang & Shanxing Gao, 2019. "Green management, firm innovations, and environmental turbulence," Business Strategy and the Environment, Wiley Blackwell, vol. 28(4), pages 567-581, May.
    6. Steffen Maas & Tassilo Schuster & Evi Hartmann, 2018. "Stakeholder Pressures, Environmental Practice Adoption and Economic Performance in the German Third-party Logistics Industry—A Contingency Perspective," Journal of Business Economics, Springer, vol. 88(2), pages 167-201, February.
    7. Wagner, Marcus, 2015. "The link of environmental and economic performance: Drivers and limitations of sustainability integration," Journal of Business Research, Elsevier, vol. 68(6), pages 1306-1317.
    8. Wei Jiang & Aric Xu Wang & Kevin Zheng Zhou & Chuang Zhang, 2020. "Stakeholder Relationship Capability and Firm Innovation: A Contingent Analysis," Journal of Business Ethics, Springer, vol. 167(1), pages 111-125, November.
    9. Samuel Adomako & Ernestine Ning & Emmanuel Adu‐Ameyaw, 2021. "Proactive environmental strategy and firm performance at the bottom of the pyramid," Business Strategy and the Environment, Wiley Blackwell, vol. 30(1), pages 422-431, January.
    10. Nahyun Kim & Jon J. Moon & Haitao Yin, 2016. "Environmental Pressure and the Performance of Foreign Firms in an Emerging Economy," Journal of Business Ethics, Springer, vol. 137(3), pages 475-490, September.
    11. Julia Wolf, 2014. "The Relationship Between Sustainable Supply Chain Management, Stakeholder Pressure and Corporate Sustainability Performance," Journal of Business Ethics, Springer, vol. 119(3), pages 317-328, February.
    12. David G Hyatt & Nicholas Berente, 2017. "Substantive or Symbolic Environmental Strategies? Effects of External and Internal Normative Stakeholder Pressures," Business Strategy and the Environment, Wiley Blackwell, vol. 26(8), pages 1212-1234, December.
    13. Elisa Alt & Emilio Díez-de-Castro & Francisco Lloréns-Montes, 2015. "Linking Employee Stakeholders to Environmental Performance: The Role of Proactive Environmental Strategies and Shared Vision," Journal of Business Ethics, Springer, vol. 128(1), pages 167-181, April.
    14. Corinna Dögl & Michael Behnam, 2015. "Environmentally Sustainable Development through Stakeholder Engagement in Developed and Emerging Countries," Business Strategy and the Environment, Wiley Blackwell, vol. 24(6), pages 583-600, September.
    15. James Cordeiro & Manish Tewari, 2015. "Firm Characteristics, Industry Context, and Investor Reactions to Environmental CSR: A Stakeholder Theory Approach," Journal of Business Ethics, Springer, vol. 130(4), pages 833-849, September.
    16. Holtbrügge, Dirk & Dögl, Corinna, 2012. "How international is corporate environmental responsibility? A literature review," Journal of International Management, Elsevier, vol. 18(2), pages 180-195.
    17. Suresh Kumar Jakhar & Arijit Bhattacharya & Himanshu Rathore & Sachin Kumar Mangla, 2020. "Stakeholder pressure for sustainability: Can ‘innovative capabilities’ explain the idiosyncratic response in the manufacturing firms?," Business Strategy and the Environment, Wiley Blackwell, vol. 29(6), pages 2635-2653, September.
    18. Julia Wolf, 2013. "Improving the Sustainable Development of Firms: The Role of Employees," Business Strategy and the Environment, Wiley Blackwell, vol. 22(2), pages 92-108, February.
    19. Franck Brulhart & Sandrine Gherra & Bertrand V. Quelin, 2019. "Do Stakeholder Orientation and Environmental Proactivity Impact Firm Profitability?," Journal of Business Ethics, Springer, vol. 158(1), pages 25-46, August.
    20. Schriber, Svante & Löwstedt, Jan, 2015. "Tangible resources and the development of organizational capabilities," Scandinavian Journal of Management, Elsevier, vol. 31(1), pages 54-68.

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:bla:bstrat:v:28:y:2019:i:8:p:1534-1547. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Wiley Content Delivery (email available below). General contact details of provider: http://onlinelibrary.wiley.com/journal/10.1002/(ISSN)1099-0836 .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.