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Consumer Demand for Quality: Major Determinant for Agricultural and Food Trade in the Future?

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Author Info
Julie A. Caswell () (Department of Resource Economics, University of Massachusetts Amherst)
Siny Joseph () (Department of Resource Economics, University of Massachusetts Amherst)
Abstract

The impact of consumer demand for quality on the agricultural and food system is an increased emphasis on quality differentiation but not all in the direction of upgrading quality. The more elite market segments are thriving and reaching growing numbers of consumers but the basic price/quality markets remain strong. Most recent economic studies find that consumers are willing to pay for food safety and other quality attributes, and for information about them. The magnitude of the valuations varies by food product, attribute, country, and study design. This literature and a case study of genetically modified foods suggest that consumer demand has a strong effect on agricultural and food trade.

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Publisher Info
Paper provided by University of Massachusetts Amherst, Department of Resource Economics in its series Working Papers with number 2007-4.

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Length: 31 pages
Date of creation: Mar 2007
Date of revision:
Handle: RePEc:dre:wpaper:2007-4

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Related research
Keywords: food quality; food safety; consumer demand; willingness to pay; international trade;

Find related papers by JEL classification:
D12 - Microeconomics - - Household Behavior - - - Consumer Economics: Empirical Analysis
L15 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Information and Product Quality
Q18 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Agriculture - - - Agricultural Policy; Food Policy

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Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile, click on "citations" and make appropriate adjustments.:
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    Other versions:
  6. David Dickinson & DeeVon Bailey, 2002. "Meat Traceability: Are U.S. Consumers Willing To Pay For It?," Working Papers 2002-07, Utah State University, Department of Economics. [Downloadable!]
    Other versions:
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    Other versions:
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    Other versions:
  14. Jayson L. Lusk & Jutta Roosen & John A. Fox, 2003. "Demand for Beef from Cattle Administered Growth Hormones or Fed Genetically Modified Corn: A Comparison of Consumers in France, Germany, the United Kingdom, and the United States," American Journal of Agricultural Economics, American Agricultural Economics Association, vol. 85(1), pages 16-29, 02. [Downloadable!] (restricted)
    Other versions:
  15. Rodolfo M. Nayga, Jr. & Richard Woodward & Wipon Aiew, 2005. "Experiments on the Divergence between Willingness to Pay and Willingness to Accept: The Issue Revisited," Economics Bulletin, Economics Bulletin, vol. 17(4), pages 1-5. [Downloadable!]
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    Other versions:
  19. Springer, A. & Mattas, K. & Papastefanou, G. & Tsioumanis, A., 2002. "Comparing Consumer Attitudes towards Genetically Modified Food in Europe," 2002 International Congress, August 28-31, 2002, Zaragoza, Spain 24858, European Association of Agricultural Economists. [Downloadable!]
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    Other versions:
  23. Odhiambo, Ben & Bergvinson, David & Mugo, Stephen & de Groote, Hugo, 2004. "Debunking The Myths Of Gm Crops For Africa: The Case Of Bt Maize In Kenya," 2004 Annual meeting, August 1-4, Denver, CO 19918, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association). [Downloadable!]
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Full references

Cited by:
(explanations, Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile, click on "citations" and make appropriate adjustments.)

  1. Joseph, Siny & Lavoie, Nathalie, 2008. "Effectiveness of COOL in the U.S. Seafood Industry," 2008 Annual Meeting, July 27-29, 2008, Orlando, Florida 6260, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association). [Downloadable!]
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