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The Rational Effect of Price Promotions on Sales and Consumption

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  1. Manqi (Maggie) Li & Yan Huang & Amitabh Sinha, 2020. "Data-Driven Promotion Planning for Paid Mobile Applications," Information Systems Research, INFORMS, vol. 31(3), pages 1007-1029, September.
  2. Xu Guan & Yulan Wang & Zelong Yi & Ying‐Ju Chen, 2020. "Inducing Consumer Online Reviews Via Disclosure," Production and Operations Management, Production and Operations Management Society, vol. 29(8), pages 1956-1971, August.
  3. David R. Bell & Jeongwen Chiang & V. Padmanabhan, 1999. "The Decomposition of Promotional Response: An Empirical Generalization," Marketing Science, INFORMS, vol. 18(4), pages 504-526.
  4. Kurata, Hisashi & Liu, John J., 2007. "Optimal promotion planning--depth and frequency--for a two-stage supply chain under Markov switching demand," European Journal of Operational Research, Elsevier, vol. 177(2), pages 1026-1043, March.
  5. Fernando S. Machado & Rajiv K. Sinha, 2007. "Smoking Cessation: A Model of Planned vs. Actual Behavior for Time-Inconsistent Consumers," Marketing Science, INFORMS, vol. 26(6), pages 834-850, 11-12.
  6. Toby Watt & Walter Beckert & Richard Smith & Laura Cornelsen, 2023. "The impact of price promotions on sales of unhealthy food and drink products in British retail stores," Health Economics, John Wiley & Sons, Ltd., vol. 32(1), pages 25-46, January.
  7. Wesley R. Hartmann & Harikesh S. Nair, 2010. "Retail Competition and the Dynamics of Demand for Tied Goods," Marketing Science, INFORMS, vol. 29(2), pages 366-386, 03-04.
  8. Harald J. van Heerde & Peter S. H. Leeflang & Dick R. Wittink, 2004. "Decomposing the Sales Promotion Bump with Store Data," Marketing Science, INFORMS, vol. 23(3), pages 317-334, December.
  9. van Heerde, H.J. & Dekimpe, M.G. & Putsis, W.P., 2004. "Marketing Models and the Lucas Critique," ERIM Report Series Research in Management ERS-2004-080-MKT, Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam.
  10. Sayarshad, Hamid R. & Gao, H. Oliver, 2018. "A non-myopic dynamic inventory routing and pricing problem," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 109(C), pages 83-98.
  11. Revoredo-Giha, Cesar, 2015. "Retailers' Promotions: What Role Do They Play in Household Food Purchases by Degree of Food Access in Scotland?," 148th Seminar, November 30-December 1, 2015, The Hague, The Netherlands 229275, European Association of Agricultural Economists.
  12. Qian Liu & Garrett J. van Ryzin, 2008. "Strategic Capacity Rationing to Induce Early Purchases," Management Science, INFORMS, vol. 54(6), pages 1115-1131, June.
  13. Kopalle Praveen K & Neslin Scott A, 2003. "The Economic Viability of Frequency Reward Programs in a Strategic Competitive Environment," Review of Marketing Science, De Gruyter, vol. 1(1), pages 1-41, August.
  14. Chung-Lun Li & Panos Kouvelis, 1999. "Flexible and Risk-Sharing Supply Contracts Under Price Uncertainty," Management Science, INFORMS, vol. 45(10), pages 1378-1398, October.
  15. Robert Meyer & Joachim Vosgerau & Vishal Singh & Joel Urbany & Gal Zauberman & Michael Norton & Tony Cui & Brian Ratchford & Alessandro Acquisti & David Bell & Barbara Kahn, 2010. "Behavioral research and empirical modeling of marketing channels: Implications for both fields and a call for future research," Marketing Letters, Springer, vol. 21(3), pages 301-315, September.
  16. Sibdari, Soheil & Pyke, David F., 2010. "A competitive dynamic pricing model when demand is interdependent over time," European Journal of Operational Research, Elsevier, vol. 207(1), pages 330-338, November.
  17. Hyun-Soo Ahn & Mehmet Gümüc{s} & Philip Kaminsky, 2009. "Inventory, Discounts, and the Timing Effect," Manufacturing & Service Operations Management, INFORMS, vol. 11(4), pages 613-629, September.
  18. Shuba Srinivasan & Koen Pauwels & Dominique M. Hanssens & Marnik G. Dekimpe, 2004. "Do Promotions Benefit Manufacturers, Retailers, or Both?," Management Science, INFORMS, vol. 50(5), pages 617-629, May.
  19. Sergio Brasini & Marzia Freo & Giorgio Tassinari, 2005. "The effects of marketing activities on fast moving consumer good purchases : the case of yoghurt Italian market," Quaderni di Dipartimento 2, Department of Statistics, University of Bologna.
  20. Alam Kazmi, Syed Hasnain, 2015. "Brand the Pricing: Critical Critique," MPRA Paper 64984, University Library of Munich, Germany.
  21. Richard A. Briesch & William R. Dillon & Edward J. Fox, 2013. "Category Positioning and Store Choice: The Role of Destination Categories," Marketing Science, INFORMS, vol. 32(3), pages 488-509, May.
  22. Ananth. V. Iyer & Jianming Ye, 2000. "Assessing the Value of Information Sharing in a Promotional Retail Environment," Manufacturing & Service Operations Management, INFORMS, vol. 2(2), pages 128-143, February.
  23. Yuanfang Lin & Xuezhu Wang & Tirtha Dhar, 2021. "Impact of Information on Food Stocking during Early Period of COVID-19 Outbreak: Survey Exploration between Canada and US Consumers," International Business Research, Canadian Center of Science and Education, vol. 14(2), pages 1-72, February.
  24. Khouja, Moutaz & Li, Yuefeng & Zhou, Jing, 2023. "Nonlinear pricing for yield management and countering strategic consumer behavior," European Journal of Operational Research, Elsevier, vol. 307(1), pages 212-232.
  25. Maxime C. Cohen & Ngai-Hang Zachary Leung & Kiran Panchamgam & Georgia Perakis & Anthony Smith, 2017. "The Impact of Linear Optimization on Promotion Planning," Operations Research, INFORMS, vol. 65(2), pages 446-468, April.
  26. Mantin, Benny & Rubin, Eran, 2018. "Price volatility and market performance measures: The case of revenue managed goods," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 120(C), pages 35-50.
  27. Wendel, S. & Dellaert, B.G.C., 2005. "Situation variation in consumers' media channel consideration," Research Memorandum 006, Maastricht University, Maastricht Research School of Economics of Technology and Organization (METEOR).
  28. Fleischmann, M. & Hall, J.M. & Pyke, D.F., 2005. "A Dynamic Pricing Model for Coordinated Sales and Operations," ERIM Report Series Research in Management ERS-2005-074-LIS, Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam.
  29. Baohong Sun, 2005. "Promotion Effect on Endogenous Consumption," Marketing Science, INFORMS, vol. 24(3), pages 430-443, July.
  30. Stephan Seiler, 2010. "The impact of search costs on consumer behavior: a dynamic approach," 2010 Meeting Papers 559, Society for Economic Dynamics.
  31. Ruixin Ding & Bowei Chen & James M. Wilson & Zhi Yan & Yufei Huang, 2023. "SRNI-CAR: A comprehensive dataset for analyzing the Chinese automotive market," Papers 2401.05395, arXiv.org.
  32. Vincent R. Nijs & Marnik G. Dekimpe & Jan-Benedict E.M. Steenkamps & Dominique M. Hanssens, 2001. "The Category-Demand Effects of Price Promotions," Marketing Science, INFORMS, vol. 20(1), pages 1-22, September.
  33. Jia Niu & Shanshan Jin & Ge Chen & Xianhui Geng, 2024. "How Can Price Promotions Make Consumers More Interested? An Empirical Study from a Chinese Supermarket," Sustainability, MDPI, vol. 16(6), pages 1-21, March.
  34. G Vani & N. Panchanatham, 2010. "Toothpaste Brands –A Study of consumer behavior in Bangalore city," Journal of Economics and Behavioral Studies, AMH International, vol. 1(1), pages 27-39.
  35. Raju, Jagmohan S., 1995. "Theoretical models of sales promotions: Contributions, limitations, and a future research agenda," European Journal of Operational Research, Elsevier, vol. 85(1), pages 1-17, August.
  36. Boztuğ, Yasemin & Bell, David R., 2004. "The Effect of Inventory on Purchase Incidence: Empirical Analysis of Opposing Forces of Storage and Consumption," Papers 2004,43, Humboldt University of Berlin, Center for Applied Statistics and Economics (CASE).
  37. Karthik Sridhar & Ram Bezawada & Minakshi Trivedi, 2012. "Investigating the Drivers of Consumer Cross-Category Learning for New Products Using Multiple Data Sets," Marketing Science, INFORMS, vol. 31(4), pages 668-688, July.
  38. Kazuko Kano, 2018. "Consumer Inventory and Demand for Storable Goods: New Evidence from a Consumer Survey," The Japanese Economic Review, Springer, vol. 69(3), pages 284-305, September.
  39. Allender, William J. & Richards, Timothy J., 2009. "Measures of Brand Loyalty," 2009 Annual Meeting, July 26-28, 2009, Milwaukee, Wisconsin 49536, Agricultural and Applied Economics Association.
  40. Yan Liu & Subramanian Balachander, 2014. "How long has it been since the last deal? Consumer promotion timing expectations and promotional response," Quantitative Marketing and Economics (QME), Springer, vol. 12(1), pages 85-126, March.
  41. Jue Wang & Yuri Levin & Mikhail Nediak, 2019. "Selling Passes to Strategic Customers," Operations Research, INFORMS, vol. 68(4), pages 1095-1115, July.
  42. Alam Kazmi, Syed Hasnain, 2015. "Developments in Promotion Strategies Review on Psychological Streams of Consumers," MPRA Paper 65424, University Library of Munich, Germany, revised 05 May 2015.
  43. David Bell & Christian Hilber, 2006. "An empirical test of the Theory of Sales: Do household storage constraints affect consumer and store behavior?," Quantitative Marketing and Economics (QME), Springer, vol. 4(2), pages 87-117, June.
  44. Anantaram Balakrishnan & Michael S. Pangburn & Euthemia Stavrulaki, 2004. ""Stack Them High, Let 'em Fly": Lot-Sizing Policies When Inventories Stimulate Demand," Management Science, INFORMS, vol. 50(5), pages 630-644, May.
  45. Foubert, Bram & Gijsbrechts, Els, 2010. "Please or Squeeze? Brand performance implications of constrained and unconstrained multi-item promotions," European Journal of Operational Research, Elsevier, vol. 202(3), pages 880-892, May.
  46. Srinivasan, S. & Pauwels, K.H. & Hanssens, D.M. & Dekimpe, M.G., 2002. "Do Promotions Benefit Manufacturers, Retailers or Both?," ERIM Report Series Research in Management ERS-2002-21-MKT, Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam.
  47. Teck-Hua Ho & Christopher S. Tang & David R. Bell, 1998. "Rational Shopping Behavior and the Option Value of Variable Pricing," Management Science, INFORMS, vol. 44(12-Part-2), pages 145-160, December.
  48. Tatsiana Levina & Yuri Levin & Jeff McGill & Mikhail Nediak, 2009. "Dynamic Pricing with Online Learning and Strategic Consumers: An Application of the Aggregating Algorithm," Operations Research, INFORMS, vol. 57(2), pages 327-341, April.
  49. Zainurin Bin Dahar & Husam A. Kokash & Fadilah Sulaiman, 2017. "Can Price Sway Children Preference? Preliminary Experiment among Malay Children," International Review of Management and Marketing, Econjournals, vol. 7(1), pages 492-498.
  50. Robert Slonim & Ellen Garbarino, 2009. "Similarities and differences between stockpiling and reference effects," Managerial and Decision Economics, John Wiley & Sons, Ltd., vol. 30(6), pages 351-371.
  51. Pinçe, Çerağ, 2021. "Forward Buying and Strategic Stockouts," European Journal of Operational Research, Elsevier, vol. 289(1), pages 118-131.
  52. Gould, Brian W. & Dong, Diansheng, 2000. "The Decision Of When To Buy A Frequently Purchased Good: A Multi-Period Probit Model," Journal of Agricultural and Resource Economics, Western Agricultural Economics Association, vol. 25(2), pages 1-17, December.
  53. David Bell & Yasemin Boztuğ, 2007. "The positive and negative effects of inventory on category purchase: An empirical analysis," Marketing Letters, Springer, vol. 18(1), pages 1-14, June.
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