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How much Polish consumers know about alternative fuel vehicles?

Author

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  • Anna Kowalska-Pyzalska
  • Marek Kott
  • Joanna Kott

Abstract

Limited consumer knowledge reduces the chances of spread of alternative fuel vehicle (AFV). In our empirical survey conducted in the first quarter of 2020 among 1002 Poles planning to buy a car in the next 12 months or who have just bought it, we examine what socio-economic and attitudinal factors influence their knowledge about AFV. We explore how the understanding of the differences between HEV, PHEV and BEV, and brand recognition are associated with the consumers’ socio-economic attributes and a general interest in automotive technologies. To the best our knowledge this is the unique study among consumers of Central and Eastern Europe, characterized by lower exposure to AFV and lower purchasing power. Our results indicate that men, living in larger cities, with higher education and interest in modern automotive technologies are predominated to have higher AFV knowledge and are more probable to buy such a car in the future.

Suggested Citation

  • Anna Kowalska-Pyzalska & Marek Kott & Joanna Kott, 2020. "How much Polish consumers know about alternative fuel vehicles?," WORking papers in Management Science (WORMS) WORMS/20/14, Department of Operations Research and Business Intelligence, Wroclaw University of Science and Technology.
    • Handle: RePEc:ahh:wpaper:worms2014
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    File URL: https://worms.pwr.edu.pl/RePEc/ahh/wpaper/WORMS_20_14.pdf
    File Function: Original version, 2020
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    References listed on IDEAS

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    Cited by:

    1. Kowalska-Pyzalska, Anna & Kott, Joanna & Kott, Marek, 2020. "Why Polish market of alternative fuel vehicles (AFVs) is the smallest in Europe? SWOT analysis of opportunities and threats," Renewable and Sustainable Energy Reviews, Elsevier, vol. 133(C).
    2. Anna Skowrońska-Szmer & Anna Kowalska-Pyzalska, 2021. "Key Factors of Development of Electromobility AMONG Microentrepreneurs: A Case Study from Poland," Energies, MDPI, vol. 14(3), pages 1-25, February.
    3. Kowalska-Pyzalska, Anna & Michalski, Rafał & Kott, Marek & Skowrońska-Szmer, Anna & Kott, Joanna, 2022. "Consumer preferences towards alternative fuel vehicles. Results from the conjoint analysis," Renewable and Sustainable Energy Reviews, Elsevier, vol. 155(C).

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    JEL classification:

    • C80 - Mathematical and Quantitative Methods - - Data Collection and Data Estimation Methodology; Computer Programs - - - General
    • C93 - Mathematical and Quantitative Methods - - Design of Experiments - - - Field Experiments
    • D80 - Microeconomics - - Information, Knowledge, and Uncertainty - - - General
    • L91 - Industrial Organization - - Industry Studies: Transportation and Utilities - - - Transportation: General
    • L94 - Industrial Organization - - Industry Studies: Transportation and Utilities - - - Electric Utilities

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