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Who pays attention in stated‐choice surveys?

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  • Semra Özdemir
  • Ateesha F. Mohamed
  • F. Reed Johnson
  • A. Brett Hauber

Abstract

Responses of inattentive or inconsistent subjects in stated‐choice (SC) surveys can lead to imprecise or biased estimates. Several SC studies have investigated inconsistency and most of these studies dropped subjects who were inconsistent. However, none of these studies reported who is more likely to fail consistency tests. We investigated the effect of the personal characteristics and task complexity on preference inconsistency in eight different SC surveys. We found that white, higher‐income and better‐educated female subjects were less likely to fail consistency tests. Understanding the characteristics of subjects who are inattentive to the choice task may help in designing and pre‐testing instruments that work effectively for a wider range of subjects. Copyright © 2009 John Wiley & Sons, Ltd.

Suggested Citation

  • Semra Özdemir & Ateesha F. Mohamed & F. Reed Johnson & A. Brett Hauber, 2010. "Who pays attention in stated‐choice surveys?," Health Economics, John Wiley & Sons, Ltd., vol. 19(1), pages 111-118, January.
    • Handle: RePEc:wly:hlthec:v:19:y:2010:i:1:p:111-118
    DOI: 10.1002/hec.1452
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    References listed on IDEAS

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    1. Yang, Jui-Chen & Johnson, F. Reed & Kilambi, Vikram & Mohamed, Ateesha F., 2015. "Sample size and utility-difference precision in discrete-choice experiments: A meta-simulation approach," Journal of choice modelling, Elsevier, vol. 16(C), pages 50-57.
    2. Soliño, Mario & Farizo, Begoña A. & Vázquez, María X. & Prada, Albino, 2012. "Generating electricity with forest biomass: Consistency and payment timeframe effects in choice experiments," Energy Policy, Elsevier, vol. 41(C), pages 798-806.
    3. Bart Neuts & Peter Nijkamp & Eveline Van Leeuwen, 2012. "Crowding Externalities from Tourist Use of Urban Space," Tourism Economics, , vol. 18(3), pages 649-670, June.
    4. Finkelstein, Eric Andrew & Ozdemir, Semra & Malhotra, Chetna & Jafar, Tazeen H. & Choong Hui Lin, Lina & Gan Shien Wen, Sheryl, 2018. "Understanding factors that influence the demand for dialysis among elderly in a multi-ethnic Asian society," Health Policy, Elsevier, vol. 122(8), pages 915-921.
    5. Ozdemir, Semra & Johnson, F. Reed & Whittington, Dale, 2016. "Ideology, public goods and welfare valuation: An experiment on allocating government budgets," Journal of choice modelling, Elsevier, vol. 20(C), pages 61-72.
    6. Semra Ozdemir & Sharon Wan Jie Yeo & Jia Jia Lee & Adithya Bhaskar & Eric Finkelstein & Louis Tong, 2022. "Patient Medication Preferences for Managing Dry Eye Disease: The Importance of Medication Side Effects," The Patient: Patient-Centered Outcomes Research, Springer;International Academy of Health Preference Research, vol. 15(6), pages 679-690, November.
    7. Anna Alberini & Milan Ščasný, 2021. "On the validity of the estimates of the VSL from contingent valuation: Evidence from the Czech Republic," Journal of Risk and Uncertainty, Springer, vol. 62(1), pages 55-87, February.
    8. Jui-Chen Yang & Shelby D. Reed & Steve Hass & Mark B. Skeen & F. Reed Johnson, 2021. "Is Easier Better Than Harder? An Experiment on Choice Experiments for Benefit-Risk Tradeoff Preferences," Medical Decision Making, , vol. 41(2), pages 222-232, February.
    9. Bart Neuts, 2016. "An econometric approach to crowding in touristic city centres," Tourism Economics, , vol. 22(5), pages 1055-1074, October.
    10. Alessandro Mengoni & Chiara Seghieri & Sabina Nuti, 2013. "The application of discrete choice experiments in health economics: a systematic review of the literature," Working Papers 201301, Scuola Superiore Sant'Anna of Pisa, Istituto di Management.
    11. Ozdemir, Semra & Gonzalez, Juan Marcos & Bansal, Prateek & Huynh, Vinh Anh & Sng, Ban Leong & Finkelstein, Eric, 2024. "Getting it right with discrete choice experiments: Are we hot or cold?," Social Science & Medicine, Elsevier, vol. 348(C).

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