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Characterizing Emerging Markets


  • Jaqueline Pels
  • Tomás Kidd


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  • Jaqueline Pels & Tomás Kidd, 2012. "Characterizing Emerging Markets," Organizations and Markets in Emerging Economies, Faculty of Economics, Vilnius University, vol. 3(2).
  • Handle: RePEc:vul:omefvu:v:3:y:2012:i:2:id:132

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    References listed on IDEAS

    1. Folkes, Valerie S, 1988. " Recent Attribution Research in Consumer Behavior: A Review and New Directions," Journal of Consumer Research, Oxford University Press, vol. 14(4), pages 548-565, March.
    2. Ted London & Stuart L Hart, 2004. "Reinventing strategies for emerging markets: beyond the transnational model," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 35(5), pages 350-370, September.
    3. Gardner, Meryl Paula, 1985. " Mood States and Consumer Behavior: A Critical Review," Journal of Consumer Research, Oxford University Press, vol. 12(3), pages 281-300, December.
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