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Integration of planning and execution in service innovation

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  • Jaakko Siltaloppi
  • Marja Toivonen

Abstract

The purpose of this article is to elaborate two activities included in innovation: planning and execution. We use four dimensions - decision making, organization, process, and external interaction - as the analytical framework. Building on five empirical case studies in the Finnish residential sector, the article identifies various approaches to integrating planning and execution during the development process. Furthermore, the article identifies four integrative mechanisms that relate to each of the four analytical dimensions. The key proposition is that the integration between planning and execution is the driving force for innovation, and that the locus of this integration is the practical engagement of actors with specific aims, problems, and means at hand related to the emerging solution. Finally, the article identifies the availability of, or access to, service-provision resources and the customer interface as a key enabler of this integration.

Suggested Citation

  • Jaakko Siltaloppi & Marja Toivonen, 2015. "Integration of planning and execution in service innovation," The Service Industries Journal, Taylor & Francis Journals, vol. 35(4), pages 197-216, February.
  • Handle: RePEc:taf:servic:v:35:y:2015:i:4:p:197-216
    DOI: 10.1080/02642069.2014.990000
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    References listed on IDEAS

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    1. Faïz Gallouj, 2002. "Innovation in the Service Economy," Books, Edward Elgar Publishing, number 2391.
    2. Faïz Gallouj, 2002. "Innovation in the service economy: the new wealth of nations," Post-Print halshs-00198409, HAL.
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    Cited by:

    1. Dao Thi Ta & Chia-Han Yang, 2018. "Exploring The Impacts Of Service Innovation On Customer Satisfaction In The Telecom Industry: A Perspective From Interactive And Supportive Service Innovations," International Journal of Innovation Management (ijim), World Scientific Publishing Co. Pte. Ltd., vol. 22(07), pages 1-30, October.

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