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Favorable strategies for the success of entry into new technological areas: an entrepreneurial perspective

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  • Michalis E. Papazoglou

    (Oxford Brookes University)

Abstract

This study considers the act of entering into new technological domains for R&D purposes as one of the most intense entrepreneurial activities within large established firms, referring to it as R&D entrepreneurship. Attempting to detect factors that could strengthen (or weaken) the impact of R&D entrepreneurship on innovation performance, I examine the moderating role of three important R&D strategies, namely the knowledge plurality, internal focus, and R&D collaboration. I empirically test the hypotheses developed in this study on secondary, longitudinal economic and patent data from a sample of 139 firms from the industries of pharmaceuticals, biotechnology, and chemicals for a 7-year period, using fixed-effects negative binomial regression models. Findings support that the relationship between R&D entrepreneurship and innovation performance is positively moderated by knowledge plurality but negatively by internal focus and R&D collaboration.

Suggested Citation

  • Michalis E. Papazoglou, 2023. "Favorable strategies for the success of entry into new technological areas: an entrepreneurial perspective," International Entrepreneurship and Management Journal, Springer, vol. 19(1), pages 403-426, March.
  • Handle: RePEc:spr:intemj:v:19:y:2023:i:1:d:10.1007_s11365-022-00828-z
    DOI: 10.1007/s11365-022-00828-z
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