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Bifurcaciones de codimensión 2 en un modelo dinámico del mercado potencial y actual: aplicación al mercado cervecero español = Bifurcations of Codimension 2 in a Dynamical Model of Current and Potential Market: An Application to the Spanish Beer Market

Author

Listed:
  • Velasco Morente, Francisco

    (Departamento de Economía Aplicada I. Universidad de Sevilla)

  • Nadal Morales, Purificación

    (Departamento de Economía Aplicada I. Universidad de Sevilla)

  • González Abril, Luis

    (Departamento de Economía Aplicada I. Universidad de Sevilla)

  • Ortega Ramírez, Juan Antonio

    (Departamento de Lenguajes y Sistemas Informáticos. Universidad de Sevilla)

Abstract

En este trabajo, a partir de la continuación de las bifurcaciones de codimensión 1 en un modelo dinámico discreto aplicado al mercado actual y potencial de las organizaciones, se establecen las condiciones necesarias para la existencia de bifurcaciones de codimensión 2. Como caso práctico, se estudia el caso del mercado cervecero español, considerando como referencia la marca “San Miguel”, analizando su evolución e interpretación económica. = In this work we establish the necessary conditions for the existence of bifurcations of codimension 2 in a discrete dynamic model applied to the current and potential market of the organizations, starting from the continuation of the codimension 1 bifurcations. The case of the market Spanish brewer is studied and we analyse its evolution and interpret the economical results obtained.

Suggested Citation

  • Velasco Morente, Francisco & Nadal Morales, Purificación & González Abril, Luis & Ortega Ramírez, Juan Antonio, 2009. "Bifurcaciones de codimensión 2 en un modelo dinámico del mercado potencial y actual: aplicación al mercado cervecero español = Bifurcations of Codimension 2 in a Dynamical Model of Current and Potenti," Revista de Métodos Cuantitativos para la Economía y la Empresa = Journal of Quantitative Methods for Economics and Business Administration, Universidad Pablo de Olavide, Department of Quantitative Methods for Economics and Business Administration, vol. 7(1), pages 77-94, June.
    • Handle: RePEc:pab:rmcpee:v:7:y:2009:i:1:p:77-94
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    References listed on IDEAS

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    JEL classification:

    • C61 - Mathematical and Quantitative Methods - - Mathematical Methods; Programming Models; Mathematical and Simulation Modeling - - - Optimization Techniques; Programming Models; Dynamic Analysis
    • C62 - Mathematical and Quantitative Methods - - Mathematical Methods; Programming Models; Mathematical and Simulation Modeling - - - Existence and Stability Conditions of Equilibrium
    • M39 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Other

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