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Google search activity data and breaking trends

Author

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  • Nikolaos Askitas

    (IZA, Germany)

Abstract

Using Google search activity data can help detect, in real time and at high frequency, a wide spectrum of breaking socio-economic trends around the world. This wealth of data is the result of an ongoing and ever more pervasive digitization of information. Search activity data stand in contrast to more traditional economic measurement approaches, which are still tailored to an earlier era of scarce computing power. Search activity data can be used for more timely, informed, and effective policy making for the benefit of society, particularly in times of crisis. Indeed, having such data shifts the relation between theory and the data to support it.

Suggested Citation

  • Nikolaos Askitas, 2015. "Google search activity data and breaking trends," IZA World of Labor, Institute of Labor Economics (IZA), pages 206-206, November.
    • Handle: RePEc:iza:izawol:journl:y:2015:n:206
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    References listed on IDEAS

    as
    1. Nikolaos Askitas & Klaus F. Zimmermann, 2015. "The internet as a data source for advancement in social sciences," International Journal of Manpower, Emerald Group Publishing Limited, vol. 36(1), pages 2-12, April.
    2. Nikolaos Askitas & Klaus F. Zimmermann, 2009. "Google Econometrics and Unemployment Forecasting," Applied Economics Quarterly (formerly: Konjunkturpolitik), Duncker & Humblot, Berlin, vol. 55(2), pages 107-120.
    3. Jaroslav Pavlicek & Ladislav Kristoufek, 2015. "Nowcasting Unemployment Rates with Google Searches: Evidence from the Visegrad Group Countries," PLOS ONE, Public Library of Science, vol. 10(5), pages 1-11, May.
    4. Tefft, Nathan, 2011. "Insights on unemployment, unemployment insurance, and mental health," Journal of Health Economics, Elsevier, vol. 30(2), pages 258-264, March.
    5. Askitas, Nikos & Zimmermann, Klaus F., 2011. "Detecting Mortgage Delinquencies," IZA Discussion Papers 5895, Institute of Labor Economics (IZA).
    6. Hyunyoung Choi & Hal Varian, 2012. "Predicting the Present with Google Trends," The Economic Record, The Economic Society of Australia, vol. 88(s1), pages 2-9, June.
    7. Simeon Vosen & Torsten Schmidt, 2011. "Forecasting private consumption: survey‐based indicators vs. Google trends," Journal of Forecasting, John Wiley & Sons, Ltd., vol. 30(6), pages 565-578, September.
    8. Askitas, Nikos & Zimmermann, Klaus F., 2011. "Health and Well-Being in the Crisis," IZA Discussion Papers 5601, Institute of Labor Economics (IZA).
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    Citations

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    Cited by:

    1. Nikolaos Askitas, 2016. "Predicting Road Conditions with Internet Search," PLOS ONE, Public Library of Science, vol. 11(8), pages 1-12, August.
    2. Andrius Grybauskas & Vaida Pilinkienė & Mantas Lukauskas & Alina Stundžienė & Jurgita Bruneckienė, 2023. "Nowcasting Unemployment Using Neural Networks and Multi-Dimensional Google Trends Data," Economies, MDPI, vol. 11(5), pages 1-23, April.
    3. Fantazzini, Dean & Shakleina, Marina & Yuras, Natalia, 2018. "Big Data for computing social well-being indices of the Russian population," Applied Econometrics, Russian Presidential Academy of National Economy and Public Administration (RANEPA), vol. 50, pages 43-66.
    4. de Pedraza, Pablo & Vollbracht, Ian, 2020. "The Semicircular Flow of the Data Economy and the Data Sharing Laffer curve," GLO Discussion Paper Series 515, Global Labor Organization (GLO).
    5. Pablo Pedraza & Ian Vollbracht, 2023. "General theory of data, artificial intelligence and governance," Palgrave Communications, Palgrave Macmillan, vol. 10(1), pages 1-16, December.
    6. Silvia Peracchi, 2022. "The Migration Crisis in the Local News: Evidence from the French-Italian Border," CESifo Working Paper Series 10070, CESifo.
    7. Simionescu, Mihaela & Zimmermann, Klaus F., 2017. "Big Data and Unemployment Analysis," GLO Discussion Paper Series 81, Global Labor Organization (GLO).
    8. Rik Chakraborti & Gavin Roberts, 2020. "Anti-Gouging Laws, Shortages, and COVID-19: Insights from Consumer Searches," Journal of Private Enterprise, The Association of Private Enterprise Education, vol. 35(Winter 20), pages 1-20.
    9. Chiara L. Comolli & Daniele Vignoli, 2019. "Spread-ing uncertainty, shrinking birth rates," Econometrics Working Papers Archive 2019_08, Universita' degli Studi di Firenze, Dipartimento di Statistica, Informatica, Applicazioni "G. Parenti".
    10. Mihaela, Simionescu, 2020. "Improving unemployment rate forecasts at regional level in Romania using Google Trends," Technological Forecasting and Social Change, Elsevier, vol. 155(C).
    11. Cebrián, Eduardo & Domenech, Josep, 2024. "Addressing Google Trends inconsistencies," Technological Forecasting and Social Change, Elsevier, vol. 202(C).
    12. Silvia Peracchi, 2023. "Migration Crisis in the Local News: Evidence from the French-Italian Border," LIDAM Discussion Papers IRES 2023021, Université catholique de Louvain, Institut de Recherches Economiques et Sociales (IRES).

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    More about this item

    Keywords

    internet; big data; Google search activity data; nowcasting; matching supply and demand for information;
    All these keywords.

    JEL classification:

    • C82 - Mathematical and Quantitative Methods - - Data Collection and Data Estimation Methodology; Computer Programs - - - Methodology for Collecting, Estimating, and Organizing Macroeconomic Data; Data Access

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