IDEAS home Printed from https://ideas.repec.org/a/gam/jsusta/v13y2021i22p12851-d683780.html
   My bibliography  Save this article

Factors Influencing Consumers’ Purchase Intention towards Electric Two-Wheelers

Author

Listed:
  • Sudarsan Jayasingh

    (SSN School of Management, Kalavakkam 603110, Tamil Nadu, India)

  • T. Girija

    (SSN School of Management, Kalavakkam 603110, Tamil Nadu, India)

  • Sivakumar Arunkumar

    (School of Management, SASTRA Deemed University, Thanjavur 613401, Tamil Nadu, India)

Abstract

The demand for electric vehicles (EVs) has significantly increased in recent years, but it represents only a tiny percentage of the total new vehicles sold globally. In 2021, the total sales of electric two-wheelers were less than 1% only. Therefore, the adoption of an electric two-wheeler (E2W) needs to be studied. This research develops a behavioral electric two-wheelers adoption intention model. The present study aimed to identify the factors that influence consumers’ intentions to adopt electric two-wheelers. The questionnaire method was employed, and 182 valid responses were collected. The partial least squares structural equation modeling (PLS-SEM) was used to test the research hypothesis. The empirical results indicate that environmental concern, perceived economic benefit, charging infrastructure, and social influence significantly impact consumers’ attitudes towards electric two-wheelers. Attitude also significantly affects the consumer’s intention to purchase an electric two-wheeler. Perceived economic benefits were found to be the main factor influencing consumers to purchase electric two-wheelers. The findings of this research also show that women are more inclined towards purchasing electric two-wheelers than men. These results offer useful information for governments and electric-two-wheelers companies to gain a better understanding of consumer behavior towards purchasing electric two-wheelers.

Suggested Citation

  • Sudarsan Jayasingh & T. Girija & Sivakumar Arunkumar, 2021. "Factors Influencing Consumers’ Purchase Intention towards Electric Two-Wheelers," Sustainability, MDPI, vol. 13(22), pages 1-20, November.
  • Handle: RePEc:gam:jsusta:v:13:y:2021:i:22:p:12851-:d:683780
    as

    Download full text from publisher

    File URL: https://www.mdpi.com/2071-1050/13/22/12851/pdf
    Download Restriction: no

    File URL: https://www.mdpi.com/2071-1050/13/22/12851/
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Chéron, Emmanuel & Zins, Michel, 1997. "Electric vehicle purchasing intentions: The concern over battery charge duration," Transportation Research Part A: Policy and Practice, Elsevier, vol. 31(3), pages 235-243, May.
    2. Chun Yang & Jui-Che Tu & Qianling Jiang, 2020. "The Influential Factors of Consumers’ Sustainable Consumption: A Case on Electric Vehicles in China," Sustainability, MDPI, vol. 12(8), pages 1-16, April.
    3. Jaeyoung Lee & Farrukh Baig & Mir Aftab Hussain Talpur & Sajan Shaikh, 2021. "Public Intentions to Purchase Electric Vehicles in Pakistan," Sustainability, MDPI, vol. 13(10), pages 1-18, May.
    4. Sebastian Will & Claudia Luger-Bazinger & Marcus Schmitt & Cornelia Zankl, 2021. "Towards the Future of Sustainable Mobility: Results from a European Survey on (Electric) Powered-Two Wheelers," Sustainability, MDPI, vol. 13(13), pages 1-16, June.
    5. Krabbe, Paul, 2016. "The Measurement of Health and Health Status," Elsevier Monographs, Elsevier, edition 1, number 9780128015049.
    6. Hamed Taherdoost, 2016. "Validity and Reliability of the Research Instrument; How to Test the Validation of a Questionnaire/Survey in a Research," Post-Print hal-02546799, HAL.
    7. Ivan K. W. Lai & Yide Liu & Xinbo Sun & Hao Zhang & Weiwei Xu, 2015. "Factors Influencing the Behavioural Intention towards Full Electric Vehicles: An Empirical Study in Macau," Sustainability, MDPI, vol. 7(9), pages 1-22, September.
    8. Shanyong Wang & Jin Fan & Dingtao Zhao & Shu Yang & Yuanguang Fu, 2016. "Predicting consumers’ intention to adopt hybrid electric vehicles: using an extended version of the theory of planned behavior model," Transportation, Springer, vol. 43(1), pages 123-143, January.
    9. Anil Khurana & V. V. Ravi Kumar & Manish Sidhpuria, 2020. "A Study on the Adoption of Electric Vehicles in India: The Mediating Role of Attitude," Vision, , vol. 24(1), pages 23-34, March.
    10. Shanyong Wang & Jin Fan & Dingtao Zhao & Shu Yang & Yuanguang Fu, 2016. "Predicting consumers’ intention to adopt hybrid electric vehicles: using an extended version of the theory of planned behavior model," Transportation, Springer, vol. 43(1), pages 123-143, January.
    11. Ajzen, Icek, 1991. "The theory of planned behavior," Organizational Behavior and Human Decision Processes, Elsevier, vol. 50(2), pages 179-211, December.
    12. Viswanath Venkatesh & Fred D. Davis, 2000. "A Theoretical Extension of the Technology Acceptance Model: Four Longitudinal Field Studies," Management Science, INFORMS, vol. 46(2), pages 186-204, February.
    13. Jui-Che Tu & Chun Yang, 2019. "Key Factors Influencing Consumers’ Purchase of Electric Vehicles," Sustainability, MDPI, vol. 11(14), pages 1-22, July.
    14. Wang, Shanyong & Wang, Jing & Li, Jun & Wang, Jinpeng & Liang, Liang, 2018. "Policy implications for promoting the adoption of electric vehicles: Do consumer’s knowledge, perceived risk and financial incentive policy matter?," Transportation Research Part A: Policy and Practice, Elsevier, vol. 117(C), pages 58-69.
    15. Jou, Rong-Chang & Chen, Tzu-Ying, 2014. "Factors affecting public transportation, car, and motorcycle usage," Transportation Research Part A: Policy and Practice, Elsevier, vol. 61(C), pages 186-198.
    16. Simona Bigerna & Silvia Micheli, 2018. "Attitudes Toward Electric Vehicles: The Case of Perugia Using a Fuzzy Set Analysis," Sustainability, MDPI, vol. 10(11), pages 1-14, November.
    17. Lévay, Petra Zsuzsa & Drossinos, Yannis & Thiel, Christian, 2017. "The effect of fiscal incentives on market penetration of electric vehicles: A pairwise comparison of total cost of ownership," Energy Policy, Elsevier, vol. 105(C), pages 524-533.
    18. Han-Shen Chen & Bi-Kun Tsai & Chi-Ming Hsieh, 2017. "Determinants of Consumers’ Purchasing Intentions for the Hydrogen-Electric Motorcycle," Sustainability, MDPI, vol. 9(8), pages 1-12, August.
    19. Zulfiqar Ali Lashari & Joonho Ko & Junseok Jang, 2021. "Consumers’ Intention to Purchase Electric Vehicles: Influences of User Attitude and Perception," Sustainability, MDPI, vol. 13(12), pages 1-14, June.
    20. Chen, Chien-fei & Zarazua de Rubens, Gerardo & Noel, Lance & Kester, Johannes & Sovacool, Benjamin K., 2020. "Assessing the socio-demographic, technical, economic and behavioral factors of Nordic electric vehicle adoption and the influence of vehicle-to-grid preferences," Renewable and Sustainable Energy Reviews, Elsevier, vol. 121(C).
    21. Han, Liu & Wang, Shanyong & Zhao, Dingtao & Li, Jun, 2017. "The intention to adopt electric vehicles: Driven by functional and non-functional values," Transportation Research Part A: Policy and Practice, Elsevier, vol. 103(C), pages 185-197.
    22. She, Zhen-Yu & Qing Sun, & Ma, Jia-Jun & Xie, Bai-Chen, 2017. "What are the barriers to widespread adoption of battery electric vehicles? A survey of public perception in Tianjin, China," Transport Policy, Elsevier, vol. 56(C), pages 29-40.
    23. Necmi K. Avkiran & Christian M. Ringle (ed.), 2018. "Partial Least Squares Structural Equation Modeling," International Series in Operations Research and Management Science, Springer, number 978-3-319-71691-6, April.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Patrick Klein & Bastian Popp, 2022. "Last-Mile Delivery Methods in E-Commerce: Does Perceived Sustainability Matter for Consumer Acceptance and Usage?," Sustainability, MDPI, vol. 14(24), pages 1-27, December.
    2. Ardvin Kester S. Ong & Josephine D. German & Anak Agung Ngurah Perwira Redi & Lara Nicole Z. Cordova & Franscine Althea B. Longanilla & Neallo L. Caprecho & Rocksel Andry V. Javier, 2023. "Antecedents of Behavioral Intentions for Purchasing Hybrid Cars Using Sustainability Theory of Planned Behavior Integrated with UTAUT2," Sustainability, MDPI, vol. 15(9), pages 1-24, May.
    3. Chakraborty, Rahul & Chakravarty, Sujoy, 2023. "Factors affecting acceptance of electric two-wheelers in India: A discrete choice survey," Transport Policy, Elsevier, vol. 132(C), pages 27-41.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Gulnaz Ivanova & António Carrizo Moreira, 2023. "Antecedents of Electric Vehicle Purchase Intention from the Consumer’s Perspective: A Systematic Literature Review," Sustainability, MDPI, vol. 15(4), pages 1-27, February.
    2. Zhou, Min & Long, Piao & Kong, Nan & Zhao, Lindu & Jia, Fu & Campy, Kathryn S., 2021. "Characterizing the motivational mechanism behind taxi driver’s adoption of electric vehicles for living: Insights from China," Transportation Research Part A: Policy and Practice, Elsevier, vol. 144(C), pages 134-152.
    3. Phasiri Manutworakit & Kasem Choocharukul, 2022. "Factors Influencing Battery Electric Vehicle Adoption in Thailand—Expanding the Unified Theory of Acceptance and Use of Technology’s Variables," Sustainability, MDPI, vol. 14(14), pages 1-16, July.
    4. Jaiswal, Deepak & Kaushal, Vikrant & Kant, Rishi & Kumar Singh, Pankaj, 2021. "Consumer adoption intention for electric vehicles: Insights and evidence from Indian sustainable transportation," Technological Forecasting and Social Change, Elsevier, vol. 173(C).
    5. Tuğba Yeğin & Muhammad Ikram, 2022. "Analysis of Consumers’ Electric Vehicle Purchase Intentions: An Expansion of the Theory of Planned Behavior," Sustainability, MDPI, vol. 14(19), pages 1-27, September.
    6. Krishnan, V. Vijai & Sreekumar, M., 2023. "An integrated behavioral approach to analyze the adoption of electric vehicles in the context of a developing country," Transport Policy, Elsevier, vol. 142(C), pages 162-172.
    7. Nguyen-Phuoc, Duy Quy & Truong, Thi Minh & Nguyen, Minh Hieu & Pham, Huong-Giang & Li, Zhi-Chun & Oviedo-Trespalacios, Oscar, 2024. "What factors influence the intention to use electric motorcycles in motorcycle-dominated countries? An empirical study in Vietnam," Transport Policy, Elsevier, vol. 146(C), pages 193-204.
    8. Jaiswal, Deepak & Deshmukh, Arun Kumar & Thaichon, Park, 2022. "Who will adopt electric vehicles? Segmenting and exemplifying potential buyer heterogeneity and forthcoming research," Journal of Retailing and Consumer Services, Elsevier, vol. 67(C).
    9. Adu-Gyamfi, Gibbson & Song, Huaming & Nketiah, Emmanuel & Obuobi, Bright & Adjei, Mavis & Cudjoe, Dan, 2022. "Determinants of adoption intention of battery swap technology for electric vehicles," Energy, Elsevier, vol. 251(C).
    10. Elena Higueras-Castillo & Sebastian Molinillo & J. Andres Coca-Stefaniak & Francisco Liébana-Cabanillas, 2019. "Perceived Value and Customer Adoption of Electric and Hybrid Vehicles," Sustainability, MDPI, vol. 11(18), pages 1-15, September.
    11. Goel, Pooja & Kumar, Aalok & Parayitam, Satyanarayana & Luthra, Sunil, 2023. "Understanding transport users' preferences for adopting electric vehicle based mobility for sustainable city: A moderated moderated-mediation model," Journal of Transport Geography, Elsevier, vol. 106(C).
    12. Shanmugavel, Nagarajan & Balakrishnan, Janarthanan, 2023. "Influence of pro-environmental behaviour towards behavioural intention of electric vehicles," Technological Forecasting and Social Change, Elsevier, vol. 187(C).
    13. Adu-Gyamfi, Gibbson & Song, Huaming & Obuobi, Bright & Nketiah, Emmanuel & Wang, Hong & Cudjoe, Dan, 2022. "Who will adopt? Investigating the adoption intention for battery swap technology for electric vehicles," Renewable and Sustainable Energy Reviews, Elsevier, vol. 156(C).
    14. Upadhyay, Nitin & Kamble, Aakash, 2023. "Examining Indian consumer pro-environment purchase intention of electric vehicles: Perspective of stimulus-organism-response," Technological Forecasting and Social Change, Elsevier, vol. 189(C).
    15. Costanza Nosi & Tommaso Pucci & Cecilia Silvestri & Barbara Aquilani, 2017. "Does Value Co-Creation Really Matter? An Investigation of Italian Millennials Intention to Buy Electric Cars," Sustainability, MDPI, vol. 9(12), pages 1-21, November.
    16. Yu Wang & Shanyong Wang & Jing Wang & Jiuchang Wei & Chenglin Wang, 2020. "An empirical study of consumers’ intention to use ride-sharing services: using an extended technology acceptance model," Transportation, Springer, vol. 47(1), pages 397-415, February.
    17. Jinkyung Jenny Kim & Heesup Han, 2022. "Hotel Service Innovation with Smart Technologies: Exploring Consumers’ Readiness and Behaviors," Sustainability, MDPI, vol. 14(10), pages 1-15, May.
    18. Hu, Xianfeng & Wang, Shanyong & Zhou, Rongting & Gao, Lan & Zhu, Zujun, 2023. "Policy driven or consumer trait driven? Unpacking the EVs purchase intention of consumers from the policy and consumer trait perspective," Energy Policy, Elsevier, vol. 177(C).
    19. Dongming Wu & Liukai Yu & Qianqian Zhang & Yangyang Jiao & Yuhe Wu, 2021. "Materialism, Ecological Consciousness and Purchasing Intention of Electric Vehicles: An Empirical Analysis among Chinese Consumers," Sustainability, MDPI, vol. 13(5), pages 1-19, March.
    20. Taneja, Shilpa & Ali, Liaqat, 2021. "Determinants of customers’ intentions towards environmentally sustainable banking: Testing the structural model," Journal of Retailing and Consumer Services, Elsevier, vol. 59(C).

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:gam:jsusta:v:13:y:2021:i:22:p:12851-:d:683780. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: MDPI Indexing Manager (email available below). General contact details of provider: https://www.mdpi.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.