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Práticas de responsabilidade social, reputação corporativa e desempenho financeiro

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  • Valenzuela Fernández, Leslier
  • Jara-Bertin, Mauricio
  • Villegas Pineaur, Francisco

Abstract

We analyze whether the adoption of voluntary disclosures practices on Corporate Social Responsibility (CSR) by several communicational channels has influence over financial performance and corporate reputation. Once we identify four CSR dimensions (social, ethical, environmental, partners) using a sample of 55 Chilean traded firms for the period 2007-2012. Our results show that the adoption of the four CSR dimension at the same time, and the social and ethical dimension improves financial performance, while a strength relationship with partners improve Corporate Reputation. Thus, we provide new evidence for an emerging market economy about the importance of CSR strategies adoption.

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  • Valenzuela Fernández, Leslier & Jara-Bertin, Mauricio & Villegas Pineaur, Francisco, 2015. "Práticas de responsabilidade social, reputação corporativa e desempenho financeiro," RAE - Revista de Administração de Empresas, FGV-EAESP Escola de Administração de Empresas de São Paulo (Brazil), vol. 55(3), May.
    • Handle: RePEc:fgv:eaerae:v:55:y:2015:i:3:a:49254
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