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Anti-piracy effectiveness and managerial confidence: Insights from multinationals in China

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  • Yang, Deli
  • Fryxell, Gerald E.
  • Sie, Agnes K.Y.

Abstract

This paper examines the perceptions of the multinationals on the effectiveness of anti-piracy strategies and the interactions of managerial confidence in the intellectual property system in China on such effectiveness. The authors propose an anti-piracy model. Using data from 128 multinationals, the preliminary test demonstrates that anti-piracy strategies have a powerful effect on curtailing piracy explaining over 51% of the variations in the anti-piracy success. The level of managers' confidence in the intellectual property system in China strongly impacts on the relationship with anti-piracy strategies.

Suggested Citation

  • Yang, Deli & Fryxell, Gerald E. & Sie, Agnes K.Y., 2008. "Anti-piracy effectiveness and managerial confidence: Insights from multinationals in China," Journal of World Business, Elsevier, vol. 43(3), pages 321-339, July.
  • Handle: RePEc:eee:worbus:v:43:y:2008:i:3:p:321-339
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    4. Keupp, Marcus Matthias & Friesike, Sascha & von Zedtwitz, Maximilian, 2012. "How do foreign firms patent in emerging economies with weak appropriability regimes? Archetypes and motives," Research Policy, Elsevier, vol. 41(8), pages 1422-1439.
    5. Prud'homme, Dan & von Zedtwitz, Max, 2019. "Managing “forced” technology transfer in emerging markets: The case of China," Journal of International Management, Elsevier, vol. 25(3), pages 1-1.
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    7. Stumpf, Stephen A. & Chaudhry, Peggy, 2010. "Country matters: Executives weigh in on the causes and counter measures of counterfeit trade," Business Horizons, Elsevier, vol. 53(3), pages 305-314, May.
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    10. Papageorgiadis, Nikolaos & McDonald, Frank, 2019. "Defining and Measuring the Institutional Context of National Intellectual Property Systems in a post-TRIPS world," Journal of International Management, Elsevier, vol. 25(1), pages 3-18.
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