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Allowing for intra-respondent variations in coefficients estimated on repeated choice data

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  • Hess, Stephane
  • Rose, John M.

Abstract

Partly as a result of the increasing reliance on Stated Choice (SC) data, the vast majority of discrete choice modelling applications are now estimated on data containing multiple observations for each respondent. At the same time there has been growing interest in the representation of unexplained heterogeneity in choice data, using random coefficients models such as Mixed Multinomial Logit (MMNL). The presence of multiple observations for each respondent can indeed be a great asset in the identification of such variations in tastes. However, in this paper, we question the validity of the common assumption that tastes vary across respondents but stay constant across repeated choices for the same respondent. We extend the existing framework for the MMNL analysis of panel data by allowing for intra-respondent heterogeneity on top of inter-respondent heterogeneity. An empirical analysis making use of a SC dataset for route choice confirms our hypotheses and shows that superior performance is obtained by our more general model.

Suggested Citation

  • Hess, Stephane & Rose, John M., 2009. "Allowing for intra-respondent variations in coefficients estimated on repeated choice data," Transportation Research Part B: Methodological, Elsevier, vol. 43(6), pages 708-719, July.
  • Handle: RePEc:eee:transb:v:43:y:2009:i:6:p:708-719
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    References listed on IDEAS

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    Citations

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    Cited by:

    1. Bhat, Chandra R., 2011. "The maximum approximate composite marginal likelihood (MACML) estimation of multinomial probit-based unordered response choice models," Transportation Research Part B: Methodological, Elsevier, vol. 45(7), pages 923-939, August.
    2. repec:eee:transa:v:102:y:2017:i:c:p:172-187 is not listed on IDEAS
    3. Stephane Hess, 2014. "Latent class structures: taste heterogeneity and beyond," Chapters,in: Handbook of Choice Modelling, chapter 14, pages 311-330 Edward Elgar Publishing.
    4. Clifton, Geoffrey T. & Rose, John M., 2013. "A simulation of the simple Mohring model to predict patronage and value of resources consumed for enhanced bus services," Research in Transportation Economics, Elsevier, vol. 39(1), pages 259-269.
    5. Stephane Hess & Denis Bolduc & John Polak, 2010. "Random covariance heterogeneity in discrete choice models," Transportation, Springer, vol. 37(3), pages 391-411, May.
    6. Dawei Li & Tomio Miwa & Takayuki Morikawa, 2014. "Considering En-Route Choices in Utility-Based Route Choice Modelling," Networks and Spatial Economics, Springer, vol. 14(3), pages 581-604, December.
    7. Swait, Joffre & Brigden, Neil & Johnson, Richard D., 2014. "Categories shape preferences: A model of taste heterogeneity arising from categorization of alternatives," Journal of choice modelling, Elsevier, vol. 13(C), pages 3-23.
    8. Thijs Dekker & Paul Koster & Roy Brouwer, 2014. "Changing with the Tide: Semiparametric Estimation of Preference Dynamics," Land Economics, University of Wisconsin Press, vol. 90(4), pages 717-745.
    9. repec:eee:ecolec:v:148:y:2018:i:c:p:36-42 is not listed on IDEAS
    10. Stephane Hess & Marek Giergiczny, 2015. "Intra-respondent Heterogeneity in a Stated Choice Survey on Wetland Conservation in Belarus: First Steps Towards Creating a Link with Uncertainty in Contingent Valuation," Environmental & Resource Economics, Springer;European Association of Environmental and Resource Economists, vol. 60(3), pages 327-347, March.
    11. Yáñez, M.F. & Raveau, S. & Ortúzar, J. de D., 2010. "Inclusion of latent variables in Mixed Logit models: Modelling and forecasting," Transportation Research Part A: Policy and Practice, Elsevier, vol. 44(9), pages 744-753, November.
    12. repec:eee:trapol:v:69:y:2018:i:c:p:88-97 is not listed on IDEAS
    13. repec:eee:transa:v:103:y:2017:i:c:p:154-171 is not listed on IDEAS
    14. Riera, Pere & Giergiczny, Marek & Peñuelas, Josep & Mahieu, Pierre-Alexandre, 2012. "A choice modelling case study on climate change involving two-way interactions," Journal of Forest Economics, Elsevier, vol. 18(4), pages 345-354.
    15. Bhat, Chandra R. & Sidharthan, Raghuprasad, 2011. "A simulation evaluation of the maximum approximate composite marginal likelihood (MACML) estimator for mixed multinomial probit models," Transportation Research Part B: Methodological, Elsevier, vol. 45(7), pages 940-953, August.
    16. Viteri Mejía, César & Brandt, Sylvia, 2015. "Managing tourism in the Galapagos Islands through price incentives: A choice experiment approach," Ecological Economics, Elsevier, vol. 117(C), pages 1-11.
    17. Hess, Stephane & Train, Kenneth E., 2011. "Recovery of inter- and intra-personal heterogeneity using mixed logit models," Transportation Research Part B: Methodological, Elsevier, vol. 45(7), pages 973-990, August.
    18. repec:spr:empeco:v:53:y:2017:i:4:d:10.1007_s00181-016-1169-2 is not listed on IDEAS
    19. Bliemer, Michiel C.J. & Rose, John M., 2011. "Experimental design influences on stated choice outputs: An empirical study in air travel choice," Transportation Research Part A: Policy and Practice, Elsevier, vol. 45(1), pages 63-79, January.
    20. Hackbarth, André & Madlener, Reinhard, 2016. "Willingness-to-pay for alternative fuel vehicle characteristics: A stated choice study for Germany," Transportation Research Part A: Policy and Practice, Elsevier, vol. 85(C), pages 89-111.
    21. Palma, Marco & Li, Yajuan & Vedenov, Dmitry & Bessler, David, 2016. "The Order of Variables, Simulation Noise and Accuracy of Mixed Logit Estimates," 2016 Annual Meeting, July 31-August 2, Boston, Massachusetts 235990, Agricultural and Applied Economics Association.

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