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Understanding accommodation managers’ crisis planning intention: An application of the theory of planned behaviour

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  • Wang, Jie
  • Ritchie, Brent W.

Abstract

Despite the potential of crisis planning and preparedness to create more resilient tourism organisations, the majority of past studies concerned with tourism crises have focused on response and recovery, rather than on crisis planning. Further, most are descriptive in nature and few have undertaken a predictive or explanatory research approach underpinned by a strong theoretical framework. This study attempts to provide a deeper understanding of the psychological factors that influence crisis planning in the Australian accommodation industry. The theory of planning behaviour (TPB) was extended to examine the influence of attitudes, social norms, perceived behavioural control and past experience on crisis planning intentions. Data were collected through a nationwide online survey in Australia (N=386) and analysed by path analysis using structural equation modelling. In terms of predicting crisis planning intentions, three individual psychological factors (attitude, subjective norms, and past crisis experience) were identified as the key factors that influence crisis planning behaviour, while the path coefficient between perceived control and behavioural intentions was not found to be significant. These findings suggest that managers and industry associations should articulate the advantages of crisis planning and provide resources, tool kits, and workshops to support attitude change and boost reference group support. These findings will also be of interest to tourism sectors other than the accommodation industry, and to countries other than Australia. Future research avenues based on the findings are also outlined.

Suggested Citation

  • Wang, Jie & Ritchie, Brent W., 2012. "Understanding accommodation managers’ crisis planning intention: An application of the theory of planned behaviour," Tourism Management, Elsevier, vol. 33(5), pages 1057-1067.
    • Handle: RePEc:eee:touman:v:33:y:2012:i:5:p:1057-1067
    DOI: 10.1016/j.tourman.2011.12.006
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    References listed on IDEAS

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    1. Karam M. Ghazi, 2017. "The Impact of Strategic Planning on Crisis Management Styles in the 5- star Hotels," Tourism Research Institute, Journal of Tourism Research, vol. 18(1), pages 148-164, November.
    2. Becken, Susanne & Hughey, Kennet F.D., 2013. "Linking tourism into emergency management structures to enhance disaster risk reduction," Tourism Management, Elsevier, vol. 36(C), pages 77-85.
    3. Viglia, Giampaolo & De Canio, Francesca & Stoppani, Anna & Invernizzi, Anna Chiara & Cerutti, Stefania, 2021. "Adopting revenue management strategies and data sharing to cope with crises," Journal of Business Research, Elsevier, vol. 137(C), pages 336-344.
    4. Yi, Jisu & Lee, Youseok & Suh, Jungmin & Kim, Sang-Hoon, 2022. "Psychological determinants of non-attendees’ resistance toward performing arts," Journal of Business Research, Elsevier, vol. 149(C), pages 690-699.
    5. Simpson, Joseph J. & Simpson, Penny M. & Cruz-Milán, Oliver, 2016. "Attitude towards immigrants and security: Effects on destination-loyal tourists," Tourism Management, Elsevier, vol. 57(C), pages 373-386.
    6. Reddy, Maharaj Vijay & Boyd, Stephen W. & Nica, Mirela, 2020. "Towards a post-conflict tourism recovery framework," Annals of Tourism Research, Elsevier, vol. 84(C).
    7. Shanshan Dai & Honggang Xu & Fangfang Chen, 2019. "A Hierarchical Measurement Model of Perceived Resilience of Urban Tourism Destination," Social Indicators Research: An International and Interdisciplinary Journal for Quality-of-Life Measurement, Springer, vol. 145(2), pages 777-804, September.
    8. Nergis Aziz & Habibe Ilhan & Barry A. Friedman & Nizameddin Bayyurt & İbrahim Keleş, 2016. "Universities as stakeholders that influence students’ intention to visit a place," Place Branding and Public Diplomacy, Palgrave Macmillan, vol. 12(4), pages 249-267, November.
    9. Ritchie, Brent W. & Jiang, Yawei, 2019. "A review of research on tourism risk, crisis and disaster management: Launching the annals of tourism research curated collection on tourism risk, crisis and disaster management," Annals of Tourism Research, Elsevier, vol. 79(C).
    10. Sariişik Mehmet & Kapucuoğlu Mustafa İnanç & Ceylan Veli, 2023. "Impact of the COVID-19 pandemic on travel behavior: A case study of domestic inbound travelers in Turkey," European Journal of Tourism, Hospitality and Recreation, Sciendo, vol. 13(2), pages 211-224, December.
    11. Chalani Kuruppu & Nadeesha Ketakumbura, 2019. "The Impact Of Guests’ Attitude And Subjective Norm On Willingness To Pay A Premium For Renewable Energy Practices In Sri Lankan Hotel Industry: An Application Of Theory Of Reasoned Action (Tra)," Management of Sustainable Development, Lucian Blaga University of Sibiu, Faculty of Economic Sciences, vol. 11(2), pages 1-6, December.
    12. Vu Minh Ngo & Huan Huu Nguyen & Hiep Cong Pham & Hung Manh Nguyen & Phuc Vinh Dang Truong, 2023. "Digital supply chain transformation: effect of firm’s knowledge creation capabilities under COVID-19 supply chain disruption risk," Operations Management Research, Springer, vol. 16(2), pages 1003-1018, June.

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