IDEAS home Printed from https://ideas.repec.org/a/eee/jbrese/v98y2019icp191-203.html

Empowering women micro-entrepreneurs in emerging economies: The role of information communications technology

Author

Listed:
  • Crittenden, Victoria L.
  • Crittenden, William F.
  • Ajjan, Haya

Abstract

Drawing upon the Technology Acceptance Model (TAM), this research investigated the impact of information communications technology (ICT) on self-efficacy, social capital, and empowerment in the overlooked context of women micro-entrepreneurs. In addition to testing the original TAM constructs of usefulness and perceived ease of use, this research extended TAM to ICT use outcomes. Data were collected from 199 women micro-entrepreneurs in South Africa using an online survey and were analyzed via structural equation modeling. The results suggested that ICT usage decisions were influenced by women's perceptions of ICT ease of use and usefulness. Additionally, ICT usage influence on social capital bridging was moderated by self-efficacy, while ICT usage had a strong direct influence on self-efficacy and social capital bonding. Social capital bridging and bonding and self-efficacy had varying influence on women empowerment measured as goal internalization, perceived control, competence, and impact. These findings were robust even after controlling for potentially confounding variables identified in the literature. The theoretical and practical implications of these findings are discussed.

Suggested Citation

  • Crittenden, Victoria L. & Crittenden, William F. & Ajjan, Haya, 2019. "Empowering women micro-entrepreneurs in emerging economies: The role of information communications technology," Journal of Business Research, Elsevier, vol. 98(C), pages 191-203.
    • Handle: RePEc:eee:jbrese:v:98:y:2019:i:c:p:191-203
    DOI: 10.1016/j.jbusres.2019.01.045
    as

    Download full text from publisher

    File URL: http://www.sciencedirect.com/science/article/pii/S0148296319300633
    Download Restriction: Full text for ScienceDirect subscribers only
    File URL: https://libkey.io/10.1016/j.jbusres.2019.01.045?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to

    for a different version of it.

    References listed on IDEAS

    as
    1. Muhammad Azam Roomi & Guy Parrott, 2008. "Barriers to Development and Progression of Women Entrepreneurs in Pakistan," Journal of Entrepreneurship and Innovation in Emerging Economies, Entrepreneurship Development Institute of India, vol. 17(1), pages 59-72, May.
    2. Bravo, Cristián & Maldonado, Sebastián & Weber, Richard, 2013. "Granting and managing loans for micro-entrepreneurs: New developments and practical experiences," European Journal of Operational Research, Elsevier, vol. 227(2), pages 358-366.
    3. Smith, Claudia & Smith, J. Brock & Shaw, Eleanor, 2017. "Embracing digital networks: Entrepreneurs' social capital online," Journal of Business Venturing, Elsevier, vol. 32(1), pages 18-34.
    4. Léo-Paul Dana, 2012. "Learning from Lagnado about self-employment and entrepreneurship in Egypt," International Journal of Entrepreneurship and Small Business, Inderscience Enterprises Ltd, vol. 17(1), pages 140-153.
    5. Viswanath Venkatesh, 2000. "Determinants of Perceived Ease of Use: Integrating Control, Intrinsic Motivation, and Emotion into the Technology Acceptance Model," Information Systems Research, INFORMS, vol. 11(4), pages 342-365, December.
    6. Stam, Wouter & Arzlanian, Souren & Elfring, Tom, 2014. "Social capital of entrepreneurs and small firm performance: A meta-analysis of contextual and methodological moderators," Journal of Business Venturing, Elsevier, vol. 29(1), pages 152-173.
    7. Barbara L. Marcolin & Deborah R. Compeau & Malcolm C. Munro & Sid L. Huff, 2000. "Assessing User Competence: Conceptualization and Measurement," Information Systems Research, INFORMS, vol. 11(1), pages 37-60, March.
    8. Haya Ajjan & Stefanie Beninger & Rania Mostafa & Victoria L. Crittenden, 2014. "Empowering Women Entrepreneurs In Emerging Economies: A Conceptual Model," Organizations and Markets in Emerging Economies, Faculty of Economics, Vilnius University, vol. 5(1).
    9. De Vita, Luisa & Mari, Michela & Poggesi, Sara, 2014. "Women entrepreneurs in and from developing countries: Evidences from the literature," European Management Journal, Elsevier, vol. 32(3), pages 451-460.
    10. Grimm, Michael & Paffhausen, Anna Luisa, 2015. "Do interventions targeted at micro-entrepreneurs and small and medium-sized firms create jobs? A systematic review of the evidence for low and middle income countries," Labour Economics, Elsevier, vol. 32(C), pages 67-85.
    11. Peter Preisendörfer & Ansgar Bitz & Frans J. Bezuidenhout, 2012. "In Search Of Black Entrepreneurship: Why Is There A Lack Of Entrepreneurial Activity Among The Black Population In South Africa?," Journal of Developmental Entrepreneurship (JDE), World Scientific Publishing Co. Pte. Ltd., vol. 17(01), pages 1-18.
    12. Stefanie Beninger & Haya Ajjan & Rania B. Mostafa & Victoria L. Crittenden, 2016. "A road to empowerment: social media use by women entrepreneurs in Egypt," International Journal of Entrepreneurship and Small Business, Inderscience Enterprises Ltd, vol. 27(2/3), pages 308-332.
    13. Vanita Yadav & Jeemol Unni, 2016. "Women entrepreneurship: research review and future directions," Journal of Global Entrepreneurship Research, Springer;UNESCO Chair in Entrepreneurship, vol. 6(1), pages 1-18, December.
    14. Rahman, Syed Abidur & Taghizadeh, Seyedeh Khadijeh & Ramayah, T. & Alam, Mirza Mohammad Didarul, 2017. "Technology acceptance among micro-entrepreneurs in marginalized social strata: The case of social innovation in Bangladesh," Technological Forecasting and Social Change, Elsevier, vol. 118(C), pages 236-245.
    15. Linda Scott & Catherine Dolan & Mary Johnstone–Louis & Kimberly Sugden & Maryalice Wu, 2012. "Enterprise and Inequality: A Study of Avon in South Africa," Entrepreneurship Theory and Practice, , vol. 36(3), pages 543-568, May.
    16. Fred D. Davis & Richard P. Bagozzi & Paul R. Warshaw, 1989. "User Acceptance of Computer Technology: A Comparison of Two Theoretical Models," Management Science, INFORMS, vol. 35(8), pages 982-1003, August.
    17. Kabeer, Naila, 2001. "Conflicts Over Credit: Re-Evaluating the Empowerment Potential of Loans to Women in Rural Bangladesh," World Development, Elsevier, vol. 29(1), pages 63-84, January.
    18. Haleh Afshar & Fatima Alikhan, 2002. "Age and empowerment amongst slum dwelling women in Hyderabad," Journal of International Development, John Wiley & Sons, Ltd., vol. 14(8), pages 1153-1161.
    19. Brown, Jacqueline Johnson & Reingen, Peter H, 1987. "Social Ties and Word-of-Mouth Referral Behavior," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 14(3), pages 350-362, December.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Helen M. Haugh & Alka Talwar, 2016. "Linking Social Entrepreneurship and Social Change: The Mediating Role of Empowerment," Journal of Business Ethics, Springer, vol. 133(4), pages 643-658, February.
    2. Crittenden, Victoria L. & Crittenden, William F. & Ajjan, Haya, 2020. "Women in sales in developing countries: The value of technology for social impact," Business Horizons, Elsevier, vol. 63(5), pages 619-626.
    3. Yoon, Jeewhan & Vonortas, Nicholas S. & Han, SungWon, 2020. "Do-It-Yourself laboratories and attitude toward use: The effects of self-efficacy and the perception of security and privacy," Technological Forecasting and Social Change, Elsevier, vol. 159(C).
    4. Jaeki Song & Yong Jin Kim, 2006. "Social influence process in the acceptance of a virtual community service," Information Systems Frontiers, Springer, vol. 8(3), pages 241-252, July.
    5. Lavlu Mozumdar & Geoffrey Hagelaar & Valentina C. Materia & S. W. F. Omta & Gerben Velde & Mohammad Amirul Islam, 2023. "Fuelling Entrepreneurial Orientation in Enhancing Business Performance: Women Entrepreneurs’ Contribution to Family Livelihood in a Constrained Context, Bangladesh," The European Journal of Development Research, Palgrave Macmillan;European Association of Development Research and Training Institutes (EADI), vol. 35(3), pages 623-655, June.
    6. Ojong, Nathanael & Simba, Amon & Dana, Leo-Paul, 2021. "Female entrepreneurship in Africa: A review, trends, and future research directions," Journal of Business Research, Elsevier, vol. 132(C), pages 233-248.
    7. Markus Blut & Cheng Wang, 2020. "Technology readiness: a meta-analysis of conceptualizations of the construct and its impact on technology usage," Journal of the Academy of Marketing Science, Springer, vol. 48(4), pages 649-669, July.
    8. Mäntymäki, Matti & Salo, Jari, 2013. "Purchasing behavior in social virtual worlds: An examination of Habbo Hotel," International Journal of Information Management, Elsevier, vol. 33(2), pages 282-290.
    9. Bilgihan, Anil & Barreda, Albert & Okumus, Fevzi & Nusair, Khaldoon, 2016. "Consumer perception of knowledge-sharing in travel-related Online Social Networks," Tourism Management, Elsevier, vol. 52(C), pages 287-296.
    10. repec:dgr:rugsom:04f04 is not listed on IDEAS
    11. Samir Marwan Hammami & Tareq Muhammad Alhousary & Ahmad Taha Kahwaji & Syed Ahsan Jamil, 2022. "The status quo of omani female entrepreneurs: a story of multidimensional success factors," Quality & Quantity: International Journal of Methodology, Springer, vol. 56(4), pages 2063-2089, August.
    12. repec:zna:indecs:v:19:y:2021:i:4:p:420-436 is not listed on IDEAS
    13. Nistor, Cristian, 2013. "A conceptual model for the use of social media in companies," MPRA Paper 44224, University Library of Munich, Germany.
    14. Zhang, Wenqing & Liu, Liangliang, 2022. "Exploring non-users' intention to adopt ride-sharing services: Taking into account increased risks due to the COVID-19 pandemic among other factors," Transportation Research Part A: Policy and Practice, Elsevier, vol. 158(C), pages 180-195.
    15. Kawsar Ahmad & Arifuzzaman Arifuzzaman & Abdullah Al Mamun & Junayed Md Khaled Bin Oalid, 2021. "Impact of consumer’s security, benefits and usefulness towards cashless transaction within Malaysian university student," International Journal of Research in Business and Social Science (2147-4478), Center for the Strategic Studies in Business and Finance, vol. 10(2), pages 238-250, March.
    16. Jeeyeon Jeong & Yaeri Kim & Taewoo Roh, 2021. "Do Consumers Care About Aesthetics and Compatibility? The Intention to Use Wearable Devices in Health Care," SAGE Open, , vol. 11(3), pages 21582440211, August.
    17. Sarv Devaraj & Ming Fan & Rajiv Kohli, 2002. "Antecedents of B2C Channel Satisfaction and Preference: Validating e-Commerce Metrics," Information Systems Research, INFORMS, vol. 13(3), pages 316-333, September.
    18. Han, Sang-Lin & An, Myounga & Han, Jerry J. & Lee, Jiyoung, 2020. "Telepresence, time distortion, and consumer traits of virtual reality shopping," Journal of Business Research, Elsevier, vol. 118(C), pages 311-320.
    19. Al-Qeisi, Kholoud & Dennis, Charles & Alamanos, Eleftherios & Jayawardhena, Chanaka, 2014. "Website design quality and usage behavior: Unified Theory of Acceptance and Use of Technology," Journal of Business Research, Elsevier, vol. 67(11), pages 2282-2290.
    20. Oghuma, Apollos Patricks & Chang, Younghoon & Libaque-Saenz, Christian Fernando & Park, Myeong-Cheol & Rho, Jae Jeung, 2015. "Benefit-confirmation model for post-adoption behavior of mobile instant messaging applications: A comparative analysis of KakaoTalk and Joyn in Korea," Telecommunications Policy, Elsevier, vol. 39(8), pages 658-677.
    21. Shafiqul Islam & Mohammad Fakhrul Islam & Noor-E- Zannat, 2023. "Behavioral Intention to Use Online for Shopping in Bangladesh: A Technology Acceptance Model Analysis," SAGE Open, , vol. 13(3), pages 21582440231, September.
    22. Netsanet Haile & Jörn Altmann, 2016. "Structural analysis of value creation in software service platforms," Electronic Markets, Springer;IIM University of St. Gallen, vol. 26(2), pages 129-142, May.

    More about this item

    Keywords

    ;
    ;
    ;
    ;
    ;
    ;

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:eee:jbrese:v:98:y:2019:i:c:p:191-203. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Catherine Liu (email available below). General contact details of provider: http://www.elsevier.com/locate/jbusres .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.