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My bibliography Save this articleThe market value for product attribute improvements under price personalization
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DOI: 10.1016/j.ijresmar.2013.09.002
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- Lee, Boram & Fraser, Ian & Fillis, Ian, 2022. "To sell or not to sell? Pricing strategies of newly-graduated artists," Journal of Business Research, Elsevier, vol. 145(C), pages 595-604.
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Keywords
Product management; Pricing; Personalization; Choice models;All these keywords.
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