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Customer value of smart metering: Explorative evidence from a choice-based conjoint study in Switzerland

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  • Kaufmann, Simon
  • Künzel, Karoline
  • Loock, Moritz

Abstract

Implementing smart metering is an important field for energy policy to successfully meet energy efficiency targets. From an integrated social acceptance and customer-perceived value theory perspective we model the importance of customer value of smart metering in this regard. We further shape the model on a choice-based conjoint experiment with Swiss private electricity customers. The study finds that overall customers perceive a positive value from smart metering and are willing to pay for it. Further, based on a cluster analysis of customers’ value perceptions, we identify four customer segments, each with a distinct value perception profile for smart metering. We find that energy policy and management should integrate a solid understanding of customer value for smart metering in their initiatives and consider different smart metering market segments within their measures.

Suggested Citation

  • Kaufmann, Simon & Künzel, Karoline & Loock, Moritz, 2013. "Customer value of smart metering: Explorative evidence from a choice-based conjoint study in Switzerland," Energy Policy, Elsevier, vol. 53(C), pages 229-239.
  • Handle: RePEc:eee:enepol:v:53:y:2013:i:c:p:229-239
    DOI: 10.1016/j.enpol.2012.10.072
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    References listed on IDEAS

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    Cited by:

    1. repec:eee:enepol:v:114:y:2018:i:c:p:540-548 is not listed on IDEAS
    2. Tabi, Andrea & Wüstenhagen, Rolf, 2017. "Keep it local and fish-friendly: Social acceptance of hydropower projects in Switzerland," Renewable and Sustainable Energy Reviews, Elsevier, vol. 68(P1), pages 763-773.
    3. repec:eee:eneeco:v:72:y:2018:i:c:p:436-450 is not listed on IDEAS
    4. Antonia Albani & Yannic Domigall & Robert Winter, 0. "Implications of customer value perceptions for the design of electricity efficiency services in times of smart metering," Information Systems and e-Business Management, Springer, vol. 0, pages 1-20.
    5. repec:eee:renene:v:112:y:2017:i:c:p:63-73 is not listed on IDEAS
    6. Richter, Laura-Lucia & Pollitt, Michael G., 2018. "Which smart electricity service contracts will consumers accept? The demand for compensation in a platform market," Energy Economics, Elsevier, vol. 72(C), pages 436-450.
    7. repec:spr:infsem:v:15:y:2017:i:4:d:10.1007_s10257-016-0332-9 is not listed on IDEAS
    8. Rihar, Miha & Hrovatin, Nevenka & Zoric, Jelena, 2015. "Household valuation of smart-home functionalities in Slovenia," Utilities Policy, Elsevier, vol. 33(C), pages 42-53.
    9. Fadaeenejad, M. & Saberian, A.M. & Fadaee, Mohd. & Radzi, M.A.M. & Hizam, H. & AbKadir, M.Z.A., 2014. "The present and future of smart power grid in developing countries," Renewable and Sustainable Energy Reviews, Elsevier, vol. 29(C), pages 828-834.
    10. Niesten, Eva & Alkemade, Floortje, 2016. "How is value created and captured in smart grids? A review of the literature and an analysis of pilot projects," Renewable and Sustainable Energy Reviews, Elsevier, vol. 53(C), pages 629-638.
    11. repec:eee:enepol:v:121:y:2018:i:c:p:476-487 is not listed on IDEAS

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