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Counting your customers: Compounding customer's in-store decisions, interpurchase time and repurchasing behavior

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  • Wu, Couchen
  • Chen, Hsiu-Li

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  • Wu, Couchen & Chen, Hsiu-Li, 2000. "Counting your customers: Compounding customer's in-store decisions, interpurchase time and repurchasing behavior," European Journal of Operational Research, Elsevier, vol. 127(1), pages 109-119, November.
  • Handle: RePEc:eee:ejores:v:127:y:2000:i:1:p:109-119
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    References listed on IDEAS

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    1. Wagner, Udo & Taudes, Alfred, 1987. "Stochastic models of consumer behaviour," European Journal of Operational Research, Elsevier, vol. 29(1), pages 1-23, April.
    2. Frank M. Bass & Moshe M. Givon & Manohar U. Kalwani & David Reibstein & Gordon P. Wright, 1984. "An Investigation into the Order of the Brand Choice Process," Marketing Science, INFORMS, vol. 3(4), pages 267-287.
    3. Gary L. Lilien, 1974. "A Modified Linear Learning Model of Buyer Behavior," Management Science, INFORMS, vol. 20(7), pages 1027-1036, March.
    4. Udo Wagner & Alfred Taudes, 1986. "A Multivariate Polya Model of Brand Choice and Purchase Incidence," Marketing Science, INFORMS, vol. 5(3), pages 219-244.
    5. Tülin Erdem & Michael P. Keane, 1996. "Decision-Making Under Uncertainty: Capturing Dynamic Brand Choice Processes in Turbulent Consumer Goods Markets," Marketing Science, INFORMS, vol. 15(1), pages 1-20.
    6. Jain, Dipak C. & Niu, Shun-Chen, 1994. "Analyzing household brand switching: A stochastic model," European Journal of Operational Research, Elsevier, vol. 76(2), pages 298-308, July.
    7. David C. Schmittlein & Donald G. Morrison & Richard Colombo, 1987. "Counting Your Customers: Who-Are They and What Will They Do Next?," Management Science, INFORMS, vol. 33(1), pages 1-24, January.
    8. Barbara E. Kahn & Donald G. Morrison & Gordon P. Wright, 1986. "Technical Note—Aggregating Individual Purchases to the Household Level," Marketing Science, INFORMS, vol. 5(3), pages 260-268.
    9. Füsun Gönül & Kannan Srinivasan, 1996. "Estimating the Impact of Consumer Expectations of Coupons on Purchase Behavior: A Dynamic Structural Model," Marketing Science, INFORMS, vol. 15(3), pages 262-279.
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    Citations

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    Cited by:

    1. Nadarajah, Saralees & Kotz, Samuel, 2009. "Models for purchase frequency," European Journal of Operational Research, Elsevier, vol. 192(3), pages 1014-1026, February.
    2. Meade, Nigel & Islam, Towhidul, 2010. "Using copulas to model repeat purchase behaviour - An exploratory analysis via a case study," European Journal of Operational Research, Elsevier, vol. 200(3), pages 908-917, February.
    3. Van den Poel, Dirk & Buckinx, Wouter, 2005. "Predicting online-purchasing behaviour," European Journal of Operational Research, Elsevier, vol. 166(2), pages 557-575, October.
    4. Buckinx, Wouter & Van den Poel, Dirk, 2005. "Customer base analysis: partial defection of behaviourally loyal clients in a non-contractual FMCG retail setting," European Journal of Operational Research, Elsevier, vol. 164(1), pages 252-268, July.
    5. repec:eee:jouret:v:87:y:2011:i:2:p:166-181 is not listed on IDEAS
    6. repec:eee:aumajo:v:22:y:2014:i:2:p:111-116 is not listed on IDEAS
    7. Peter S. Fader & Bruce G. S. Hardie & Ka Lok Lee, 2005. "“Counting Your Customers” the Easy Way: An Alternative to the Pareto/NBD Model," Marketing Science, INFORMS, vol. 24(2), pages 275-284, August.
    8. Fader, Peter S. & Hardie, Bruce G. S., 2002. "A note on an integrated model of customer buying behavior," European Journal of Operational Research, Elsevier, vol. 139(3), pages 682-687, June.
    9. Jerath, Kinshuk & Fader, Peter S. & Hardie, Bruce G.S., 2016. "Customer-base analysis using repeated cross-sectional summary (RCSS) data," European Journal of Operational Research, Elsevier, vol. 249(1), pages 340-350.
    10. repec:eee:joreco:v:37:y:2017:i:c:p:182-194 is not listed on IDEAS
    11. repec:eee:joinma:v:23:y:2009:i:1:p:61-69 is not listed on IDEAS
    12. repec:eee:joreco:v:39:y:2017:i:c:p:62-70 is not listed on IDEAS

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