IDEAS home Printed from https://ideas.repec.org/a/eee/bushor/v42y1999i1p11-18.html

Cyberservice: Taming service marketing problems with the world wide web

Author

Listed:
  • Pitt, Leyland
  • Berthon, Pierre
  • Watson, Richard T.

Abstract

No abstract is available for this item.

Suggested Citation

  • Pitt, Leyland & Berthon, Pierre & Watson, Richard T., 1999. "Cyberservice: Taming service marketing problems with the world wide web," Business Horizons, Elsevier, vol. 42(1), pages 11-18.
    • Handle: RePEc:eee:bushor:v:42:y:1999:i:1:p:11-18
    as

    Download full text from publisher

    File URL: http://www.sciencedirect.com/science/article/pii/S0007-6813(99)80044-5
    Download Restriction: Full text for ScienceDirect subscribers only
    ---><---

    As the access to this document is restricted, you may want to

    for a different version of it.

    References listed on IDEAS

    as
    1. Berthon, Pierre & Pitt, Leyland & Watson, Richard T., 1996. "Marketing communication and the world wide web," Business Horizons, Elsevier, vol. 39(5), pages 24-32.
    2. Berthon, Pierre & Pitt, Leyland F. & Watson, Richard T., 1996. "The World Wide Web As An Advertising Medium:," Journal of Advertising Research, Cambridge University Press, vol. 36(1), pages 43-54, January.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Doukidis, Georgios I. & Pramatari, Katerina & Lekakos, Georgios, 2008. "OR and the management of electronic services," European Journal of Operational Research, Elsevier, vol. 187(3), pages 1296-1309, June.
    2. Mehmet Ali Ekemen & Ayta? Y?ld?r?m, 2016. "E-Business Usage in Tourism Industry: Drivers and Consequences," Business and Economic Research, Macrothink Institute, vol. 6(2), pages 302-330, December.
    3. Cowan, Robin & Soete, Luc & Tchervonnava, Oxana, 2001. "Knowledge Transfer and the Services Sector in the Context of the New Economy," Research Memorandum 020, Maastricht University, Maastricht Economic Research Institute on Innovation and Technology (MERIT).
    4. Koiso-Kanttila, Nina, 2005. "Time, attention, authenticity and consumer benefits of the Web," Business Horizons, Elsevier, vol. 48(1), pages 63-70.
    5. Sergio Román, 2010. "Relational Consequences of Perceived Deception in Online Shopping: The Moderating Roles of Type of Product, Consumer’s Attitude Toward the Internet and Consumer’s Demographics," Journal of Business Ethics, Springer, vol. 95(3), pages 373-391, September.
    6. Smith, Donnavieve N. & Sivakumar, K., 2004. "Flow and Internet shopping behavior: A conceptual model and research propositions," Journal of Business Research, Elsevier, vol. 57(10), pages 1199-1208, October.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Gian Luca Gregori & Valerio Temperini, 2013. "Il ruolo dell?e-learning nelle strategie di comunicazione delle imprese. Il caso della iGuzzini illuminazione," ECONOMIA E DIRITTO DEL TERZIARIO, FrancoAngeli Editore, vol. 2013(3), pages 421-435.
    2. Yoonkyo Cho & Taehwan Kim & Jaewhak Roh, 2021. "An analysis of the effects of electronic commerce on the Korean economy using the CGE model," Electronic Commerce Research, Springer, vol. 21(3), pages 831-854, September.
    3. Roy, Gobinda & Sharma, Swati, 2021. "Measuring the role of factors on website effectiveness using vector autoregressive model," Journal of Retailing and Consumer Services, Elsevier, vol. 62(C).
    4. Zhang, Jing & Yun, Jin Ho & Lee, Eun-Ju, 2021. "Brain buzz for Facebook? Neural indicators of SNS content engagement," Journal of Business Research, Elsevier, vol. 130(C), pages 444-452.
    5. repec:dau:papers:123456789/4266 is not listed on IDEAS
    6. Ageeva, Elena & Melewar, T.C. & Foroudi, Pantea & Dennis, Charles & Jin, Zhongqi, 2018. "Examining the influence of corporate website favorability on corporate image and corporate reputation: Findings from fsQCA," Journal of Business Research, Elsevier, vol. 89(C), pages 287-304.
    7. Kim, Juran & Kang, Seungmook & Lee, Ki Hoon, 2021. "Evolution of digital marketing communication: Bibliometric analysis and network visualization from key articles," Journal of Business Research, Elsevier, vol. 130(C), pages 552-563.
    8. Eroglu, Sevgin A. & Machleit, Karen A. & Davis, Lenita M., 2001. "Atmospheric qualities of online retailing: A conceptual model and implications," Journal of Business Research, Elsevier, vol. 54(2), pages 177-184, November.
    9. Griffith, David A. & Palmer, Jonathan W., 1999. "Leveraging the web for corporate success," Business Horizons, Elsevier, vol. 42(1), pages 3-10.
    10. Marios Koufaris, 2002. "Applying the Technology Acceptance Model and Flow Theory to Online Consumer Behavior," Information Systems Research, INFORMS, vol. 13(2), pages 205-223, June.
    11. Liyuan Jiang & Quanxi Li & Xiaoding Wu, 2023. "The Impact of Clothing E-Store Image on Intention Based on Search and Purchase Phases: From the Perspective of Sustainable Marketing," Sustainability, MDPI, vol. 15(1), pages 1-20, January.
    12. Luiz Moutinho & Graeme D. Hutcheson, 2006. "Store Patronage: The Utility Of A Multi-Method, Multi-Nomial Logistic Regression Model For Predicting Store Choice," Portuguese Journal of Management Studies, ISEG, Universidade de Lisboa, vol. 0(1), pages 5-25.
    13. Nor Asmalina Mohd Anuar & Nur Athirah Izzati Mohd Nazaruddin & Syahirah Suraya Omar & Muhammad Zulhilmi Zulkurnain, 2025. "An Analysis of Smart Tourism Technologies (STTs) at Visitor Attractions: Investigating the Influence of Information, Accessibility, Interactivity, Personalization, and Security on Tourist Satisfaction," International Journal of Research and Innovation in Social Science, International Journal of Research and Innovation in Social Science (IJRISS), vol. 9(9), pages 9862-9875, September.
    14. Rui Filipe Cerqueira Quaresma, 2009. "La Empresa Española de Espalda al Comercio Electrónico," CEFAGE-UE Working Papers 2009_04, University of Evora, CEFAGE-UE (Portugal).
    15. Tiago, Maria Teresa Pinheiro Melo Borges & Veríssimo, José Manuel Cristóvão, 2014. "Digital marketing and social media: Why bother?," Business Horizons, Elsevier, vol. 57(6), pages 703-708.
    16. Dale Young & John Benamati, 2004. "A Cross-industry Analysis of Large Firm Transactional Public Web Sites," American Journal of Business, Emerald Group Publishing, vol. 19(1), pages 37-46.
    17. Kamal Basha, Norazlyn & Aw, Eugene Cheng-Xi & Chuah, Stephanie Hui-Wen, 2022. "Are we so over smartwatches? Or can technology, fashion, and psychographic attributes sustain smartwatch usage?," Technology in Society, Elsevier, vol. 69(C).
    18. Liao, Chechen & To, Pui-Lai & Shih, Meng-Lin, 2006. "Website practices: A comparison between the top 1000 companies in the US and Taiwan," International Journal of Information Management, Elsevier, vol. 26(3), pages 196-211.
    19. Anant Saxena & Uday Khanna, 2013. "Advertising on Social Network Sites: A Structural Equation Modelling Approach," Vision, , vol. 17(1), pages 17-25, March.
    20. Yuwen Zhang & Marios Sotiriadis & Shiwei Shen, 2022. "Investigating the Impact of Smart Tourism Technologies on Tourists’ Experiences," Sustainability, MDPI, vol. 14(5), pages 1-21, March.
    21. Sohn, Jeong Woong & Kim, Jin Ki, 2020. "Factors that influence purchase intentions in social commerce," Technology in Society, Elsevier, vol. 63(C).

    More about this item

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:eee:bushor:v:42:y:1999:i:1:p:11-18. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Catherine Liu (email available below). General contact details of provider: http://www.elsevier.com/locate/bushor .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.