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Impact Of E-Recruitment And Job-Seekers Perception On Intention To Pursue The Jobs


  • Naveed R. KHAN
  • Marinah AWANG
  • Arsalan Mujahid GHOURI

    (Universiti Pendidikan Sultan Idris Tanjong Malim, Perak, Malaysia)


The study highlighted the significance of e-recruitment in the firms. In current epoch technology integrated the information in a sophisticated manner and has influenced on every setting of daily affaires. Hence job seekers are also get benefited with the internet era and start searching the jobs on internet. This study examined the relationship between the recruitment sources, job seekers’ perception and intention to pursue the job. Data was collected from 257 respondents and analysed in relation with the research objectives. The findings of the study showed that internet is the most preferred source to search the job among other recruitment sources. Furthermore, it is also suggested that the effectiveness of e-recruitment depends upon the placement of advertisement and salary is the most influential motivator to find interest in the job applied. Lastly, statistics of the study found that the recruitment sources and applicant’s perceptions of job significantly influence the intention to pursue the position applied by the job seeker.

Suggested Citation

  • Naveed R. KHAN & Marinah AWANG & Arsalan Mujahid GHOURI, 2013. "Impact Of E-Recruitment And Job-Seekers Perception On Intention To Pursue The Jobs," Management and Marketing Journal, University of Craiova, Faculty of Economics and Business Administration, vol. 0(1), pages 47-57, May.
  • Handle: RePEc:aio:manmar:v:xi:y:2013:i:1:p:47-57

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    References listed on IDEAS

    1. Richard B. Freeman, 2002. "The Labour Market in the New Information Economy," Oxford Review of Economic Policy, Oxford University Press, vol. 18(3), pages 288-305.
    2. Maurer, Steven D. & Liu, Yuping, 2007. "Developing effective e-recruiting websites: Insights for managers from marketers," Business Horizons, Elsevier, vol. 50(4), pages 305-314.
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    More about this item


    Human resource management; e-recruitment; online job searching; online job portals; salary;

    JEL classification:

    • M50 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Personnel Economics - - - General
    • M54 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Personnel Economics - - - Labor Management


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