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Game-Theory Models in the Allocation of Advertising Expenditures

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Cited by:

  1. Zenou, Yves & Xu, Jin & Zhou, Junjie, 2019. "Networks in Conflict: A Variational Inequality Approach," CEPR Discussion Papers 13647, C.E.P.R. Discussion Papers.
  2. Francesco Fallucchi & Jan Niederreiter & Massimo Riccaboni, 2021. "Learning and dropout in contests: an experimental approach," Theory and Decision, Springer, vol. 90(2), pages 245-278, March.
  3. Brett R. Gordon & Wesley R. Hartmann, 2016. "Advertising competition in presidential elections," Quantitative Marketing and Economics (QME), Springer, vol. 14(1), pages 1-40, March.
  4. Kai Konrad, 2008. "Mobile tax base as a global common," International Tax and Public Finance, Springer;International Institute of Public Finance, vol. 15(4), pages 395-414, August.
  5. Shakun D. Mago & Roman M. Sheremeta, 2019. "New Hampshire Effect: behavior in sequential and simultaneous multi-battle contests," Experimental Economics, Springer;Economic Science Association, vol. 22(2), pages 325-349, June.
  6. Yosef Rinott & Marco Scarsini & Yaming Yu, 2012. "A Colonel Blotto Gladiator Game," Mathematics of Operations Research, INFORMS, vol. 37(4), pages 574-590, November.
  7. Ningning Lang & Lin Wang & Quanbo Zha, 2022. "Targeted Allocation of Marketing Resource in Networks Based on Opinion Dynamics," Mathematics, MDPI, vol. 10(3), pages 1-21, January.
  8. Osório, António (António Miguel), 2018. "Group contest success function: The heterogeneous individuals case," Working Papers 2072/332583, Universitat Rovira i Virgili, Department of Economics.
  9. Hörtnagl, Tanja & Kerschbamer, Rudolf & Stracke, Rudi, 2019. "Competing for market shares: Does the order of moves matter even when it shouldn’t?," Journal of Economic Behavior & Organization, Elsevier, vol. 166(C), pages 346-365.
  10. John Duffy & Alexander Matros, 2013. "Stochastic Asymmetric Blotto Games: Theory and Experimental Evidence," Working Paper 509, Department of Economics, University of Pittsburgh, revised Nov 2013.
  11. Mesak, Hani I. & Bari, Abdullahel & Blackstock, Rob, 2016. "On the robustness and strategic implications of a parsimonious advertising – inventory competitive model with extensions to pricing competition," International Journal of Production Economics, Elsevier, vol. 180(C), pages 38-47.
  12. Carlo Reggiani & Alejandro Saporiti & Lois Simanjuntak, 2018. "Social Information and Consumer Heterogeneity," Economics Discussion Paper Series 1813, Economics, The University of Manchester.
  13. Subhasish M Chowdhury & Dan Kovenock & David Rojo Arjona & Nathaniel T Wilcox, 2021. "Focality and Asymmetry in Multi-Battle Contests," The Economic Journal, Royal Economic Society, vol. 131(636), pages 1593-1619.
  14. Duffy, John & Matros, Alexander, 2017. "Stochastic asymmetric Blotto games: An experimental study," Journal of Economic Behavior & Organization, Elsevier, vol. 139(C), pages 88-105.
  15. Mueller-Frank, Manuel & M. Pai, Mallesh, 2015. "Do Online Social Networks Increase Welfare?," IESE Research Papers D/1118, IESE Business School.
  16. Li, Xinmi & Zheng, Jie, 2022. "Pure strategy Nash Equilibrium in 2-contestant generalized lottery Colonel Blotto games," Journal of Mathematical Economics, Elsevier, vol. 103(C).
  17. Engelbert J. Dockner & Steffen Jørgensen, 2018. "Strategic Rivalry for Market Share: A Contest Theory Approach to Dynamic Advertising Competition," Dynamic Games and Applications, Springer, vol. 8(3), pages 468-489, September.
  18. Ronald Peeters & Leonard Wolk, 2019. "Elicitation of expectations using Colonel Blotto," Experimental Economics, Springer;Economic Science Association, vol. 22(1), pages 268-288, March.
  19. Stracke, Rudi & Hörtnagl, Tanja & Kerschbamer, Rudolf, 2016. "Competing for Market Shares: Why the Order of Moves Matters Even When It Shouldn't," VfS Annual Conference 2016 (Augsburg): Demographic Change 145532, Verein für Socialpolitik / German Economic Association.
  20. Daniel Graydon Stephenson, 2023. "Multi-battle contests over complementary battlefields," Working Papers 2303, VCU School of Business, Department of Economics.
  21. Steven M. Shugan, 2002. "Editorial: Marketing Science, Models, Monopoly Models, and Why We Need Them," Marketing Science, INFORMS, vol. 21(3), pages 223-228.
  22. Hou, Ting & Zhang, Wen, 2021. "Optimal two-stage elimination contests for crowdsourcing," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 145(C).
  23. Deck, Cary & Sarangi, Sudipta & Wiser, Matt, 2017. "An experimental investigation of simultaneous multi-battle contests with strategic complementarities," Journal of Economic Psychology, Elsevier, vol. 63(C), pages 117-134.
  24. Denter, Philipp, 2013. "A theory of communication in political campaigns," Economics Working Paper Series 1302, University of St. Gallen, School of Economics and Political Science.
  25. Osório, António (António Miguel), 2018. "Conflict and Competition over Multi-Issues," Working Papers 2072/306550, Universitat Rovira i Virgili, Department of Economics.
  26. Dan Kovenock & Sudipta Sarangi & Matt Wiser, 2015. "All-pay 2 $$\times $$ × 2 Hex: a multibattle contest with complementarities," International Journal of Game Theory, Springer;Game Theory Society, vol. 44(3), pages 571-597, August.
  27. Mesak, Hani I. & Calloway, James A., 1995. "A pulsing model of advertising competition: A game theoretic approach, part B -- Empirical application and findings," European Journal of Operational Research, Elsevier, vol. 86(3), pages 422-433, November.
  28. Sebasti'an Morales & Charles Thraves, 2020. "On the Resource Allocation for Political Campaigns," Papers 2012.02856, arXiv.org.
  29. Vineeth S. Varma & Samson Lasaulce & Julien Mounthanyvong & Irinel-Constantin Morarescu, 2020. "Allocating marketing resources over social networks: A long-term analysis," Papers 2011.09268, arXiv.org.
  30. David Rietzke & Brian Roberson, 2013. "The robustness of ‘enemy-of-my-enemy-is-my-friend’ alliances," Social Choice and Welfare, Springer;The Society for Social Choice and Welfare, vol. 40(4), pages 937-956, April.
  31. Kimbrough, Erik O. & Laughren, Kevin & Sheremeta, Roman, 2020. "War and conflict in economics: Theories, applications, and recent trends," Journal of Economic Behavior & Organization, Elsevier, vol. 178(C), pages 998-1013.
  32. Mesak, Hani I. & Bari, Abdullahel & Luehlfing, Michael S. & Han, Fei, 2015. "On modeling the advertising-operations interface under asymmetric competition," European Journal of Operational Research, Elsevier, vol. 240(1), pages 278-291.
  33. Konrad, Kai A., 2010. "Dynamic contests," Discussion Papers, Research Professorship & Project "The Future of Fiscal Federalism" SP II 2010-10, WZB Berlin Social Science Center.
  34. Konrad, Kai A., 2007. "Strategy in contests: an introduction [Strategie in Turnieren – eine Einführung]," Discussion Papers, Research Unit: Market Processes and Governance SP II 2007-01, WZB Berlin Social Science Center.
  35. Jia, Hao & Skaperdas, Stergios & Vaidya, Samarth, 2013. "Contest functions: Theoretical foundations and issues in estimation," International Journal of Industrial Organization, Elsevier, vol. 31(3), pages 211-222.
  36. Ronald Peeters & Fan Rao & Leonard Wolk, 2022. "Small group forecasting using proportional-prize contests," Theory and Decision, Springer, vol. 92(2), pages 293-317, March.
  37. Sudipta Sarangi & Dan Kovenock & Matt Wiser, 2012. "All-Pay Hex: A Multibattle Contest With Complementarities," Departmental Working Papers 2012-06, Department of Economics, Louisiana State University.
  38. Derek J. Clark & Kai A. Konrad, 2007. "Asymmetric Conflict," Journal of Conflict Resolution, Peace Science Society (International), vol. 51(3), pages 457-469, June.
  39. Gary M. Erickson, 2009. "Advertising Competition in a Dynamic Oligopoly with Multiple Brands," Operations Research, INFORMS, vol. 57(5), pages 1106-1113, October.
  40. Qiang Fu & Ganesh Iyer, 2019. "Multimarket Value Creation and Competition," Marketing Science, INFORMS, vol. 38(1), pages 129-149, January.
  41. Duffy, John & Matros, Alexander, 2015. "Stochastic asymmetric Blotto games: Some new results," Economics Letters, Elsevier, vol. 134(C), pages 4-8.
  42. Osorio, Antonio, 2013. "The lottery Blotto game," Economics Letters, Elsevier, vol. 120(2), pages 164-166.
  43. Xu, Jin & Zenou, Yves & Zhou, Junjie, 2022. "Equilibrium characterization and shock propagation in conflict networks," Journal of Economic Theory, Elsevier, vol. 206(C).
  44. Klumpp, Tilman & Konrad, Kai A. & Solomon, Adam, 2019. "The dynamics of majoritarian Blotto games," Games and Economic Behavior, Elsevier, vol. 117(C), pages 402-419.
  45. Boix-Adserà, Enric & Edelman, Benjamin L. & Jayanti, Siddhartha, 2021. "The multiplayer Colonel Blotto game," Games and Economic Behavior, Elsevier, vol. 129(C), pages 15-31.
  46. Kovenock, Dan & Rojo Arjona, David, 2019. "A full characterization of best-response functions in the lottery Colonel Blotto game," Economics Letters, Elsevier, vol. 182(C), pages 33-36.
  47. Anbarci, Nejat & Cingiz, Kutay & Ismail, Mehmet S., 2023. "Proportional resource allocation in dynamic n-player Blotto games," Mathematical Social Sciences, Elsevier, vol. 125(C), pages 94-100.
  48. Kostas Bimpikis & Asuman Ozdaglar & Ercan Yildiz, 2016. "Competitive Targeted Advertising Over Networks," Operations Research, INFORMS, vol. 64(3), pages 705-720, June.
  49. Dziubiński, M. & Goyal, S. & Zhou, J., 2024. "Interconnected Conflict," Cambridge Working Papers in Economics 2408, Faculty of Economics, University of Cambridge.
  50. Alex Robson, 2005. "Multi-Item Contests," ANU Working Papers in Economics and Econometrics 2005-446, Australian National University, College of Business and Economics, School of Economics.
  51. Goddard, Ellen W. & Shank, Benjamin & Panter, Chris & Nilsson, Tomas K.H. & Cash, Sean B., 2007. "Canadian Chicken Industry: Consumer Preferences, Industry Structure and Producer Benefits from Investment in Research and Advertising," Project Report Series 52088, University of Alberta, Department of Resource Economics and Environmental Sociology.
  52. Kjell Hausken, 2014. "Individual versus overarching protection and attack of assets," Central European Journal of Operations Research, Springer;Slovak Society for Operations Research;Hungarian Operational Research Society;Czech Society for Operations Research;Österr. Gesellschaft für Operations Research (ÖGOR);Slovenian Society Informatika - Section for Operational Research;Croatian Operational Research Society, vol. 22(1), pages 89-112, March.
  53. Erickson, Gary M., 2009. "An oligopoly model of dynamic advertising competition," European Journal of Operational Research, Elsevier, vol. 197(1), pages 374-388, August.
  54. Osório António, 2018. "Conflict and Competition over Multi-Issues," The B.E. Journal of Theoretical Economics, De Gruyter, vol. 18(2), pages 1-17, July.
  55. Dan Kovenock & Brian Roberson, 2021. "Generalizations of the General Lotto and Colonel Blotto games," Economic Theory, Springer;Society for the Advancement of Economic Theory (SAET), vol. 71(3), pages 997-1032, April.
  56. Schuster, Philip, 2012. "Employment Protection, Labor Market Turnover, and the Effects of Globalization," Economics Series 288, Institute for Advanced Studies.
  57. Dziubiński, M. & Goyal, S. & Zhou, J., 2024. "Interconnected Conflict," Janeway Institute Working Papers 2403, Faculty of Economics, University of Cambridge.
  58. Awi Federgruen & Nan Yang, 2009. "Competition Under Generalized Attraction Models: Applications to Quality Competition Under Yield Uncertainty," Management Science, INFORMS, vol. 55(12), pages 2028-2043, December.
  59. Jonathan Lamb & Justin Grana & Nicholas O’Donoughue, 2022. "The Benefits of Fractionation in Competitive Resource Allocation," Computational Economics, Springer;Society for Computational Economics, vol. 59(2), pages 831-852, February.
  60. Gsottbauer, Elisabeth & van den Bergh, Jeroen C.J.M., 2014. "Environmental policy when pollutive consumption is sensitive to advertising: Norms versus status," Ecological Economics, Elsevier, vol. 107(C), pages 39-50.
  61. Nicolas de Roos & Alexander Matros & Vladimir Smirnov, 2024. "Elimination tournaments with resource constraints," Working Papers 2024-06, University of Sydney, School of Economics.
  62. Enric Boix-Adser`a & Benjamin L. Edelman & Siddhartha Jayanti, 2020. "The Multiplayer Colonel Blotto Game," Papers 2002.05240, arXiv.org, revised May 2021.
  63. Vineeth S. Varma & Irinel-Constantin Morarescu & Samson Lasaulce & Samuel Martin, 2020. "Marketing resource allocation in duopolies over social networks," Papers 2011.08553, arXiv.org.
  64. Kim, Jeongsim & Kim, Bara, 2017. "An asymmetric lottery Blotto game with a possible budget surplus and incomplete information," Economics Letters, Elsevier, vol. 152(C), pages 31-35.
  65. repec:wsi:jeapmx:v:20:y:2018:i:04:n:s0219198918500093 is not listed on IDEAS
  66. Deck, Cary & Hao, Li & Porter, David, 2015. "Do prediction markets aid defenders in a weak-link contest?," Journal of Economic Behavior & Organization, Elsevier, vol. 117(C), pages 248-258.
  67. Jiao, Qian & Xu, Jin, 2020. "Competition for networked agents in the lottery Blotto game," Economics Letters, Elsevier, vol. 197(C).
  68. Cortes-Corrales, Sebastián & Gorny, Paul M., 2018. "Generalising Conflict Networks," MPRA Paper 90001, University Library of Munich, Germany.
  69. Lim, Wooyoung & Matros, Alexander, 2009. "Contests with a stochastic number of players," Games and Economic Behavior, Elsevier, vol. 67(2), pages 584-597, November.
  70. Irit Nowik & Tahl Nowik, 2017. "Games with Costly Winnings," International Game Theory Review (IGTR), World Scientific Publishing Co. Pte. Ltd., vol. 19(04), pages 1-9, December.
  71. Kim, Geofferey Jiyun & Kim, Jerim & Kim, Bara, 2018. "A lottery Blotto game with heterogeneous items of asymmetric valuations," Economics Letters, Elsevier, vol. 173(C), pages 1-5.
  72. Sebastián Morales & Charles Thraves, 2021. "On the Resource Allocation for Political Campaigns," Production and Operations Management, Production and Operations Management Society, vol. 30(11), pages 4140-4159, November.
  73. Schuur, Peter & Badur, Bertan & Sencer, Asli, 2021. "An explicit Nash equilibrium for a market share attraction game," Operations Research Perspectives, Elsevier, vol. 8(C).
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