IDEAS home Printed from https://ideas.repec.org/r/inm/ormksc/v26y2007i5p679-697.html
   My bibliography  Save this item

Brand Effects on Choice and Choice Set Formation Under Uncertainty

Citations

Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
as


Cited by:

  1. Thiene, Mara & Swait, Joffre & Scarpa, Riccardo, 2017. "Choice set formation for outdoor destinations: The role of motivations and preference discrimination in site selection for the management of public expenditures on protected areas," Journal of Environmental Economics and Management, Elsevier, vol. 81(C), pages 152-173.
  2. Edenbrandt, Anna Kristina & Lagerkvist, Carl-Johan & Lüken, Malte & Orquin, Jacob L., 2022. "Seen but not considered? Awareness and consideration in choice analysis," Journal of choice modelling, Elsevier, vol. 45(C).
  3. Daniel M. Ringel & Bernd Skiera, 2016. "Visualizing Asymmetric Competition Among More Than 1,000 Products Using Big Search Data," Marketing Science, INFORMS, vol. 35(3), pages 511-534, May.
  4. Murthi, B.P.S. & Rao, Ram C., 2012. "Price Awareness and Consumers’ Use of Deals in Brand Choice," Journal of Retailing, Elsevier, vol. 88(1), pages 34-46.
  5. Collins, Andrew T. & Hess, Stephane & Rose, John M., 2013. "Choice modelling with search and sort data from an interactive choice experiment," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 56(C), pages 36-45.
  6. Bougoure, Ursula Sigrid & Russell-Bennett, Rebekah & Fazal-E-Hasan, Syed & Mortimer, Gary, 2016. "The impact of service failure on brand credibility," Journal of Retailing and Consumer Services, Elsevier, vol. 31(C), pages 62-71.
  7. Mara Thiene & Riccardo Scarpa & Jordan Louviere, 2015. "Addressing Preference Heterogeneity, Multiple Scales and Attribute Attendance with a Correlated Finite Mixing Model of Tap Water Choice," Environmental & Resource Economics, Springer;European Association of Environmental and Resource Economists, vol. 62(3), pages 637-656, November.
  8. Joffre Swait & Fred Feinberg, 2014. "Deciding how to decide: an agenda for multi-stage choice modelling research in marketing," Chapters, in: Stephane Hess & Andrew Daly (ed.), Handbook of Choice Modelling, chapter 26, pages 649-660, Edward Elgar Publishing.
  9. Li, Lianhua & Adamowicz, Wiktor & Swait, Joffre, 2015. "The effect of choice set misspecification on welfare measures in random utility models," Resource and Energy Economics, Elsevier, vol. 42(C), pages 71-92.
  10. Christian Schlereth & Christine Eckert & Bernd Skiera, 2012. "Using discrete choice experiments to estimate willingness-to-pay intervals," Marketing Letters, Springer, vol. 23(3), pages 761-776, September.
  11. Alexander Nagel & Philipp Sandner, 2015. "Evaluation Of New Generic Top Level Domains From A Brand And A Trademark Perspective," International Journal of Management and Marketing Research, The Institute for Business and Finance Research, vol. 8(1), pages 93-112.
  12. Can, Ali Selcuk & Ekinci, Yuksel & Pino, Giovanni, 2021. "Joint brand advertising for emerging heritage sites," Annals of Tourism Research, Elsevier, vol. 91(C).
  13. Emily Lancsar & Peter Burge, 2014. "Choice modelling research in health economics," Chapters, in: Stephane Hess & Andrew Daly (ed.), Handbook of Choice Modelling, chapter 28, pages 675-687, Edward Elgar Publishing.
  14. Matthews, Yvonne & Scarpa, Riccardo & Marsh, Dan, 2017. "Using virtual environments to improve the realism of choice experiments: A case study about coastal erosion management," Journal of Environmental Economics and Management, Elsevier, vol. 81(C), pages 193-208.
  15. Mariel, Petr & Khan, Mohammad Asif & Meyerhoff, Jürgen, 2022. "Valuing individuals’ preferences for air quality improvement: Evidence from a discrete choice experiment in South Delhi," Economic Analysis and Policy, Elsevier, vol. 74(C), pages 432-447.
  16. Bahamonde-Birke, Francisco J. & Navarro, Isidora & Ortúzar, Juan de Dios, 2017. "If you choose not to decide, you still have made a choice," Journal of choice modelling, Elsevier, vol. 22(C), pages 13-23.
  17. Bruno Wichmann & Minjie Chen & Wiktor Adamowicz, 2016. "Social Networks and Choice Set Formation in Discrete Choice Models," Econometrics, MDPI, vol. 4(4), pages 1-26, October.
  18. Riccardo Scarpa & Claudia Bazzani & Diego Begalli & Roberta Capitello, 2021. "Resolvable and Near‐epistemic Uncertainty in Stated Preference for Olive Oil: An Empirical Exploration," Journal of Agricultural Economics, Wiley Blackwell, vol. 72(2), pages 335-369, June.
  19. Jorien Veldwijk & Stella Maria Marceta & Joffre Dan Swait & Stefan Adriaan Lipman & Esther Wilhelmina Bekker-Grob, 2023. "Taking the Shortcut: Simplifying Heuristics in Discrete Choice Experiments," The Patient: Patient-Centered Outcomes Research, Springer;International Academy of Health Preference Research, vol. 16(4), pages 301-315, July.
  20. A. V. Muthukrishnan & Luc Wathieu & Alison Jing Xu, 2009. "Ambiguity Aversion and the Preference for Established Brands," Management Science, INFORMS, vol. 55(12), pages 1933-1941, December.
  21. Strizhakova, Yuliya & Coulter, Robin A. & Price, Linda L., 2011. "Branding in a global marketplace: The mediating effects of quality and self-identity brand signals," International Journal of Research in Marketing, Elsevier, vol. 28(4), pages 342-351.
  22. Nguyen, Hang T. & Zhang, Yufei & Calantone, Roger J., 2018. "Brand portfolio coherence: Scale development and empirical demonstration," International Journal of Research in Marketing, Elsevier, vol. 35(1), pages 60-80.
  23. William Sun, 2020. "Toward a theory of ethical consumer intention formation: re-extending the theory of planned behavior," AMS Review, Springer;Academy of Marketing Science, vol. 10(3), pages 260-278, December.
  24. Mobin Fatma & Imran Khan, 2023. "CSR Influence on Brand Loyalty in Banking: The Role of Brand Credibility and Brand Identification," Sustainability, MDPI, vol. 15(1), pages 1-13, January.
  25. Kim, Kyungah & Lee, Jongsu & Kim, Junghun, 2021. "Can liquefied petroleum gas vehicles join the fleet of alternative fuel vehicles? Implications of transportation policy based on market forecast and environmental impact," Energy Policy, Elsevier, vol. 154(C).
  26. Qi, Jin & Sim, Melvyn & Sun, Defeng & Yuan, Xiaoming, 2016. "Preferences for travel time under risk and ambiguity: Implications in path selection and network equilibrium," Transportation Research Part B: Methodological, Elsevier, vol. 94(C), pages 264-284.
  27. Sasic, Ana & Habib, Khandker Nurul, 2013. "Modelling departure time choices by a Heteroskedastic Generalized Logit (Het-GenL) model: An investigation on home-based commuting trips in the Greater Toronto and Hamilton Area (GTHA)," Transportation Research Part A: Policy and Practice, Elsevier, vol. 50(C), pages 15-32.
  28. Kristina Klein & Franziska Völckner & Hernán A. Bruno & Henrik Sattler & Pascal Bruno, 2019. "Brand Positioning Based on Brand Image–Country Image Fit," Marketing Science, INFORMS, vol. 38(3), pages 516-538, May.
  29. Habib, Khandker Nurul & Morency, Catherine & Trépanier, Martin & Salem, Sarah, 2013. "Application of an independent availability logit model (IAL) for route choice modelling: Considering bridge choice as a key determinant of selected routes for commuting in Montreal," Journal of choice modelling, Elsevier, vol. 9(C), pages 14-26.
  30. Eckert, Christine & Louviere, Jordan J. & Islam, Towhidul, 2012. "Seeing the forest despite the trees: Brand effects on choice uncertainty," International Journal of Research in Marketing, Elsevier, vol. 29(3), pages 256-264.
  31. Bremer, Lucas & Heitmann, Mark & Schreiner, Thomas F., 2017. "When and how to infer heuristic consideration set rules of consumers," International Journal of Research in Marketing, Elsevier, vol. 34(2), pages 516-535.
IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.