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Anmerkungen zur Operationalisierung und Messung des Konstrukts 'need for cognition'

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  • Pechtl, Hans

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  • Pechtl, Hans, 2009. "Anmerkungen zur Operationalisierung und Messung des Konstrukts 'need for cognition'," Wirtschaftswissenschaftliche Diskussionspapiere 05/2009, University of Greifswald, Faculty of Law and Economics.
    • Handle: RePEc:zbw:grewdp:052009
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    References listed on IDEAS

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    1. Hirschman, Elizabeth C., 1984. "Experience seeking: A subjectivist perspective of consumption," Journal of Business Research, Elsevier, vol. 12(1), pages 115-136, March.
    2. Venkatraman, Meera P. & Price, Linda L., 1990. "Differentiating between cognitive and sensory innovativeness : Concepts, measurement, and implications," Journal of Business Research, Elsevier, vol. 20(4), pages 293-315, June.
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