The Consumer Intention to Adopt Smart Connected-Products: Does the Category Matter?
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More about this item
Keywords
Brand Trust; Smart connected products; Theory of planned behavior; Insurance 2;All these keywords.
NEP fields
This paper has been announced in the following NEP Reports:- NEP-ICT-2019-02-18 (Information and Communication Technologies)
- NEP-PAY-2019-02-18 (Payment Systems and Financial Technology)
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