E-retailing versus physical retailing: A theoretical model and empirical test of consumer choice
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- Boulding, William & Kirmani, Amna, 1993. " A Consumer-Side Experimental Examination of Signaling Theory: Do Consumers Perceive Warranties as Signals of Quality?," Journal of Consumer Research, Oxford University Press, vol. 20(1), pages 111-23, June.
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- Sherry, John Jr. & McGrath, Mary Ann & Levy, Sidney J., 1993. "The dark side of the gift," Journal of Business Research, Elsevier, vol. 28(3), pages 225-244, November.
- K. Sridhar Moorthy, 1984. "Market Segmentation, Self-Selection, and Product Line Design," Marketing Science, INFORMS, vol. 3(4), pages 288-307.
- Shimp, Terence A & Bearden, William O, 1982. " Warranty and Other Extrinsic Cue Effects on Consumers' Risk Perceptions," Journal of Consumer Research, Oxford University Press, vol. 9(1), pages 38-46, June.
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