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Das Preiswissen von Konsumenten: eine theoretisch-konzeptionelle Analyse

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  • Pechtl, Hans

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  • Pechtl, Hans, 2004. "Das Preiswissen von Konsumenten: eine theoretisch-konzeptionelle Analyse," Wirtschaftswissenschaftliche Diskussionspapiere 01/2004, University of Greifswald, Faculty of Law and Economics.
    • Handle: RePEc:zbw:grewdp:012004
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    1. Peter J. McGoldrick & ERICA J. BETTS & ALEXANDRA F. WILSON, 1999. "Modelling Consumer Price Cognition: Evidence from Discount and Superstore Sectors," The Service Industries Journal, Taylor & Francis Journals, vol. 19(1), pages 171-193, January.
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