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Keep Up With the Winners: Experimental Evidence on Risk Taking, Asset Integration, and Peer Effects

  • Marcel Fafchamps

    (University of Oxford)

  • Bereket Kebede

    (University of East Anglia)

  • Daniel John Zizzo

    (University of East Anglia)

The paper reports the result of an experimental game on asset integration and risk taking. We find evidence that winnings in earlier rounds affect risk taking in subsequent rounds, but no evidence that real life wealth outside the experiment affects risk taking. We and some evidence of imitation of the risk taking behavior of others that is distinct from learning. Controlling for past winnings, participants who receive a low endowment in a round engage in more risk taking. We also test a keeping-up-with-the-Joneses hypothesis and find some evidence that subjects seek to keep up with winners. Taken together, the evidence is consistent with risk taking tracking a reference point that is affected by social comparisons.

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Paper provided by School of Economics, University of East Anglia, Norwich, UK. in its series Working Paper series, University of East Anglia, Centre for Behavioural and Experimental Social Science (CBESS) with number 14-03.

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Date of creation: 2014
Date of revision:
Handle: RePEc:uea:wcbess:14-03
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Order Information: Postal: Jessica Pointer, School of Economics, University of East Anglia, Norwich Research Park, Norwich, NR4 7TJ, UK

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  10. Johansson-Stenman, Olof, 2010. "Risk aversion and expected utility of consumption over time," Games and Economic Behavior, Elsevier, vol. 68(1), pages 208-219, January.
  11. James C. Cox & Vjollca Sadiraj, . "Small- and Large-Stakes Risk Aversion: Implications of Concavity Calibration for Decision Theory," Experimental Economics Center Working Paper Series 2006-03, Experimental Economics Center, Andrew Young School of Policy Studies, Georgia State University.
  12. Kahneman, Daniel & Tversky, Amos, 1979. "Prospect Theory: An Analysis of Decision under Risk," Econometrica, Econometric Society, vol. 47(2), pages 263-91, March.
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