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Win-win strategies at discount stores

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  • Deleersnyder, B.

    (Tilburg University, School of Economics and Management)

  • Dekimpe, M.G.

    (Tilburg University, School of Economics and Management)

  • Steenkamp, J.E.B.M.

    (Tilburg University, School of Economics and Management)

  • Koll, O.

Abstract

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  • Deleersnyder, B. & Dekimpe, M.G. & Steenkamp, J.E.B.M. & Koll, O., 2007. "Win-win strategies at discount stores," Other publications TiSEM 34fbe624-0ee7-4c52-b640-7, Tilburg University, School of Economics and Management.
    • Handle: RePEc:tiu:tiutis:34fbe624-0ee7-4c52-b640-714af5ede421
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    Cited by:

    1. ter Braak, Anne & Geyskens, Inge & Dekimpe, Marnik G., 2014. "Taking private labels upmarket: Empirical generalizations on category drivers of premium private label introductions," Journal of Retailing, Elsevier, vol. 90(2), pages 125-140.
    2. Hoffman, Angela & Senkler, Heike, 2011. "Interformat price competition of multi-product retailers: Evidence for German grocery retailing," 2011 International Congress, August 30-September 2, 2011, Zurich, Switzerland 114533, European Association of Agricultural Economists.
    3. Gunnarsson, Jonas, 2015. "Retailer Price Image - An Introduction and Literature Review," SSE Working Paper Series in Business Administration 2015:2, Stockholm School of Economics.
    4. Kathleen Cleeren & Frank Verboven & Marnik G. Dekimpe & Katrijn Gielens, 2010. "Intra- and Interformat Competition Among Discounters and Supermarkets," Marketing Science, INFORMS, vol. 29(3), pages 456-473, 05-06.
    5. ter Braak, Anne & Deleersnyder, Barbara & Geyskens, Inge & Dekimpe, Marnik G., 2013. "Does private-label production by national-brand manufacturers create discounter goodwill?," International Journal of Research in Marketing, Elsevier, vol. 30(4), pages 343-357.
    6. Vanhamme, Joëlle & de Bont, Cees J.P.M., 2008. "“Surprise Gift” Purchases: Customer Insights from the Small Electrical Appliances Market," Journal of Retailing, Elsevier, vol. 84(3), pages 354-369.
    7. Sheikh Basharul Islam & Suhail Ahmad Bhat & Mushtaq Ahmad Darzi, 2021. "Determining the Influence of Private Labels on Sales of National Brands: A Qualitative Approach," FIIB Business Review, , vol. 10(2), pages 133-145, June.
    8. Liljander, Veronica & Polsa, Pia & van Riel, Allard, 2009. "Modelling consumer responses to an apparel store brand: Store image as a risk reducer," Journal of Retailing and Consumer Services, Elsevier, vol. 16(4), pages 281-290.
    9. Zippel, Christian & Wilkinson, John & Vogler, Thomas, 2013. "The influence of private labels on retailer cooperation," Australasian marketing journal, Elsevier, vol. 21(4), pages 271-277.
    10. Lourenço, Carlos J.S. & Gijsbrechts, Els, 2013. "The impact of national brand introductions on hard-discounter image and share-of-wallet," International Journal of Research in Marketing, Elsevier, vol. 30(4), pages 368-382.
    11. ter Braak, Anne & Deleersnyder, Barbara, 2018. "Innovation Cloning: The Introduction and Performance of Private Label Innovation Copycats," Journal of Retailing, Elsevier, vol. 94(3), pages 312-327.
    12. Bonfrer, André & Chintagunta, Pradeep & Dhar, Sanjay, 2022. "Retail store formats, competition and shopper behavior: A Systematic review," Journal of Retailing, Elsevier, vol. 98(1), pages 71-91.
    13. Richards, Timothy J. & Chenarides, Lauren & Çakir, Metin, 2022. "Dollar Store Entry," 2022 Annual Meeting, July 31-August 2, Anaheim, California 322100, Agricultural and Applied Economics Association.
    14. Lamey, Lien & Deleersnyder, Barbara & Steenkamp, Jan-Benedict E.M. & Dekimpe, Marnik G., 2018. "New product success in the consumer packaged goods industry: A shopper marketing approach," International Journal of Research in Marketing, Elsevier, vol. 35(3), pages 432-452.
    15. Sloot, Laurens M. & Verhoef, Peter C., 2008. "The Impact of Brand Delisting on Store Switching and Brand Switching Intentions," Journal of Retailing, Elsevier, vol. 84(3), pages 281-296.
    16. Dekimpe, Marnik G. & Gielens, Katrijn & Raju, Jagmohan & Thomas, Jacquelyn S., 2011. "Strategic Assortment Decisions in Information-Intensive and Turbulent Environments," Journal of Retailing, Elsevier, vol. 87(S1), pages 17-28.
    17. Ghada A. Altarawneh & Ahmad B. Hassanat & Ahmad S. Tarawneh & David Carfì & Abdullah Almuhaimeed, 2022. "Fuzzy Win-Win: A Novel Approach to Quantify Win-Win Using Fuzzy Logic," Mathematics, MDPI, vol. 10(6), pages 1-17, March.
    18. Hökelekli, Gizem & Lamey, Lien & Verboven, Frank, 2017. "The battle of traditional retailers versus discounters: The role of PL tiers," Journal of Retailing and Consumer Services, Elsevier, vol. 39(C), pages 11-22.
    19. Páez, Antonio & Trépanier, Martin & Morency, Catherine, 2011. "Geodemographic analysis and the identification of potential business partnerships enabled by transit smart cards," Transportation Research Part A: Policy and Practice, Elsevier, vol. 45(7), pages 640-652, August.
    20. Inge Geyskens & Barbara Deleersnyder & Marnik G. Dekimpe & Didi Lin, 2024. "Do consumers benefit from national-brand listings by hard discounters?," Journal of the Academy of Marketing Science, Springer, vol. 52(1), pages 97-118, January.
    21. Zielke, Stephan, 2014. "Shopping in discount stores: The role of price-related attributions, emotions and value perception," Journal of Retailing and Consumer Services, Elsevier, vol. 21(3), pages 327-338.
    22. Gielens, Katrijn & Ma, Yu & Namin, Aidin & Sethuraman, Raj & Smith, Ronn J. & Bachtel, Robert C. & Jervis, Suzanne, 2021. "The Future of Private Labels: Towards a Smart Private Label Strategy," Journal of Retailing, Elsevier, vol. 97(1), pages 99-115.
    23. Yi Qian & Hui Xie, 2011. "Investigating the Dynamic Effects of Counterfeits with a Random Changepoint Simultaneous Equation Model," NBER Working Papers 16692, National Bureau of Economic Research, Inc.
    24. González-Benito, Óscar & Martos-Partal, Mercedes, 2012. "Role of Retailer Positioning and Product Category on the Relationship Between Store Brand Consumption and Store Loyalty," Journal of Retailing, Elsevier, vol. 88(2), pages 236-249.

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