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Co-movements of consumption patterns of high and low involvement products

Author

Listed:
  • Hasan, Syed Akif
  • Subhani, Muhammad Imtiaz
  • Osman, Mohammad

Abstract

This study examines the co-movement of the buying patterns of the high and low involvement products in Pakistan in the presence of various economic players. Yearly data is collected from 1991 to 2010 containing unemployment rate, inflation rate, per capita income (MP) and interest rate (average) and the consumptions of High and low involvement products. Results reveal that there are the fluctuating trends in unemployment rate, inflation rate, per capita income and interest rate for the different time intervals while the consumptions of high and low involvement product is found to be co integrated for the outlined years during the fluctuating trends of outlined economical players.

Suggested Citation

  • Hasan, Syed Akif & Subhani, Muhammad Imtiaz & Osman, Mohammad, 2012. "Co-movements of consumption patterns of high and low involvement products," MPRA Paper 37659, University Library of Munich, Germany.
    • Handle: RePEc:pra:mprapa:37659
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    References listed on IDEAS

    as
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    6. Subhani, Muhammad Imtiaz & Osman, Ms. Amber & Lakhiya, Zubair, 2011. "The Structure and Performance of Economy of Pakistan (Comparative Study between Democratic and Non-Democratic Governments)," MPRA Paper 34732, University Library of Munich, Germany, revised 2011.
    7. Hasan, Syed Akif & Subhani, Muhammad Imtiaz & Osman, Ms. Amber, 2012. "The crux of green marketing: an empirical effusive study," MPRA Paper 35688, University Library of Munich, Germany.
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    More about this item

    Keywords

    High involvement product; Low involvement products; economical players; co-integration;
    All these keywords.

    JEL classification:

    • E2 - Macroeconomics and Monetary Economics - - Consumption, Saving, Production, Employment, and Investment

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