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My bibliography Save this paperEconomic Damage of Cookie Lifetime Restrictions
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Cited by:
- Garrett A. Johnson & Scott K. Shriver & Shaoyin Du, 2020. "Consumer Privacy Choice in Online Advertising: Who Opts Out and at What Cost to Industry?," Marketing Science, INFORMS, vol. 39(1), pages 33-51, January.
- Ana Reyes-Menendez & José Ramón Saura & Cesar Alvarez-Alonso, 2018. "Understanding #WorldEnvironmentDay User Opinions in Twitter: A Topic-Based Sentiment Analysis Approach," IJERPH, MDPI, vol. 15(11), pages 1-18, November.
- Jörg Claussen & Christian Peukert & Ananya Sen, 2019. "The Editor vs. the Algorithm: Returns to Data and Externalities in Online News," CESifo Working Paper Series 8012, CESifo.
- Nico Neumann & Catherine E. Tucker & Kumar Subramanyam & John Marshall, 2023. "Is first- or third-party audience data more effective for reaching the ‘right’ customers? The case of IT decision-makers," Quantitative Marketing and Economics (QME), Springer, vol. 21(4), pages 519-571, December.
- Tesary Lin & Sanjog Misra, 2020. "The Identity Fragmentation Bias," Papers 2008.12849, arXiv.org, revised Feb 2021.
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More about this item
Keywords
Cookie; Privacy; Online Advertising; Real-time Bidding; Value of Information; Consumer Protection;All these keywords.
JEL classification:
- M37 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Advertising
- L86 - Industrial Organization - - Industry Studies: Services - - - Information and Internet Services; Computer Software
- D18 - Microeconomics - - Household Behavior - - - Consumer Protection
- L50 - Industrial Organization - - Regulation and Industrial Policy - - - General
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