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Evaluating the Economic Effects of Cultural Events

Listed author(s):
  • Olivier Gergaud
  • Victor Ginsburgh

The chapter describes the different techniques that may be used to measure the short-term economic fallouts of cultural events and, in particular, of music and opera festivals. It tries to distinguish failsafe methods—which are unfortunately not always easy to use—from more doubtful ones, in particular contingent valuation and interviews—which lead to exaggerated evaluations. Examples are provided in each case. We also suggest a new and inexpensive method to evaluate the relative numbers of visitors (by country of origin), which does not suffer from the overstatements provided by contingent valuation and interviews.

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File URL: https://dipot.ulb.ac.be/dspace/bitstream/2013/229784/3/2016-24-GERGAUD_GINSBURGH-evaluating.pdf
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Paper provided by ULB -- Universite Libre de Bruxelles in its series Working Papers ECARES with number ECARES 2016-24.

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Length: 21 p.
Date of creation: May 2016
Publication status: Published by:
Handle: RePEc:eca:wpaper:2013/229784
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Web page: http://difusion.ulb.ac.be

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