Exploring Influencing Factors On Meat Consumption Decisions Through Probit Analysis: The Case Of Fresh Meat Demand In Belgium
Meat demand in Belgium has shown significant changes, especially with recent concerns about meat safety. Probit models are estimated to measure factors influencing consumer decision-making toward fresh meat. The probability of decreasing fresh meat consumption increases with greater attention to mass media stories. Demographics have a major impact, with age and presence of young children being particularly important.
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