Role of NGOs in the Corporate Greening Process
This paper intends to give an overview on the role of the civil society in making companies more sustainable. Based on the stakeholder theory, corporate sustainability and environmental behaviour – such as all corporate decisions – is determined by the total of stakeholder expectations. Although NGOs usually do not belong to the most important stakeholders, indirecly they can play a key role in shaping corporate environmental activities. NGOs can follow different strategies in making corporate operation environmentally friendlier. The confrontative behaviour (changing externally) approach has longer tradition, however there is a bunch of arguments for the cooperative (partnership, changing internally) approach.
|This chapter was published in: Gabor Harangozo & Gyula Zilahy , , pages 571-590, 2012.|
|This item is provided by University of Primorska, Faculty of Management Koper in its series MIC 2012: Managing Transformation with Creativity; Proceedings of the 13th International Conference, Budapest, 22–24 November 2012 [Selected Papers] with number 571-590.|
|Contact details of provider:|| Postal: Cankarjeva 5, SI-6104 Koper, PO BOX 345|
Phone: 05 610 20 00
Fax: 05 610 20 15
Web page: http://www.fm-kp.si
More information through EDIRC
References listed on IDEAS
Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile, click on "citations" and make appropriate adjustments.:
- Ananya Reed & Darryl Reed, 2009. "Partnerships for Development: Four Models of Business Involvement," Journal of Business Ethics, Springer, vol. 90(1), pages 3-37, May.
- D. Vazquez-Brust & C. Liston-Heyes & J. Plaza-Úbeda & J. Burgos-Jiménez, 2010. "Stakeholders Pressures and Strategic Prioritisation: An Empirical Analysis of Environmental Responses in Argentinean Firms," Journal of Business Ethics, Springer, vol. 91(2), pages 171-192, February.
- Kourula, Arno, 2010. "Corporate engagement with non-governmental organizations in different institutional contexts--A case study of a forest products company," Journal of World Business, Elsevier, vol. 45(4), pages 395-404, October.
- Dima Jamali & Tamar Keshishian, 2009. "Uneasy Alliances: Lessons Learned from Partnerships Between Businesses and NGOs in the context of CSR," Journal of Business Ethics, Springer, vol. 84(2), pages 277-295, January.
- Jeffrey Unerman & Brendan O'Dwyer, 2006. "Theorising accountability for NGO advocacy," Accounting, Auditing & Accountability Journal, Emerald Group Publishing, vol. 19(3), pages 349-376, April.
- Kong, Nancy & Salzmann, Oliver & Steger, Ulrich & Ionescu-Somers, Aileen, 2002. "Moving Business/Industry Towards Sustainable Consumption:: The Role of NGOs," European Management Journal, Elsevier, vol. 20(2), pages 109-127, April.
- Maria Seitanidi & Andrew Crane, 2009. "Implementing CSR Through Partnerships: Understanding the Selection, Design and Institutionalisation of Nonprofit-Business Partnerships," Journal of Business Ethics, Springer, vol. 85(2), pages 413-429, April.
When requesting a correction, please mention this item's handle: RePEc:mgt:micp12:571-590. See general information about how to correct material in RePEc.
For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Alen Jezovnik)
If references are entirely missing, you can add them using this form.