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What is the value of world heritage status for a German national park? A choice experiment from Jasmund, 1 year after inscription

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  • David Wuepper

    (Technical University Munich, Germany)

Abstract

There is an ongoing debate about whether World Heritage (WH) status has a significant tourism value. However, Su and Lin and Wuepper and Patry argue that the better question is which sites benefit and suggest a general pattern. In both studies, it is argued that in addition to broad regional trends, more remote and less famous destinations benefit most. We test this statement with a choice experiment at a small, remote, national park in northeast Germany. We find a per-person increase in willingness to pay of €4.70 which translates into an overall value increase of €3.8 million annually. Additionally, 9% of the visitors report they only know of the park because of the media coverage of its WH inscription and 15% report to have been convinced about the park’s quality by its WH status.

Suggested Citation

  • David Wuepper, 2017. "What is the value of world heritage status for a German national park? A choice experiment from Jasmund, 1 year after inscription," Tourism Economics, , vol. 23(5), pages 1114-1123, August.
    • Handle: RePEc:sae:toueco:v:23:y:2017:i:5:p:1114-1123
    DOI: 10.1177/1354816616655958
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    3. Chanyul Park & Hwasung Song, 2018. "Visitors’ Perceived Place Value and the Willingness to Pay in an Urban Lake Park," IJERPH, MDPI, vol. 15(11), pages 1-15, November.
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    6. David Boto-García & Petr Mariel & José Baños Pino & Antonio Alvarez, 2022. "Tourists’ willingness to pay for holiday trip characteristics: A Discrete Choice Experiment," Tourism Economics, , vol. 28(2), pages 349-370, March.

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