How do firms make money selling digital goods online?
Author
Abstract
Suggested Citation
DOI: 10.1007/s11002-014-9310-5
Download full text from publisher
As the access to this document is restricted, you may want to search for a different version of it.
References listed on IDEAS
- Kapil Bawa & Robert Shoemaker, 2004. "The Effects of Free Sample Promotions on Incremental Brand Sales," Marketing Science, INFORMS, vol. 23(3), pages 345-363, November.
- Yi Xiang & Miklos Sarvary, 2013. "Buying and selling information under competition," Quantitative Marketing and Economics (QME), Springer, vol. 11(3), pages 321-351, September.
- Avi Goldfarb & Catherine Tucker, 2012.
"Privacy and Innovation,"
NBER Chapters, in: Innovation Policy and the Economy, Volume 12, pages 65-89,
National Bureau of Economic Research, Inc.
- Avi Goldfarb & Catherine Tucker, 2012. "Privacy and Innovation," Innovation Policy and the Economy, University of Chicago Press, vol. 12(1), pages 65-90.
- Avi Goldfarb & Catherine Tucker, 2011. "Privacy and Innovation," NBER Working Papers 17124, National Bureau of Economic Research, Inc.
- Dirk Bergemann & Alessandro Bonatti, 2015.
"Selling Cookies,"
American Economic Journal: Microeconomics, American Economic Association, vol. 7(3), pages 259-294, August.
- Bergemann, Dirk & Alessandro Bonatti, 2013. "Selling Cookies," Cowles Foundation Discussion Papers 1920R, Cowles Foundation for Research in Economics, Yale University, revised Nov 2013.
- Dirk Bergemann & Alessandro Bonatti, 2014. "Selling Cookies," Levine's Working Paper Archive 786969000000000909, David K. Levine.
- Bergemann, Dirk & Alessandro Bonatti, 2013. "Selling Cookies," Cowles Foundation Discussion Papers 1920RR, Cowles Foundation for Research in Economics, Yale University, revised Sep 2014.
- Bergemann, Dirk & Alessandro Bonatti, 2013. "Selling Cookies," Cowles Foundation Discussion Papers 1920, Cowles Foundation for Research in Economics, Yale University.
- Daniel Halbheer & Florian Stahl & Oded Koenigsberg & Donald R. Lehmann, 2013. "Digital Content Strategies," Working Papers 329, University of Zurich, Department of Business Administration (IBW).
- Avi Goldfarb & Catherine E. Tucker, 2011. "Privacy Regulation and Online Advertising," Management Science, INFORMS, vol. 57(1), pages 57-71, January.
- Thomas Blake & Chris Nosko & Steven Tadelis, 2015.
"Consumer Heterogeneity and Paid Search Effectiveness: A Large‐Scale Field Experiment,"
Econometrica, Econometric Society, vol. 83, pages 155-174, January.
- Tom Blake & Chris Nosko & Steven Tadelis, 2014. "Consumer Heterogeneity and Paid Search Effectiveness: A Large Scale Field Experiment," NBER Working Papers 20171, National Bureau of Economic Research, Inc.
- Ganesh Iyer & David Soberman, 2000. "Markets for Product Modification Information," Marketing Science, INFORMS, vol. 19(3), pages 203-225, February.
- Mortimer, Julie Holland & Nosko, Chris & Sorensen, Alan, 2012.
"Supply responses to digital distribution: Recorded music and live performances,"
Information Economics and Policy, Elsevier, vol. 24(1), pages 3-14.
- Julie Holland Mortimer & Chris Nosko & Alan Sorensen, 2010. "Supply Responses to Digital Distribution: Recorded Music and Live Performances," NBER Working Papers 16507, National Bureau of Economic Research, Inc.
- Randall Lewis & Dan Nguyen, 2015.
"Display advertising’s competitive spillovers to consumer search,"
Quantitative Marketing and Economics (QME), Springer, vol. 13(2), pages 93-115, June.
- Randall Lewis & Dan Nguyen, 2015. "Display advertising’s competitive spillovers to consumer search," Quantitative Marketing and Economics (QME), Springer, vol. 13(2), pages 93-115, June.
- Anindya Ghose & Panagiotis G. Ipeirotis & Beibei Li, 2012. "Designing Ranking Systems for Hotels on Travel Search Engines by Mining User-Generated and Crowdsourced Content," Marketing Science, INFORMS, vol. 31(3), pages 493-520, May.
- Felix Oberholzer-Gee & Koleman Strumpf, 2007. "The Effect of File Sharing on Record Sales: An Empirical Analysis," Journal of Political Economy, University of Chicago Press, vol. 115(1), pages 1-42.
- Anja Lambrecht & Katja Seim & Bernd Skiera, 2007. "Does Uncertainty Matter? Consumer Behavior Under Three-Part Tariffs," Marketing Science, INFORMS, vol. 26(5), pages 698-710, 09-10.
- Miklos Sarvary & Philip M. Parker, 1997. "Marketing Information: A Competitive Analysis," Marketing Science, INFORMS, vol. 16(1), pages 24-38.
- Sahni, Navdeep, 2013. "Effect of Temporal Spacing between Advertising Exposures: Evidence from Online Field Experiments," Research Papers 2138, Stanford University, Graduate School of Business.
- Chiou, Lesley & Tucker, Catherine, 2013. "Paywalls and the demand for news," Information Economics and Policy, Elsevier, vol. 25(2), pages 61-69.
- Boom, Anette, 2004.
""Download for Free": When do providers of digital goods offer free samples?,"
Discussion Papers
2004/28, Free University Berlin, School of Business & Economics.
- Boom, Anette, 2004. ""Download for Free" - When Do Providers of Digital Goods Offer Free Samples?," Discussion Paper Series of SFB/TR 15 Governance and the Efficiency of Economic Systems 70, Free University of Berlin, Humboldt University of Berlin, University of Bonn, University of Mannheim, University of Munich.
- Randall Lewis & David Reiley, 2014. "Online ads and offline sales: measuring the effect of retail advertising via a controlled experiment on Yahoo!," Quantitative Marketing and Economics (QME), Springer, vol. 12(3), pages 235-266, September.
- Ajay Agrawal & Christian Catalini & Avi Goldfarb, 2014.
"Some Simple Economics of Crowdfunding,"
Innovation Policy and the Economy, University of Chicago Press, vol. 14(1), pages 63-97.
- Ajay Agrawal & Christian Catalini & Avi Goldfarb, 2013. "Some Simple Economics of Crowdfunding," NBER Chapters, in: Innovation Policy and the Economy, Volume 14, pages 63-97, National Bureau of Economic Research, Inc.
- Ajay K. Agrawal & Christian Catalini & Avi Goldfarb, 2013. "Some Simple Economics of Crowdfunding," NBER Working Papers 19133, National Bureau of Economic Research, Inc.
- Anindya Ghose & Sang Pil Han, 2014. "Estimating Demand for Mobile Applications in the New Economy," Management Science, INFORMS, vol. 60(6), pages 1470-1488, June.
- Susan Athey & Emilio Calvano & Joshua Gans, 2013. "The Impact of the Internet on Advertising Markets for News Media," NBER Working Papers 19419, National Bureau of Economic Research, Inc.
- David Godes & Elie Ofek & Miklos Sarvary, 2009. "Content vs. Advertising: The Impact of Competition on Media Firm Strategy," Marketing Science, INFORMS, vol. 28(1), pages 20-35, 01-02.
- Waldfogel, Joel, 2010. "Music file sharing and sales displacement in the iTunes era," Information Economics and Policy, Elsevier, vol. 22(4), pages 306-314, December.
- Leslie K. John & Alessandro Acquisti & George Loewenstein, 2011. "Strangers on a Plane: Context-Dependent Willingness to Divulge Sensitive Information," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 37(5), pages 858-873.
- Song Yao & Carl F. Mela, 2008. "Online Auction Demand," Marketing Science, INFORMS, vol. 27(5), pages 861-885, 09-10.
- Juanjuan Zhang & Peng Liu, 2012. "Rational Herding in Microloan Markets," Management Science, INFORMS, vol. 58(5), pages 892-912, May.
Most related items
These are the items that most often cite the same works as this one and are cited by the same works as this one.- Dirk Bergemann & Alessandro Bonatti, 2015.
"Selling Cookies,"
American Economic Journal: Microeconomics, American Economic Association, vol. 7(3), pages 259-294, August.
- Bergemann, Dirk & Alessandro Bonatti, 2013. "Selling Cookies," Cowles Foundation Discussion Papers 1920, Cowles Foundation for Research in Economics, Yale University.
- Bergemann, Dirk & Alessandro Bonatti, 2013. "Selling Cookies," Cowles Foundation Discussion Papers 1920R, Cowles Foundation for Research in Economics, Yale University, revised Nov 2013.
- Bergemann, Dirk & Alessandro Bonatti, 2013. "Selling Cookies," Cowles Foundation Discussion Papers 1920RR, Cowles Foundation for Research in Economics, Yale University, revised Sep 2014.
- Dirk Bergemann & Alessandro Bonatti, 2014. "Selling Cookies," Levine's Working Paper Archive 786969000000000909, David K. Levine.
- Anja Lambrecht & Kanishka Misra, 2017. "Fee or Free: When Should Firms Charge for Online Content?," Management Science, INFORMS, vol. 63(4), pages 1150-1165, April.
- Hana Choi & Carl F. Mela & Santiago R. Balseiro & Adam Leary, 2020. "Online Display Advertising Markets: A Literature Review and Future Directions," Information Systems Research, INFORMS, vol. 31(2), pages 556-575, June.
- Peitz, Martin & Reisinger, Markus, 2014. "The Economics of Internet Media," Working Papers 14-23, University of Mannheim, Department of Economics.
- Burtch, Gordon & Ghose, Anindya & Wattal, Sunil, 2015.
"The hidden cost of accommodating crowdfunder privacy preferences: a randomized field experiment,"
Journal of Financial Perspectives, EY Global FS Institute, vol. 3(3), pages 138-154.
- Gordon Burtch & Anindya Ghose & Sunil Wattal, 2015. "The Hidden Cost of Accommodating Crowdfunder Privacy Preferences: A Randomized Field Experiment," Management Science, INFORMS, vol. 61(5), pages 949-962, May.
- Alessandro Acquisti & Curtis Taylor & Liad Wagman, 2016. "The Economics of Privacy," Journal of Economic Literature, American Economic Association, vol. 54(2), pages 442-492, June.
- Brett Danaher & Michael D. Smith & Rahul Telang, 2014.
"Piracy and Copyright Enforcement Mechanisms,"
Innovation Policy and the Economy, University of Chicago Press, vol. 14(1), pages 25-61.
- Brett Danaher & Michael D. Smith & Rahul Telang, 2013. "Piracy and Copyright Enforcement Mechanisms," NBER Chapters, in: Innovation Policy and the Economy, Volume 14, pages 25-61, National Bureau of Economic Research, Inc.
- Brett Danaher & Michael D. Smith & Rahul Telang, 2013. "Piracy and Copyright Enforcement Mechanisms," NBER Working Papers 19150, National Bureau of Economic Research, Inc.
- Hardy, Wojciech, 2021. "Displacement from piracy in the American comic book market," Information Economics and Policy, Elsevier, vol. 57(C).
- Randall Lewis & Dan Nguyen, 2015.
"Display advertising’s competitive spillovers to consumer search,"
Quantitative Marketing and Economics (QME), Springer, vol. 13(2), pages 93-115, June.
- Randall Lewis & Dan Nguyen, 2015. "Display advertising’s competitive spillovers to consumer search," Quantitative Marketing and Economics (QME), Springer, vol. 13(2), pages 93-115, June.
- Leung, Tin Cheuk, 2015.
"Music piracy: Bad for record sales but good for the iPod?,"
Information Economics and Policy, Elsevier, vol. 31(C), pages 1-12.
- Leung, Tin Cheuk, 2012. "Music Piracy: Bad for Record Sales but Good for the iPod?," MPRA Paper 45772, University Library of Munich, Germany.
- Avi Goldfarb, 2014. "What is Different About Online Advertising?," Review of Industrial Organization, Springer;The Industrial Organization Society, vol. 44(2), pages 115-129, March.
- Inyoung Chae & Jihyeon Ha & David A. Schweidel, 2023. "Paywall Suspensions and Digital News Subscriptions," Marketing Science, INFORMS, vol. 42(4), pages 729-745, July.
- Godefroy Nguyen & Sylvain Dejean & François Moreau, 2014. "On the complementarity between online and offline music consumption: the case of free streaming," Journal of Cultural Economics, Springer;The Association for Cultural Economics International, vol. 38(4), pages 315-330, November.
- Daniel Halbheer & Florian Stahl & Oded Koenigsberg & Donald R. Lehmann, 2013. "Digital Content Strategies," Working Papers 329, University of Zurich, Department of Business Administration (IBW).
- Charles Angelucci & Julia Cagé, 2019.
"Newspapers in Times of Low Advertising Revenues,"
American Economic Journal: Microeconomics, American Economic Association, vol. 11(3), pages 319-364, August.
- Charles Angelucci & Julia Cage, 2015. "Newspapers in Times of Low Advertising Revenues," Working Papers hal-01173957, HAL.
- Charles Angelucci & Julia Cage, 2019. "Newspapers in Times of Low Advertising Revenues," Post-Print hal-03391880, HAL.
- Cagé, Julia & Angelucci, Charles, 2016. "Newspapers in Times of Low Advertising Revenues," CEPR Discussion Papers 11414, C.E.P.R. Discussion Papers.
- Lee, Jonathan F., 2018.
"Purchase, pirate, publicize: Private-network music sharing and market album sales,"
Information Economics and Policy, Elsevier, vol. 42(C), pages 35-55.
- Jonathan Lee, 2018. "Purchase, Pirate, Publicize: Private-network Music Sharing And Market Album Sales," Working Paper 1354, Economics Department, Queen's University.
- Garrett Johnson & Julian Runge & Eric Seufert, 2022. "Privacy-Centric Digital Advertising: Implications for Research," Customer Needs and Solutions, Springer;Institute for Sustainable Innovation and Growth (iSIG), vol. 9(1), pages 49-54, June.
- Christensen, Finn, 2022.
"Streaming Stimulates the Live Concert Industry: Evidence from YouTube,"
International Journal of Industrial Organization, Elsevier, vol. 85(C).
- Finn Christensen, 2021. "Streaming Stimulates the Live Concert Industry: Evidence from YouTube," Working Papers 2021-01, Towson University, Department of Economics, revised Jan 2021.
- Sanz, Esteve, 2015. "Copyright indicators and the costs of symbolic production: The cultural dimension of telecommunications policy," Telecommunications Policy, Elsevier, vol. 39(3), pages 208-217.
- Godefroy Dang Nguyen & Sylvain Dejean & François Moreau, 2014. "On the Complementarity between Online and Offline Music Consumption: The Case of Free Streaming," Post-Print hal-01344836, HAL.
More about this item
Keywords
Internet; Digital goods; Online advertising; Revenue model; Paywall; Paid content; Crowdfunding; Pricing; Privacy;All these keywords.
Statistics
Access and download statisticsCorrections
All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:kap:mktlet:v:25:y:2014:i:3:p:331-341. See general information about how to correct material in RePEc.
If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.
If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .
If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.
For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Sonal Shukla or Springer Nature Abstracting and Indexing (email available below). General contact details of provider: http://www.springer.com .
Please note that corrections may take a couple of weeks to filter through the various RePEc services.