IDEAS home Printed from https://ideas.repec.org/a/gam/jsusta/v14y2022i21p14103-d956863.html
   My bibliography  Save this article

How Does Financial Literacy Affect Digital Entrepreneurship Willingness and Behavior—Evidence from Chinese Villagers’ Participation in Entrepreneurship

Author

Listed:
  • Xiaohong Xiao

    (School of Business Administration, Guizhou University of Finance and Economics, Guiyang 550025, China)

  • Mei Yu

    (School of Business Administration, Guizhou University of Finance and Economics, Guiyang 550025, China)

  • Hai Liu

    (School of Business Administration, Guizhou University of Finance and Economics, Guiyang 550025, China)

  • Qing Zhao

    (School of Business Administration, Guizhou University of Finance and Economics, Guiyang 550025, China)

Abstract

How financial literacy (FL) can contribute to both digital entrepreneurship (DE) willingness and behavior has become a widely concerned and controversial topic among scholars and practitioners, one that is particularly relevant for bottom of pyramid (BOP) entrepreneurs. However, existing literature has not established a systematic theoretical framework for this issue, and its internal mechanism has not been thoroughly revealed. Hence, based on behavioral finance theory and digital business-related literature, we construct a multi-layer linear and mediated-moderation model that relates latent variables of FL, financial inclusion (FI), digital literacy (DL), and DE. A total of 664 villagers carrying out DE are the sample from China, and the empirical results mainly reveal the following: FL significantly improves the DE willingness and behavior, and the sense of FI plays a partial mediating role between FL and DE willingness and behavior. DL is a crucial influencing factor that moderates a positive effect between FL and DE willingness and behavior. Moreover, DL plays a mediated-moderating role. By contrast, FL in poverty-stricken counties (PSC) has a more substantial influence on DE than that in non-poverty-stricken counties (NPSC). If the family background (social capital) is superior (excellent), and the resources are abundant, then the influence of FL on DE will be stronger. This research contributes to the theories and practices related to FL, DE, FI, and DL.

Suggested Citation

  • Xiaohong Xiao & Mei Yu & Hai Liu & Qing Zhao, 2022. "How Does Financial Literacy Affect Digital Entrepreneurship Willingness and Behavior—Evidence from Chinese Villagers’ Participation in Entrepreneurship," Sustainability, MDPI, vol. 14(21), pages 1-22, October.
    • Handle: RePEc:gam:jsusta:v:14:y:2022:i:21:p:14103-:d:956863
    as

    Download full text from publisher

    File URL: https://www.mdpi.com/2071-1050/14/21/14103/pdf
    Download Restriction: no
    File URL: https://www.mdpi.com/2071-1050/14/21/14103/
    Download Restriction: no
    ---><---

    References listed on IDEAS

    as
    1. Banerjee, Abhijit V & Newman, Andrew F, 1993. "Occupational Choice and the Process of Development," Journal of Political Economy, University of Chicago Press, vol. 101(2), pages 274-298, April.
    2. Sutter, Christopher & Bruton, Garry D. & Chen, Juanyi, 2019. "Entrepreneurship as a solution to extreme poverty: A review and future research directions," Journal of Business Venturing, Elsevier, vol. 34(1), pages 197-214.
    3. Annamaria Lusardi & Olivia S. Mitchell, 2014. "The Economic Importance of Financial Literacy: Theory and Evidence," Journal of Economic Literature, American Economic Association, vol. 52(1), pages 5-44, March.
    4. Noemi Oggero & Maria Cristina Rossi & Elisa Ughetto, 2020. "Entrepreneurial spirits in women and men. The role of financial literacy and digital skills," Small Business Economics, Springer, vol. 55(2), pages 313-327, August.
    5. Mr. Kangni R Kpodar & Mihasonirina Andrianaivo, 2011. "ICT, Financial Inclusion, and Growth: Evidence from African Countries," IMF Working Papers 2011/073, International Monetary Fund.
    6. Jeffrey G. Covin & Dennis P. Slevin, 1989. "Strategic management of small firms in hostile and benign environments," Strategic Management Journal, Wiley Blackwell, vol. 10(1), pages 75-87, January.
    7. Sigfusson, Thor & Chetty, Sylvie, 2013. "Building international entrepreneurial virtual networks in cyberspace," Journal of World Business, Elsevier, vol. 48(2), pages 260-270.
    8. Naved Hamid & Faizan Khalid, 2016. "Entrepreneurship and Innovation in the Digital Economy," Lahore Journal of Economics, Department of Economics, The Lahore School of Economics, vol. 21(Special E), pages 273-312, September.
    9. Kangni Kpodar & Mihasonirina Andrianaivo, 2011. "ICT, Financial Inclusion and Growth: Evidence from African Countries," Post-Print halshs-00602411, HAL.
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Amit Pandey & Ravi Kiran & Rakesh Kumar Sharma, 2022. "Investigating the Impact of Financial Inclusion Drivers, Financial Literacy and Financial Initiatives in Fostering Sustainable Growth in North India," Sustainability, MDPI, vol. 14(17), pages 1-21, September.
    2. Insoo Cho & Peter F. Orazem, 2021. "How endogenous risk preferences and sample selection affect analysis of firm survival," Small Business Economics, Springer, vol. 56(4), pages 1309-1332, April.
    3. Tchamyou, Vanessa S. & Erreygers, Guido & Cassimon, Danny, 2019. "Inequality, ICT and financial access in Africa," Technological Forecasting and Social Change, Elsevier, vol. 139(C), pages 169-184.
    4. Di Giannatale, Sonia & Roa, María José, 2016. "Formal Saving in Developing Economies: Barriers, Interventions, and Effects," IDB Publications (Working Papers) 8107, Inter-American Development Bank.
    5. Abdulqadir, Idris A. & Asongu, Simplice A., 2022. "The asymmetric effect of internet access on economic growth in sub-Saharan Africa," Economic Analysis and Policy, Elsevier, vol. 73(C), pages 44-61.
    6. Richard M. Kiai & Stephen I. Ng’ang’a & David N. Kiragu & Josphat K. Kinyanjui, 2016. "The Effect of Business Environment on Investment among Financially Included Youth in Kenya," International Journal of Academic Research in Accounting, Finance and Management Sciences, Human Resource Management Academic Research Society, International Journal of Academic Research in Accounting, Finance and Management Sciences, vol. 6(4), pages 109-121, October.
    7. Cariolle, Joël, 2021. "International connectivity and the digital divide in Sub-Saharan Africa," Information Economics and Policy, Elsevier, vol. 55(C).
    8. Anna Lo Prete, 2018. "Inequality and the finance you know: does economic literacy matter?," Economia Politica: Journal of Analytical and Institutional Economics, Springer;Fondazione Edison, vol. 35(1), pages 183-205, April.
    9. Ozili, Peterson, 2023. "Impact of financial inclusion on economic growth: review of existing literature and directions for future research," MPRA Paper 118788, University Library of Munich, Germany.
    10. Christian Lambert Nguena, 2019. "Working Paper 323- Mobile Financial and Banking Services Development in Africa," Working Paper Series 2449, African Development Bank.
    11. Amrita Chatterjee & Simontini Das, 2019. "Information and Communication Technology Diffusion and Financial Inclusion: An Interstate Analysis for India," Working Papers 2019-178, Madras School of Economics,Chennai,India.
    12. Julia Bersch & Jean François Clevy & Naseem Muhammad & Mrs. Esther Perez Ruiz & Mr. Yorbol Yakhshilikov, 2021. "Fintech Potential for Remittance Transfers: A Central America Perspective," IMF Working Papers 2021/175, International Monetary Fund.
    13. Samba Diop & Simplice A. Asongu, 2022. "Information and Communication Technologies (ICTs) as catalyst for the achievement of Sustainable Development Goals (SGDs) at the local level in Africa," Working Papers of the African Governance and Development Institute. 22/084, African Governance and Development Institute..
    14. Tochukwu Timothy Okoli & Ajibola Rhoda Oluwafisayomi, 2019. "Investigating the Banking Sector Development Transmission Mechanism of Financial Development to Growth: Evidence from Sub-Saharan Africa (SSA)," Journal of Economics and Behavioral Studies, AMH International, vol. 11(2), pages 120-131.
    15. Kazeem B. Ajide & Olorunfemi Y. Alimi & Simplice A. Asongu & Ibrahim D. Raheem, 2022. "The role of institutional infrastructures in financial inclusion‐growth relations: Evidence from SSA," International Journal of Finance & Economics, John Wiley & Sons, Ltd., vol. 27(1), pages 175-191, January.
    16. Raéf Bahrini & Alaa A. Qaffas, 2019. "Impact of Information and Communication Technology on Economic Growth: Evidence from Developing Countries," Economies, MDPI, vol. 7(1), pages 1-13, March.
    17. Ajoy Ketan Sarangi & Rudra Prakash Pradhan, 2020. "ICT infrastructure and economic growth: a critical assessment and some policy implications," DECISION: Official Journal of the Indian Institute of Management Calcutta, Springer;Indian Institute of Management Calcutta, vol. 47(4), pages 363-383, December.
    18. Bunje, Madinatou Yeh & Abendin, Simon & Wang, Yin, 2022. "The multidimensional effect of financial development on trade in Africa: The role of the digital economy," Telecommunications Policy, Elsevier, vol. 46(10).
    19. Anushka Verma & Arun K. Giri & Byomakesh Debata, 2023. "Does ICT diffusion reduce poverty? Evidence from SAARC countries," Poverty & Public Policy, John Wiley & Sons, vol. 15(1), pages 8-28, March.
    20. Vanessa S. Tchamyou & Simplice A. Asongu & Nicholas M. Odhiambo, 2019. "The Role of ICT in Modulating the Effect of Education and Lifelong Learning on Income Inequality and Economic Growth in Africa," African Development Review, African Development Bank, vol. 31(3), pages 261-274, September.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:gam:jsusta:v:14:y:2022:i:21:p:14103-:d:956863. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: MDPI Indexing Manager (email available below). General contact details of provider: https://www.mdpi.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.