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A corporate model of sustainable business practices: An ethical perspective


  • Svensson, Göran
  • Wood, Greg
  • Callaghan, Michael


This paper considers contemporary business practice and its sustainable performance from the view of stakeholders and their perceived value. A company has responsibilities and commitments to many different internal and external stakeholders in the marketplace and society. This view underlines the need for organizations to, not only provide value, but do so in a sustainable and socially responsible manner. A model is developed based on five, separate but interconnected, elements. The model is iterative and acknowledges its elementary state, suggesting further development and refinement in the field of sustainable business practices from an ethical perspective.

Suggested Citation

  • Svensson, Göran & Wood, Greg & Callaghan, Michael, 2010. "A corporate model of sustainable business practices: An ethical perspective," Journal of World Business, Elsevier, vol. 45(4), pages 336-345, October.
  • Handle: RePEc:eee:worbus:v:45:y:2010:i:4:p:336-345

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    References listed on IDEAS

    1. Singh, Jang & Carasco, Emily & Svensson, Goran & Wood, Greg & Callaghan, Michael, 2005. "A comparative study of the contents of corporate codes of ethics in Australia, Canada and Sweden," Journal of World Business, Elsevier, vol. 40(1), pages 91-109, February.
    2. Élodie Béthoux & Claude Didry & Arnaud Mias, 2007. "What Codes of Conduct Tell Us: corporate social responsibility and the nature of the multinational corporation," Corporate Governance: An International Review, Wiley Blackwell, vol. 15(1), pages 77-90, January.
    3. Richardson, Gary, 2001. "A Tale of Two Theories: Monopolies and Craft Guilds in Medieval England and Modern Imagination," Journal of the History of Economic Thought, Cambridge University Press, vol. 23(02), pages 217-242, June.
    4. Hoffman, W. Michael, 1991. "Business and Environmental Ethics," Business Ethics Quarterly, Cambridge University Press, vol. 1(02), pages 169-184, April.
    5. Graham, Jill W., 1995. "Leadership, Moral Development, and Citizenship Behavior," Business Ethics Quarterly, Cambridge University Press, vol. 5(01), pages 43-54, January.
    6. Westra, Laura, 1995. "The Corporation and the Environment," Business Ethics Quarterly, Cambridge University Press, vol. 5(04), pages 661-673, October.
    7. Catherine C Langlois & Bodo B Shlegemilch, 1990. "Do Corporate Codes of Ethics Reflect National Character? Evidence from Europe and the United States," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 21(4), pages 519-539, December.
    8. Stajkovic, Alexander D. & Luthans, Fred, 1997. "Business ethics across cultures: A social cognitive model," Journal of World Business, Elsevier, vol. 32(1), pages 17-34, April.
    9. Göran Svensson & Greg Wood, 2008. "A Model of Business Ethics," Journal of Business Ethics, Springer, vol. 77(3), pages 303-322, February.
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    Cited by:

    1. repec:eee:iburev:v:26:y:2017:i:6:p:1075-1087 is not listed on IDEAS
    2. Mauricio S. Featherman & Nick Hajli, 2016. "Self-Service Technologies and e-Services Risks in Social Commerce Era," Journal of Business Ethics, Springer, vol. 139(2), pages 251-269, December.
    3. repec:eee:worbus:v:53:y:2018:i:2:p:263-279 is not listed on IDEAS
    4. Ionel-Alin Ienciu, 2012. "Corporate Governance and Ethical Behavior: A National Perspective," Romanian Economic Journal, Department of International Business and Economics from the Academy of Economic Studies Bucharest, vol. 15(35), pages 49-68, September.
    5. Candace Martinez & J. Bowen, 2013. "The Ethical Challenges of the UN’s Clean Development Mechanism," Journal of Business Ethics, Springer, vol. 117(4), pages 807-821, November.
    6. repec:eee:worbus:v:53:y:2018:i:1:p:52-62 is not listed on IDEAS
    7. repec:gam:jsusta:v:9:y:2017:i:6:p:1072-:d:102010 is not listed on IDEAS
    8. Adam Jabłoński & Marek Jabłoński, 2016. "Research on Business Models in their Life Cycle," Sustainability, MDPI, Open Access Journal, vol. 8(5), pages 1-37, April.


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