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Beyond the conventional-specialty dichotomy in food retailing business models: An Italian case study

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  • Massa, Silvia
  • Testa, Stefania

Abstract

The present work aims at analyzing how a food retailer may succeed in turbulent times by trying to overcome the weaknesses of the two dominant paradigms in food retailing (conventional and specialty) through business model innovation. In order to conceptualize the business model, the dimensions suggested by Morris et al. (2005) are adopted. Case study methodology is applied. This paper provides both research and practical contributions. From a research perspective, empirical evidence collected allows the researchers to formulate a general hypothesis that is deemed necessary to be tested by means of confirmatory approaches. From a practical perspective, it provides some suggestions on how to innovate each business model's component, keeping in mind that innovation could not necessarily regard all of them. Several suggestions can be applied in different contexts, not exclusively in the food sector, and both in manufacturing and services.

Suggested Citation

  • Massa, Silvia & Testa, Stefania, 2011. "Beyond the conventional-specialty dichotomy in food retailing business models: An Italian case study," Journal of Retailing and Consumer Services, Elsevier, vol. 18(5), pages 476-482.
  • Handle: RePEc:eee:joreco:v:18:y:2011:i:5:p:476-482
    DOI: 10.1016/j.jretconser.2011.06.014
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    References listed on IDEAS

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    Cited by:

    1. Saeed Nosratabadi & Amirhosein Mosavi & Zoltan Lakner, 2020. "Food Supply Chain and Business Model Innovation," Papers 2001.03982, arXiv.org.
    2. Shah, Purvi, 2020. "Managing customer reactions to brand deletion in B2B and B2C contexts," Journal of Retailing and Consumer Services, Elsevier, vol. 57(C).
    3. Cao, Lanlan & Navare, Jyoti & Jin, Zhongqi, 2018. "Business model innovation: How the international retailers rebuild their core business logic in a new host country," International Business Review, Elsevier, vol. 27(3), pages 543-562.
    4. Pilar, Ladislav & Balcarova, Tereza & Rojik, Stanislav & Ticha, Ivana & Polakova, Jana, 2018. "Customer experience with farmers’ markets: what hashtags can reveal," International Food and Agribusiness Management Review, International Food and Agribusiness Management Association, vol. 21(6), July.
    5. Praharsi, Yugowati & Wee, Hui-Ming & Sukwadi, Ronald & Padilan, Marivic V., 2014. "Small-independent retailers vs. organized retailers: An empirical study in Indonesian economics of service industries," Journal of Retailing and Consumer Services, Elsevier, vol. 21(2), pages 108-117.
    6. Jung, Inhaeng Noah & Sharma, Amit & Mattila, Anna S., 2022. "The impact of supermarket credibility on purchase intention of novel food," Journal of Retailing and Consumer Services, Elsevier, vol. 64(C).
    7. Ahlgren Ode, Kajsa & Lagerstedt Wadin, Jessica, 2019. "Business model translation—The case of spreading a business model for solar energy," Renewable Energy, Elsevier, vol. 133(C), pages 23-31.
    8. Payam Hanafizadeh & Parastou Hatami & Morteza Analoui & Amir Albadvi, 2021. "Business model innovation driven by the internet of things technology, in internet service providers’ business context," Information Systems and e-Business Management, Springer, vol. 19(4), pages 1175-1243, December.
    9. Henrik Barth & Per-Ola Ulvenblad & Pia Ulvenblad, 2017. "Towards a Conceptual Framework of Sustainable Business Model Innovation in the Agri-Food Sector: A Systematic Literature Review," Sustainability, MDPI, vol. 9(9), pages 1-15, September.
    10. Anna Carbone, 2018. "Foods and Places: Comparing Different Supply Chains," Agriculture, MDPI, vol. 8(1), pages 1-12, January.

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