IDEAS home Printed from https://ideas.repec.org/a/eee/jbrese/v67y2014i2p1-4.html
   My bibliography  Save this article

Religion, humanism, marketing, and the consumption of socially responsible products, services, and ideas: Introduction to a special topic section

Author

Listed:
  • Engelland, Brian T.

Abstract

This introduction to the special issue provides an overview and brief summary of the eight articles that follow and take up the issue's theme. Despite the fact that religion and religious world views exert considerable influence on consumer attitudes and behavior, mainstream business journals have presented little research that explores the relationship between religion and marketing. Articles featured in this special issue examine three themes of interest: (1) the influence of strongly held religious or non-religious world views on the marketing of socially responsible behaviors; (2) how religious world views influence the conduct of marketing; and (3) what marketing scholars can learn from the marketing practices of various religious organizations. The authors extend a note of appreciation to the reviewers of the many papers submitted to the issue and to the editor-in-chief of the Journal of Business Research, Arch Woodside.

Suggested Citation

  • Engelland, Brian T., 2014. "Religion, humanism, marketing, and the consumption of socially responsible products, services, and ideas: Introduction to a special topic section," Journal of Business Research, Elsevier, vol. 67(2), pages 1-4.
    • Handle: RePEc:eee:jbrese:v:67:y:2014:i:2:p:1-4
    DOI: 10.1016/j.jbusres.2013.03.005
    as

    Download full text from publisher

    File URL: http://www.sciencedirect.com/science/article/pii/S0148296313000994
    Download Restriction: Full text for ScienceDirect subscribers only
    File URL: https://libkey.io/10.1016/j.jbusres.2013.03.005?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    References listed on IDEAS

    as
    1. Kalamas, Maria & Cleveland, Mark & Laroche, Michel, 2014. "Pro-environmental behaviors for thee but not for me: Green giants, green Gods, and external environmental locus of control," Journal of Business Research, Elsevier, vol. 67(2), pages 12-22.
    2. Hopkins, Christopher D. & Shanahan, Kevin J. & Raymond, Mary Anne, 2014. "The moderating role of religiosity on nonprofit advertising," Journal of Business Research, Elsevier, vol. 67(2), pages 23-31.
    3. Ambe Njoh & Fenda Akiwumi, 2012. "The Impact of Religion on Women Empowerment as a Millennium Development Goal in Africa," Social Indicators Research: An International and Interdisciplinary Journal for Quality-of-Life Measurement, Springer, vol. 107(1), pages 1-18, May.
    4. Martin, William C. & Bateman, Connie R., 2014. "Consumer religious commitment's influence on ecocentric attitudes and behavior," Journal of Business Research, Elsevier, vol. 67(2), pages 5-11.
    5. Iyer, Sriya & Velu, Chander & Mumit, Abdul, 2014. "Communication and marketing of services by religious organizations in India," Journal of Business Research, Elsevier, vol. 67(2), pages 59-67.
    6. Granger, Karen & Lu, Vinh Nhat & Conduit, Jodie & Veale, Roberta & Habel, Cullen, 2014. "Keeping the faith! Drivers of participation in spiritually-based communities," Journal of Business Research, Elsevier, vol. 67(2), pages 68-75.
    7. Abela, Andrew V., 2014. "Appealing to the imagination: Effective and ethical marketing of religion," Journal of Business Research, Elsevier, vol. 67(2), pages 50-58.
    8. Hill, Ronald Paul & Capella, Michael L., 2014. "Impoverished consumers, Catholic social teaching, and distributive justice," Journal of Business Research, Elsevier, vol. 67(2), pages 32-41.
    9. El-Bassiouny, Noha, 2014. "The one-billion-plus marginalization: Toward a scholarly understanding of Islamic consumers," Journal of Business Research, Elsevier, vol. 67(2), pages 42-49.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Alabbad, Amal & Al Saleem, Jafar & Kabir Hassan, M., 2022. "Does religious diversity play roles in corporate environmental decisions?," Journal of Business Research, Elsevier, vol. 148(C), pages 489-504.
    2. El-Bassiouny, Noha, 2016. "Where is “Islamic marketing” heading?," Journal of Business Research, Elsevier, vol. 69(2), pages 569-578.
    3. Wuryanti Kuncoro & Hanifah Azhar Windyasari, 2021. "Consumer Purchasing Decision Improvement Model through Brand Image, Religiosity, Brand Ambassador and Brand Awareness," International Business Research, Canadian Center of Science and Education, vol. 14(8), pages 1-42, August.
    4. Chan, Christopher & Ananthram, Subramaniam & Thaker, Keyur & Liu, Yi, 2022. "Do religiosity and ethical principles influence ethical decision-making in a multi-faith context? Evidence from India," Journal of Business Research, Elsevier, vol. 149(C), pages 772-785.
    5. Ali Razzaq & Nabeel Younus Ansari & Zohaib Razzaq & Hayat Muhammad Awan, 2018. "The Impact of Fashion Involvement and Pro-Environmental Attitude on Sustainable Clothing Consumption: The Moderating Role of Islamic Religiosity," SAGE Open, , vol. 8(2), pages 21582440187, June.
    6. Minton, Elizabeth A. & Kahle, Lynn R. & Kim, Chung-Hyun, 2015. "Religion and motives for sustainable behaviors: A cross-cultural comparison and contrast," Journal of Business Research, Elsevier, vol. 68(9), pages 1937-1944.
    7. Robert G. Magee, 2022. "Understanding worldview beliefs to allay skepticism toward CSR advertising," Journal of Brand Management, Palgrave Macmillan, vol. 29(6), pages 538-555, November.
    8. Priyanka Jayashankar & Samantha Cross, 2020. "Expanding exchange: how institutional actors shape food-sharing exchange systems," AMS Review, Springer;Academy of Marketing Science, vol. 10(1), pages 116-134, June.
    9. Jiménez, Alfredo & Jiang, Guoliang Frank & Petersen, Bent & Gammelgaard, Jens, 2019. "Within-country religious diversity and the performance of private participation infrastructure projects," Journal of Business Research, Elsevier, vol. 95(C), pages 13-25.
    10. Yugang He & Jingnan Wang & Baek-Ryul Choi, 2021. "Religious Participation: Does It Matter for Sustainable Culture and Entertainment Consumption?," Sustainability, MDPI, vol. 13(14), pages 1-16, July.
    11. Duong, Cong Doanh, 2023. "“What goes around comes around†: Activating sustainable consumption with curvilinear effects of karma determinants," Journal of Retailing and Consumer Services, Elsevier, vol. 73(C).
    12. Cruz, Angela Gracia B. & Seo, Yuri & Buchanan-Oliver, Margo, 2018. "Religion as a field of transcultural practices in multicultural marketplaces," Journal of Business Research, Elsevier, vol. 91(C), pages 317-325.
    13. Felix, Reto & Hinsch, Chris & Rauschnabel, Philipp A. & Schlegelmilch, Bodo B., 2018. "Religiousness and environmental concern: A multilevel and multi-country analysis of the role of life satisfaction and indulgence," Journal of Business Research, Elsevier, vol. 91(C), pages 304-312.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Felix, Reto & Hinsch, Chris & Rauschnabel, Philipp A. & Schlegelmilch, Bodo B., 2018. "Religiousness and environmental concern: A multilevel and multi-country analysis of the role of life satisfaction and indulgence," Journal of Business Research, Elsevier, vol. 91(C), pages 304-312.
    2. Minton, Elizabeth A. & Kahle, Lynn R. & Kim, Chung-Hyun, 2015. "Religion and motives for sustainable behaviors: A cross-cultural comparison and contrast," Journal of Business Research, Elsevier, vol. 68(9), pages 1937-1944.
    3. Mireille Mizero & Aristide Maniriho & Bosco Bashangwa Mpozi & Antoine Karangwa & Philippe Burny & Philippe Lebailly, 2021. "Rwanda’s Land Policy Reform: Self-Employment Perspectives from a Case Study of Kimonyi Sector," Land, MDPI, vol. 10(2), pages 1-17, January.
    4. Heinz Welsch & Jan Kühling, 2017. "Pan-European patterns of environmental concern: the role of proximity and international integration," Journal of Environmental Studies and Sciences, Springer;Association of Environmental Studies and Sciences, vol. 7(4), pages 473-489, December.
    5. Wuryanti Kuncoro & Hanifah Azhar Windyasari, 2021. "Consumer Purchasing Decision Improvement Model through Brand Image, Religiosity, Brand Ambassador and Brand Awareness," International Business Research, Canadian Center of Science and Education, vol. 14(8), pages 1-42, August.
    6. Xu, Xiaojing & Chen, Chien-fei & Zhu, Xiaojuan & Hu, Qinran, 2018. "Promoting acceptance of direct load control programs in the United States: Financial incentive versus control option," Energy, Elsevier, vol. 147(C), pages 1278-1287.
    7. Mansur Chadi Mursid & Suliyanto Suliyanto & Rahab Rahab, 2019. "Value of Innovation and Marketing Performance," International Review of Management and Marketing, Econjournals, vol. 9(3), pages 127-133.
    8. Njoh, Ambe J. & Bigon, Liora & Ananga, Erick O. & Ayuk-Etang, Richard A., 2018. "Institutional, economic and socio-cultural factors accounting for gender-based inequalities in land title procurement in Cameroon," Land Use Policy, Elsevier, vol. 78(C), pages 116-125.
    9. Lisiane Costa Pereira & Emerson Wagner Mainardes & Silveli Cristo-Andrade, 2023. "Antecedents of the faithful’s loyalty," International Review on Public and Nonprofit Marketing, Springer;International Association of Public and Non-Profit Marketing, vol. 20(2), pages 289-318, June.
    10. Li, Jiajia & Li, Houjian, 2022. "Spiritual support or living support: Which alleviates solid fuel use for rural households in ethnical minority regions of China?," Renewable Energy, Elsevier, vol. 189(C), pages 479-491.
    11. Chaudhary, Latika & Rubin, Jared, 2016. "Religious identity and the provision of public goods: Evidence from the Indian Princely States," Journal of Comparative Economics, Elsevier, vol. 44(3), pages 461-483.
    12. Muhammad Abdullah Khan & Usman Ghani & Sadia Aziz, 2019. "Impact of Islamic Religiosity on Consumers’ Attitudes towards Islamic and Conventional ways of Advertisements, Attitude towards Brands and Purchase Intentions," Business & Economic Review, Institute of Management Sciences, Peshawar, Pakistan, vol. 11(1), pages 1-30, March.
    13. Bruno Emmanuel Ongo Nkoa & Jacques Simon Song & Marie Laure Onguene Belomo, 2022. "Does ICT diffusion contribute to women's political empowerment in Africa?," African Development Review, African Development Bank, vol. 34(3), pages 339-355, September.
    14. Noha El-Bassiouny, 2016. "The Trojan Horse of Affluence and Halal in the Arabian Gulf," Working Papers 39, The German University in Cairo, Faculty of Management Technology.
    15. Tan, Teck Ming & Makkonen, Hannu & Kaur, Puneet & Salo, Jari, 2022. "How do ethical consumers utilize sharing economy platforms as part of their sustainable resale behavior? The role of consumers’ green consumption values," Technological Forecasting and Social Change, Elsevier, vol. 176(C).
    16. Groh, Elke D. & Möllendorff, Charlotte v., 2020. "What shapes the support of renewable energy expansion? Public attitudes between policy goals and risk, time, and social preferences," Energy Policy, Elsevier, vol. 137(C).
    17. Yang Li & Dandan Yang & Yingying Liu, 2021. "The Effect of Message Framing on Consumers’ Intentions to Purchase Recycling-Aiding Products in China," Sustainability, MDPI, vol. 13(12), pages 1-17, June.
    18. Fatemeh Maleki & Seyed Mohsen Hosseini, 2020. "Charity donation intention via m-payment apps: donor-related, m-payment system-related, or charity brand-related factors, which one is overkill?," International Review on Public and Nonprofit Marketing, Springer;International Association of Public and Non-Profit Marketing, vol. 17(4), pages 409-443, December.
    19. Odou, Philippe & Schill, Marie, 2020. "How anticipated emotions shape behavioral intentions to fight climate change," Journal of Business Research, Elsevier, vol. 121(C), pages 243-253.
    20. Stephan Hankammer & Robin Kleer & Frank T. Piller, 2021. "Sustainability nudges in the context of customer co-design for consumer electronics," Journal of Business Economics, Springer, vol. 91(6), pages 897-933, August.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:eee:jbrese:v:67:y:2014:i:2:p:1-4. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Catherine Liu (email available below). General contact details of provider: http://www.elsevier.com/locate/jbusres .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.