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Impoverished consumers, Catholic social teaching, and distributive justice

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  • Hill, Ronald Paul
  • Capella, Michael L.

Abstract

Consistent with the goals of the special issue of Journal of Business Research, this paper examines the 1986 pastoral letter of the U.S. Catholic bishops titled, Economic Justice for All, and its impact on marketing practice for the last 25years. The brief literature review places this text within the larger context of Catholic Social Teaching and marketing practice, teasing out four testable propositions for examining social and distributive justice. The evidence presented from a variety of secondary sources reveals a lack of sustained progress to meet the goals inherent in the bishops' appeal. To advance their arguments, modifications to the ways marketers are educated, incentivized, and reviewed are posited, with a final secular way of considering these principles.

Suggested Citation

  • Hill, Ronald Paul & Capella, Michael L., 2014. "Impoverished consumers, Catholic social teaching, and distributive justice," Journal of Business Research, Elsevier, vol. 67(2), pages 32-41.
    • Handle: RePEc:eee:jbrese:v:67:y:2014:i:2:p:32-41
    DOI: 10.1016/j.jbusres.2013.03.009
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    References listed on IDEAS

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    1. Engelland, Brian T., 2014. "Religion, humanism, marketing, and the consumption of socially responsible products, services, and ideas: Introduction to a special topic section," Journal of Business Research, Elsevier, vol. 67(2), pages 1-4.
    2. Ana María Gómez-Bezares & Fernando Gómez-Bezares, 2020. "Catholic Social Thought and Sustainability. Ethical and Economic Alignment," JRFM, MDPI, vol. 14(1), pages 1-22, December.
    3. Cruz, Angela Gracia B. & Seo, Yuri & Buchanan-Oliver, Margo, 2018. "Religion as a field of transcultural practices in multicultural marketplaces," Journal of Business Research, Elsevier, vol. 91(C), pages 317-325.
    4. Hoppner, Jessica J. & Vadakkepatt, Gautham G., 2019. "Examining moral authority in the marketplace: A conceptualization and framework," Journal of Business Research, Elsevier, vol. 95(C), pages 417-427.

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