Using an artificial neural network trained with a genetic algorithm to model brand share
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References listed on IDEAS
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- repec:pal:jorsoc:v:60:y:2009:i:9:d:10.1057_palgrave.jors.2602646 is not listed on IDEAS
- Ringle, Christian M. & Sarstedt, Marko & Schlittgen, Rainer & Taylor, Charles R., 2013. "PLS path modeling and evolutionary segmentation," Journal of Business Research, Elsevier, vol. 66(9), pages 1318-1324.
- Llopis-Albert, Carlos & Rubio, Francisco & Valero, Francisco, 2015. "Improving productivity using a multi-objective optimization of robotic trajectory planning," Journal of Business Research, Elsevier, vol. 68(7), pages 1429-1431.
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