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Innovation, marketing strategy, environment, and performance

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  • Manu, Franklyn A.
  • Sriram, Ven

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  • Manu, Franklyn A. & Sriram, Ven, 1996. "Innovation, marketing strategy, environment, and performance," Journal of Business Research, Elsevier, vol. 35(1), pages 79-91, January.
    • Handle: RePEc:eee:jbrese:v:35:y:1996:i:1:p:79-91
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    References listed on IDEAS

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    1. Mary Lambkin, 1988. "Order of entry and performance in new markets," Strategic Management Journal, Wiley Blackwell, vol. 9(S1), pages 127-140, June.
    2. Franklyn A Manu, 1992. "Innovation Orientation, Environment and Performance: A Comparison of U.S. and European Markets," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 23(2), pages 333-359, June.
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    5. Edward C. Prescott & Michael Visscher, 1977. "Sequential Location among Firms with Foresight," Bell Journal of Economics, The RAND Corporation, vol. 8(2), pages 378-393, Autumn.
    6. Utterback, James M & Abernathy, William J, 1975. "A dynamic model of process and product innovation," Omega, Elsevier, vol. 3(6), pages 639-656, December.
    7. Nelson, Richard R. & Winter, Sidney G., 1993. "In search of useful theory of innovation," Research Policy, Elsevier, vol. 22(2), pages 108-108, April.
    8. Frank T. Paine & Carl R. Anderson, 1977. "Contingencies Affecting Strategy Formulation And Effectiveness: An Empirical Study," Journal of Management Studies, Wiley Blackwell, vol. 14(2), pages 147-158, May.
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    12. Jeffrey S. Conant & Michael P. Mokwa & P. Rajan Varadarajan, 1990. "Strategic types, distinctive marketing competencies and organizational performance: A multiple measures‐based study," Strategic Management Journal, Wiley Blackwell, vol. 11(5), pages 365-383, September.
    13. Alex Miller, 1988. "A taxonomy of technological settings, with related strategies and performance levels," Strategic Management Journal, Wiley Blackwell, vol. 9(3), pages 239-254, May.
    14. Bill McKelvey, 1978. "Organizational Systematics: Taxonomic Lessons from Biology," Management Science, INFORMS, vol. 24(13), pages 1428-1440, September.
    15. Ravenscraft, David J, 1983. "Structure-Profit Relationships at the Line of Business and Industry Level," The Review of Economics and Statistics, MIT Press, vol. 65(1), pages 22-31, February.
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