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Participation in standardization and firm innovation performance: A polynomial regression with response surface analysis

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  • Wang, Shanshan
  • Li, Jing
  • Zhao, Tianyi

Abstract

Participation in standardization (PIS) is an effective means for firms to facilitate innovation. However, existing studies fail to incorporate the PIS characteristics of participation frequency and depth into different patterns to examine their differentiated effects on firm innovation performance. Based on knowledge-based theory (KBT), this study employs polynomial regression with response surface analysis to investigate the differentiated effects of four PIS patterns on firm innovation performance under knowledge recombination. The differentiated effects of the four PIS patterns stem from the variation in the amount of two types of knowledge that firms acquire via PIS. Moreover, two knowledge recombination behaviors, recombinant creation and reuse, moderate the relationship between PIS and firm innovation performance. This study enriches the research on PIS patterns and effects, adds new insights to the KBT and knowledge recombination literature, and provides guidance for firms to utilize PIS to improve innovation performance.

Suggested Citation

  • Wang, Shanshan & Li, Jing & Zhao, Tianyi, 2025. "Participation in standardization and firm innovation performance: A polynomial regression with response surface analysis," Journal of Business Research, Elsevier, vol. 201(C).
    • Handle: RePEc:eee:jbrese:v:201:y:2025:i:c:s0148296325005338
    DOI: 10.1016/j.jbusres.2025.115710
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